How to do facebook marketing for a Physical Product Company?
I have a prospective client that is offering a physical product that has been around for a while, but never available in the US before. The product is mostly designed for middle-aged to older people. But they want to connect to the younger crowd too.
In the US, they want to;
My understanding of those two sites and how they can work from a product marketer's perspective is limited. I'm not sure how "customizable" these sites are. It seems that the main value to a marketer is getting a ton of "friends" and then talking about your product and the problems that it solves.
Is there significantly more value to either of these sites to a marketer than that? If not, what other ways are there to get the word out and get interactive with a big audience, on a limited budget (let's assume <$1K)?
My thoughts were:
Mark
In the US, they want to;
- "connect with the community"
- "offer an interactive site where we can get the word out about our company/product"
- "have a very professional and uniquely designed site"
My understanding of those two sites and how they can work from a product marketer's perspective is limited. I'm not sure how "customizable" these sites are. It seems that the main value to a marketer is getting a ton of "friends" and then talking about your product and the problems that it solves.
Is there significantly more value to either of these sites to a marketer than that? If not, what other ways are there to get the word out and get interactive with a big audience, on a limited budget (let's assume <$1K)?
My thoughts were:
- a uniquely designed blog, load it with PLR articles, videos, etc.
- start a Yahoo group on the problem subject area, post often
- start a Google group on the problem subject area, post often
- create a Squidoo page
Mark
-
MarkR -
Thanks
SignatureIM PRODUCTS - IM Deals - Premier IM products like PLR articles, PLR eBook templates, Audio loops, Plugins, and yes, FREE STUFF!{{ DiscussionBoard.errors[480338].message }} -