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Black Friday Reveals Emerging Mobile Sectors

by Centurian
0 replies
If there are still any doubters about mobile marketing, consider this report from Mobile Marketing and Forbes Online:

Today's Cyber Monday sales data might be impressive - but for a real statistical whopper, take a look at the mobile payments data:
  • Shoppers in the U.S. purchased nearly two and a half times as many items via eBay Mobile this Black Friday when compared to 2010.
  • Correspondingly, PayPal Mobile announced a six-fold (516%) increase in global mobile payment volume compared to last year.
  • GSI Commerce announced a three-fold (254%) increase in U.S. mobile sales on Black Friday.
Year-over-year growth like this is one more indicator for the longer-term trajectory of mobile markets.

Mobile Payments Taking Off this Holiday Shopping Season - Forbes
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