I really don't like video squeeze pages...

Next time you rant, please, decide is it about SQUEEZE pages or SALES pages. They are not the same.

Video sales pages have never really bothered me to that extent. Maybe if I view a sales video that looks like it was published 5 years ago or maybe if the video is incapable of presenting the sales material in a professional manner, I would get ticked off.

However, often times, when I want to buy a product, it is because I am looking for a solution to a problem. When I need something, I am willing to sit through a video or a long sales letter.

If you are browsing for new products to buy, whether it be because it was recommended to you from an email list you are subscribed to or maybe you were referred to the sales video from an advertisement on a blog, it makes sense that you get annoyed from the video. You (might) just want something to sell you the product faster. I think I too would get annoyed if I was in that position. I am not saying this is what is happening to you. Just giving you my personal perspective regarding why some people might get annoyed of sales videos they can not skip over.

Happy Holidays!

I never watch videos. Just sayin'. I'm probably the 1%.....

Your joking right? More than 2 billion videos watched every day on the net. Put your video, text, audio or what ever else you need to get that call-to-action.

It doesn't matter what you like, it's what the prospective optin person wants that matters. Why would you shun billions of video watchers?

The more prospects you reach with your message delivered in any medium, the more success you'll have.

Video marketing works.

I've bought a huge amount of stuff online and am a sucker for a well written sales letter. But video doesn't do it for me and I rarely buy a product that doesn't have an accompanying sales letter.

I often wonder if I'm in the minority, but lately a lot of people seem to be expressing the same sentiment.

I agree that forced videos can be a pain in the rear end from time to time. That's as far as I go with my agreement though. There is nothing wrong with using videos on a squeeze page (or sales page, whatever we are talking about here) as long as it is done well. The same holds true for text copy. For me, it doesn't really matter how the copy is being delivered, just that said copy is good.
Meh, I'd do research before placing that bet. Too often we like to just assume that our opinion is the same opinion held by everyone else.

I think a small video works well, especially if it starts automatically, and the user does not have to start it.

I hear yah: just noticed this week that I was groaning at another voice screaming at me.

But, like the other warriors, I have to admit: when well done, they are PROVEN to work and that's one good reason for using them. (not necessarily watching them.)

Personally I just go down the page or surf while listening, then go back and access.

Chetr

Video never bothered me, I guess it's because I have a 24 inch monitor so I can have two browsers open... One for watching the video and the other for working etc

James Scholes

I can not stand the 20 minute video with nothing else to learn about the product. I want to hear a few things about what it does and they go through the entire history of IM. I put a video and some main points on every squeeze page. That way the people who want to hear the longer video can do so, and the people who want to just find out the info quick can get to the point (and buy).

The fact of this matter is that video that is to the point and professional works almost better than anything for conversion so regardless of what we personally like we do what the customer likes. One thing a lot don't like is a video with no way of knowing how long it is and no way to fast forward or rewind!

It sounds like everybody here is just giving their opinion and nobody has really split tested whether only video, auto play or whatever works. Some niches it works really well for, some it doesn't. We are internet marketers and we read constantly, we wouldn't be in this business if we didn't.

Most people though sit on a couch, watching tv and to capture their attention you need something to grab it away from the TV...hello auto play video. What I have been noticing is that people are getting annoyed by autoplay only videos bc they were rare, now they are the norm. People are providing new alterations. I have seen the time underneath a few videos, some have the sales page and the video with a delayed add to cart underneath the video, etc.

To tell you the truth though, if you get annoyed by the long video, you probably aren't going to buy, so why should I care about losing 10% of my sales, when the long video will increase my conversions by 25% for the other 90%?

What annoys me is when the video plays automatically.

Same here, I prefer to read however there are exceptions. I saw and watched videos which were properly done with effective effects. (not too much effects)

I agree to Sir Istvan Horvath, squeeze page and sales page are not the same.

Others put videos on their landing pages as well.

Cheers,
Louie Tugas

I get 10% higher results with video plus do not think what you will do think what other people do.

it makes me smile that you "dont" like video.

clearly you have not split tested it within your own campaigns.

order page???? are you talking about sales page??

I prefer text too but becoming marketer is not about what you think is great...it's what your customer think is great.

well i think this is depend on your audience. If you are in graphic design industry of course video is the best way to deliver a message. Maybe some people hate video because it is slow needs buffering time.

people want to be spoon fed...I have a good friend who won't read anything so...to each their own..split test