20 Affiliates and Nothing... Am I Doing It Wrong?

16 replies
Hey guys,

I'll keep this short, and I hope this thread is in no way inappropriate for this (or any other) section of the forum, but...

I launched my WSO last Friday and have had a number of interested affiliates who all seemed quite interested in promoting for me. In fact, I've got 20 active affiliates at this time.

Yet none of them have done anything.

Are there proactive steps that I should be taking to get the ball rolling? Or is this just the way it goes?

Thanks all.
#affiliates #wrong
  • Profile picture of the author ErikNilsson
    I think the Main culprit would be your sales letter or your newsletter...
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  • Profile picture of the author David Keith
    You describe them as "active affiliates" that "do nothing". gave me a good laugh.

    Your best bet is to be proactive and contact them. Ask them if they need help with anything. You might find more accurate answers as to why they are inactive by asking them. Don't be to pushy, but open a line of communication beyond them just signing up for an affiliate link.
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  • Profile picture of the author Ed Micah
    It could be your sales page, or it could be the affiliates whether if they did promote your offer or not.

    I once launched a product, had a lot of affiliate requests, however, nothing happened to most of them, but one of them sent me almost 30 sales in 3hours.

    Now that's something strange, but I wouldn't say it was my sales page's problem, but maybe that particular affiliate took action? maybe?
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  • Profile picture of the author travlinguy
    You have a couple of things going against you. Article packs aren't sexy and only appeal to a relatively small group of this large community. And 50% commission on a low priced product is even less sexy. That's the main problem. Another thing, you have two pretty popular niches and one that's not so hot.

    You could up the commission but it's probably too late to rescue this offer. I sold a Dating and Relationship PLR article pack as a WSO a couple of years ago and did very well with it. But I included two special reports along with squeeze page copy and product graphics. I didn't need affiliates because I wasn't looking for hundreds of sales. This was also at a time when article marketing was much more en vogue than it is now.

    I think you might take a lesson from this and reevaluate your market and approach. One thing that would help a lot is some value-added premium like a bonus or two of some kind. High perceived-value bonuses can work wonders. One last thing. Rather than try and be cute in your sig, just tell folks what you're selling. Good luck.
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  • Profile picture of the author Lee Murray
    Extremely valuable advice, everyone. Thank you so much.
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  • Profile picture of the author colinph970
    How do you look after your affiliates? Do you give them images, email swipe file, banner ads, coding for websites etc....make it as easy as possible for them. Also look at the commission rate you pay them....
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    • Profile picture of the author ColinT
      Originally Posted by colinph970 View Post

      How do you look after your affiliates? Do you give them images, email swipe file, banner ads, coding for websites etc....make it as easy as possible for them. Also look at the commission rate you pay them....
      I totally agree, you have to make it as easy as possible for your affiliates. The less work they have to do the more they will try.
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    • Profile picture of the author Lee Murray
      Originally Posted by colinph970 View Post

      How do you look after your affiliates? Do you give them images, email swipe file, banner ads, coding for websites etc....make it as easy as possible for them. Also look at the commission rate you pay them....
      Nah, I pretty much dropped the ball on all counts.

      It's all becoming so clear now.

      Guess the old boy didn't think things through too thorough-like.

      I'll get you next time, Warrior Special Offers! :rolleyes:
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  • Profile picture of the author Soren
    I haven't posted my first WSO yet, but could it be that perhaps they just wanted to get your product for free?

    As I understand the WF affiliate program, affiliates get the first sale, you get the second and so on (if there'll ever be a second sale ).. Basically that allows for rotten people to pull such a stunt.

    [edit: this could be solved if you we're able to give a star rating or points to the affiliates you enjoyed working with. That would make it easier to accept new affiliates you don't know]

    Just my 50 cents. Because if you're interested in promoting a product, if you find it good enough, others probably will too - especially if you review and presell it to them. Nobody did that to you, yet you got excited enough to apply as an affiliate.

    20 affiliates should be able to at least make SOMETHING happen. Didn't monitor your traffic?
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    • Profile picture of the author Brendan Vraibel
      Originally Posted by Soren View Post

      As I understand the WF affiliate program, affiliates get the first sale, you get the second and so on (if there'll ever be a second sale ).. Basically that allows for rotten people to pull such a stunt.
      I've never sold a WSO so I could be wrong but I've found with other affiliate programs that the vendor usually gets the first sale to prevent this type of thing. Like I said I can't say that with much certainty but maybe someone else can confirm either way.
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  • Profile picture of the author Dann Vicker
    If you've tested your salespage and it actually converted into sales, then you'd have to work on getting more affiliates that know their onions, not just any body that signs up on your affiliate page. By this, I actually mean you should get out there and find more affiliates. Maybe you'll find one big enough to get the ball rolling
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  • Profile picture of the author Hostpany
    It takes time, that is why.
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  • Profile picture of the author Lloyd Buchinski
    I've read from a couple of the big names that more than 90% of the affiliates who sign up never make a sale. At that rate it would be easy to get 20 who don't.
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  • Profile picture of the author ATH
    as long as you learned from it, this is pretty much a wild success. how many people get the value of going out of your way to assist your affiliates put in their faces emphatically?
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  • Profile picture of the author Willie Crawford
    One of the things that I personally look at when deciding
    to promote a product is conversion rates. I'm sure that
    a lot of your affiliates look at the same thing in trying
    to decide what makes the most sense for them to
    promote.

    Show them that your offer converts, and you won't have
    any trouble getting affiliates to promote. It will be in
    their best interest!

    Willie
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