10 {{ upvoteCount | shortNum }}
10 {{ upvoteCount | shortNum }}

Best practice to improve email delivery rate...

by Joseph Then
9 replies
I'll not be using an Autoresponder as I have an online shopping cart system hosted on my domain name.

As such, I'll be following up with my clients using my personal system. To do that well I may need to ensure that my email delivery is good and not blocked by major email providers.

What will be the best practice to ensure a good delivery? I guess the first thing to do is to have it's own IP address right?
#delivery #email #improve #practice #rate
  • Profile picture of the author nrupen
    Get a spam score checking tool. Analyze every email using it before sending it to your customers. If it gives green signal then your email will not land in spam folder if it gives red signal then modify your emails.
    Signature
    {{ DiscussionBoard.errors[5177364].message }}
  • Profile picture of the author Yadira Barbosa
    I get some great results after I start all my messages starting with "You are receiving this messages because you subscribe to my list on domain.com if you doesn't want to receive more messages, please don't mark as spam just go to the bottom and unsubscribe"

    My complain rates drop dramatically, some people unsubscribe but almost all of them are not buyers, people who opt in and then forgot they do it.

    These method alone increase the quality of the list, the open rate and the conversions.
    Signature
    FREE Amazing Sales Funnel Software

    List Building Made Easy
    {{ DiscussionBoard.errors[5177500].message }}
  • Profile picture of the author Joseph Then
    So has anyone has been successful in sending emails out from their own mail server?
    Signature
    {{ DiscussionBoard.errors[5183359].message }}
    • Profile picture of the author AndyBlackSEO
      Originally Posted by Joseph Then View Post

      So has anyone has been successful in sending emails out from their own mail server?
      Yes I do. I use my own script and send mail from my dedicated server.
      Signature
      [FREE SEO TOOL] Build 29 Effective, High Authority Backlinks that Will Increase Your Google Rankings in 2020... CLICK HERE ...
      ... Instant backlinks that can get you results within 24-72hrs.
      {{ DiscussionBoard.errors[5184024].message }}
  • Profile picture of the author Shaun OReilly
    Originally Posted by Joseph Then View Post

    I'll not be using an Autoresponder as I have an online shopping cart system hosted on my domain name.

    As such, I'll be following up with my clients using my personal system. To do that well I may need to ensure that my email delivery is good and not blocked by major email providers.

    What will be the best practice to ensure a good delivery? I guess the first thing to do is to have it's own IP address right?
    If you're going to be sending e-mails from your own server
    then you need to make sure that you follow good e-mail
    sending practises.

    Yes - it's a good idea to have your own IP address for your
    e-mail sending server so get a VPS or Dedicated Server.

    I'd also recommend that you use proper e-mail marketing
    software that will allow you to effectively manage the
    various issues that arise for a self-hosted autoresponder
    (e.g. bounces, unsubscribes, spam complaints, etc.).

    You'll also need to set-up your server so that it can send
    mass e-mails so things like SPF records, DKIM, creating
    feedback loops with ESPs and the like need to be organized
    too.

    Dedicated to mutual success,

    Shaun
    Signature

    .

    {{ DiscussionBoard.errors[5183635].message }}
    • Profile picture of the author Joseph Then
      Originally Posted by Shaun OReilly View Post

      If you're going to be sending e-mails from your own server
      then you need to make sure that you follow good e-mail
      sending practises.

      Yes - it's a good idea to have your own IP address for your
      e-mail sending server so get a VPS or Dedicated Server.

      I'd also recommend that you use proper e-mail marketing
      software that will allow you to effectively manage the
      various issues that arise for a self-hosted autoresponder
      (e.g. bounces, unsubscribes, spam complaints, etc.).

      You'll also need to set-up your server so that it can send
      mass e-mails so things like SPF records, DKIM, creating
      feedback loops with ESPs and the like need to be organized
      too.

      Dedicated to mutual success,

      Shaun
      Thanks for the advice. Now, what would be a good email marketing software that can help me out?

      And, I'll be mailing from my system (eg. xyz.com) but in the header I will have abc.com domain name as the sender.

      Will that be an issue?
      Signature
      {{ DiscussionBoard.errors[5183805].message }}
  • Profile picture of the author Daniel Wilson
    Aweber has a good spam checker. I've read many testimonials that Aweber is great because of the delivery rate they produce.
    Signature


    -25% WF PROMO CODE: "WFPROMO911" (expires on 1.1.2012)
    http://microniche911.com
    - High search volume keywords , high CPC keywords, easy to rank keywords
    {{ DiscussionBoard.errors[5183964].message }}
  • Profile picture of the author STLWebHost
    Banned
    [DELETED]
    {{ DiscussionBoard.errors[5209304].message }}

Trending Topics