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Old 01-26-2009, 04:06 PM   #1
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Default Squeeze Pages: Offer a Free Report or an Ecourse?

Hey,

I've also kind of done the eben pagan analysis to get opt-ins. I want try either a new opti-in page that offers either a free report or a 7-day ecourse.

I wasn't wondering if you have tested the results of offering a free report versus an ecourse to see which has the highest opt-in rate for you? Any results would be greatly appreciated ! Thanks in advance!
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Old 01-26-2009, 04:51 PM   #2
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Default Re: Squeeze Pages: Offer a Free Report or an Ecourse?

Offer a PDF "blueprint" and fill in the details in an email
course, with a cliffhanger every day.

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Old 01-26-2009, 05:17 PM   #3
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Default Re: Squeeze Pages: Offer a Free Report or an Ecourse?

Hi Dave,

Actually, in a couple of my niches I offer both… The prospect must receive (or endure!) a 7 part mini-course after which they get a download link to a bonus eBook.

The mini-course is important because sales are more likely to occur after multiple contacts.

If, at the end of the mini-course they haven’t made a purchase, I like to include affiliate links within the eBook to alternative relevant products in the hope that one of these may tickle their fancy.

This usually means including a link at varying price-point spectrums (high and low, if my product is mid-priced)
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Old 01-26-2009, 06:45 PM   #4
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Default Re: Squeeze Pages: Offer a Free Report or an Ecourse?

I believe both work well. Offer a white paper with extra hints and tips via e-course or newsletter.

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Old 01-26-2009, 08:57 PM   #5
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Default Re: Squeeze Pages: Offer a Free Report or an Ecourse?

Some of the things I do that have worked well...

You send out eCourse and within the body of message, there is a link that says, [PDF Version of This Email Download Here]

Each course is a short PDF report that has longer shelf-life than an email.
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