12 replies
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#lot #offers #otos #past #time
  • Profile picture of the author E. Brian Rose
    If the original product that the buyer gets contains exactly what was advertised, then I see no problem having an upsell for a related product or service.

    In your example for the PLR product above, did the ad state that a sales page came with it? If not, then why is it a problem to ask the buyer if he or she also wants to buy a sales page?

    I have sold products both with and without upsells. Thousands upon thousands of sales later, I have never had a complaint from any buyer about the presence of an OTO.

    Also, I think that your poll is missing some options. The first one that comes to mind is "If I see an OTO that will help me, I will buy it."
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  • Profile picture of the author travlinguy
    I agree there should be no trickery. But I don't necessarily agree there should be no OTO. I had a very successful WSO in the fall that converted at 9% while the OTO converted at better than 13%. People loved it.

    It was not related to the main product at all. There were a few people who came along on the first day trying to hijack the thread bitching about the OTO but that was squashed before it got out of hand.

    I think if someone is offering high quality stuff in the primary and upsell products it doesn't matter all that much. People can easily "just say no" to the OTO. Hey, there's a catchy slogan.
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    • Profile picture of the author lotsofsnow
      [DELETED]
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      • Profile picture of the author E. Brian Rose
        Originally Posted by hpgoodboy View Post


        I have one WSO where the OTO converts with 48%. I am talking about what customers want
        I think 48% of your buyers just told you they are happy that you had an OTO. There's your poll. I seriously doubt the remaining 52% are going to hate you because you made the offer.
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  • Profile picture of the author barbling
    Originally Posted by hpgoodboy View Post

    "Here is the Hamburger for $3 do you want the meat with it too? It's just $37 extra."
    I'm obviously doing something wrong - my OTOs are generally $9.97.

    And they're addons (ie, templates that incorporate what I teach so the buyers don't have to spend the time doing it themselves, 1,001 100% affiliate links already found so the buyers don't have to research it themselves, etc.etc.etc.).

    So I guess it would be, simply evaluate what's offered and see how and if it truly does meet your needs.
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  • Profile picture of the author sbucciarel
    Banned
    Your example of a hamburger with the upsell being the meat is faulty. You buy the hamburger, complete with meat and the upsell would be a complimentary product. If it were as you said, you only get the meat as a OTO, customers would be pretty mad, because what is a hamburger without meat? It's nothing.

    OTOs don't bother me either way. I usually don't buy them but have occasionally.
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  • Profile picture of the author travlinguy
    Well, I call very successful 1000+ units which earned WSO of the day. As for your take on OTOs, I guess you can do whatever you like. As for what the most popular sellers are doing, it has nothing to do with how I run my business. Good luck.
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  • Profile picture of the author CDarklock
    Originally Posted by hpgoodboy View Post

    Now, things like this might work over in the real world but here in the WSO forum people are going broke fairly quickly and it does not work.
    Fixed that for you.

    Every time I see someone bitching about some marketing technique or other, it turns out to be for the same reason:

    You're buying from idiots.

    What we've got going on right now is all these people who are being told over and over again how nobody will buy a front-end WSO that costs more than $10, and nobody will promote a WSO that pays less than 100% commission.

    So when those people want to sell a fairly-priced $47 product, they have to figure out some way or other to make it $10 on the front end and $37 on the back. Because they're idiots.

    The reality is that they just need to put their WSO out there at a fair price and offer a fair commission. And if they weren't so damn stupid, they'd just go ahead and do that.

    Meanwhile, you are looking at OTOs designed and presented by retarded monkeys and complaining about OTOs in general with a poll full of loaded answers to a stupid question.

    Stop telling other people how to run their business. If you're so damn smart, offer a coaching program and tell the people who care enough about what you think to pay for it.
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    "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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    • Profile picture of the author E. Brian Rose
      Originally Posted by CDarklock View Post


      What we've got going on right now is all these people who are being told over and over again how nobody will buy a front-end WSO that costs more than $10
      Yes, that does seem to be a misnomer with WSO sellers. One of my best selling WSOs was priced at $97. Another did very well at $67. Neither product had an OTO.

      People will pay higher prices for higher quality.
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  • Profile picture of the author Bill_Z
    OTO's continue to be a topic of discussion and I don't really see why. It's not OTO's that should be up for discussion, it's how to use them properly and effectively. Of course if you are not offering a related product or your original product does not deliver on what it said it would, then OTO's are far less valuable and effective.

    Sell a product, deliver on that product, and offer a complimentary product as a OTO. If the OTO makes the original product better, easier, or more effective then you are rocking. If not then you are just stabbing your fork at more money instead of scooping it up nice and easy with a spoon.
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  • Profile picture of the author Vivek_Sharma
    Originally Posted by hpgoodboy View Post

    Make them happy and they buy from you over and over and over.
    Yes I totally support this make them happy and they will always buy from you over and over
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  • Profile picture of the author Matt Red
    An oto in my opinion is an awesome idea. Scarcity is an amazing marketing technique, and if the value is there, why not take advantage of it.

    As long as you dont compromise the value or trust that you're providing why not milk the customer for some more $...
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  • A "marketer" complaining about the implementation of OTOs, upsells, downsells, and the like... Isnt that an oximoron?
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