Using Curiosity In Your Marketing To Double Sales?

5 replies
Curiosity killed the cat as they say? But It is the same reason that you clicked this thread to read what this is all about.

CURIOSITY, is very powerful when we are talking about making money online.

You can make alot of money from this if done correctly. As humans we always love a bargain, but we also hate missing out on something. And this goes hand in hand with why people love to buy stuff....

People love to take advantage of situations and opportunities presented to them.

The best thing we have done for our business is to become the customer, Be them, feel their emotions, who they are and what they want? Think like them to help you conjure up curiosity. It is a great way to help become more successful no matter what you niche, your product or service.

I see many businesses failing because they forget about their customers. Even large corporations, who are just selfish and want to make money, without the customer in mind. Dumb!

They do not even take the first steps to gratify curiosity. They do not go out and research or ask their customers what they want. It is like they completely detatch themselves and their business away from their most likely customers. Not a smart move!

Remember your customers are constantly changing, the market never remains the same, so you can use that to your advantage.

Markets never remain the same, that is why you see so many products and IM launches bring in millions of dollars each month.

Your current list of buyers who are fans, respond to curiosity, and not just blatent marketing messages. Having a list of freebie seekers is ok, but having a list of buyers is literally like walking around with an ATM machine ready to spit cash.

The real secret is to focus on your buying customers, and learn how to tap into their emotions. If you can do this, and create curiosity in their minds, you can make money in any niche out there.

There is no real reason to re-invent the wheel here. This same strategy has been working for marketers since the 1800's

So knowing why your customers buy, and learning how to use curiosity the right way can make you good amounts of money. Knowing why your customers buy over and over again is KING in this IM world.

So when you create a marketing piece, or product and your customers just go crazy over this, write down what you did, and how you did it, and do more of this! Keeping what I call a "curiosity diary" with all your successful campaigns is priceless as you can just go back to this, look at your previous successes when you need to make money fast!! You can sort of just plug and play and have fresh money come to your inbox.
#curiosity #double #marketing #sales
  • Profile picture of the author adammaxum
    Great thoughts celente.

    Sure, curiosity is a strong selling point with many products. From my own buying habits, if you sell me on something that I NEED to find out more about, I may be tempted to make the purchase.

    Everything you write or sell should be looked at from the customers view point. It's really all that matters when you're trying to sell something. Test what works, and go with it.

    One good example of curiosity is word of mouth. If a friend tells me "WOW! You have to try out this game, or watch this movie" I'm going to probably look into getting it at some point. This same concept can be applied to selling online if you can use words and images to make it look as if others who you can relate to are buying the "product/service" that is being sold.
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  • Profile picture of the author tpw
    Great post, and welcome back. :p
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    Bill Platt, Oklahoma USA, PlattPublishing.com
    Publish Coloring Books for Profit (WSOTD 7-30-2015)
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  • Profile picture of the author Reieducator
    Yes very interesting
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  • Profile picture of the author royljestr
    I agree! In fact I have just been testing squeeze pages and have been getting better results with something like:

    Can you really make $100 per day on the internet? and then a signup form

    It's been doing better than the traditional bullet points and etc.
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  • Profile picture of the author Kim Roach
    Some REALLY great points here.

    You want to dangle the carrot, but leave them wanting more.

    Or as said by Jimmy D. Brown, "Useful, but incomplete".

    Give them just enough information to whet their appetite
    but still leave them hanging.

    But I think you actually covered two points here - Curiosity AND the power of TRULY knowing your customer.

    When you truly know your customer's wants, needs, desires, and frustrations - you're able to create marketing messages and content that fits them like a glove.
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