Selling Domains

Profile picture of the author joyfulwraps by joyfulwraps Posted: 01/12/2012
What's your strategy when it comes to selling domains?

I have several domains that I listed on Godaddy auctions tonight. I hesitated about listing them without having had developed them first. All are over a year old and one is more than 3 years old. They all have good keywords in them and should be valuable to someone.

The only domain I have ever sold was through a forum post signature (not this forum - gasp).

If you sell domains do you monetize them first and report that they are earning monthly income?

Do you wait until the domain is of a minimum age?

Do you have a strategy or do you just buy a good domain name and turn around and sell it?

Not sure I want to get into domain selling on a regular basis, just needed to get rid of some good domain names I had sitting around and never got the time to develop them.

Just wondered what strategies other warriors had when it came to selling domains and if maybe there was a way to sell my domains that would bring in more money than listing them on Godaddy or if where I have them is the best way to bring in top dollar for them.

Thanks for any input in advance.
#domains #selling

  • Profile picture of the author hustlinsmoke
    hustlinsmoke
    Now your stating domains, but you sound as if domains with websites. Completely different to sell each one.
  • Profile picture of the author Marketing Fool
    Marketing Fool
    I've never been able to sell a domain that didn't have an established website with a proven income track record....people just don't care unless you can show that the site has made X dollars in the past...
  • Profile picture of the author Centurian
    Centurian
    Originally Posted by Marketing Fool View Post

    I've never been able to sell a domain that didn't have an established website with a proven income track record....people just don't care unless you can show that the site has made X dollars in the past...
    Indeed. To demand the best prices a domain should be developed, much like real estate commands higher value if developed instead of selling raw land.
  • Profile picture of the author Domainate
    Domainate
    I just gave these tips to someone that asked within my WSO thread:

    Here are some free tips for selling domains:

    - List them on Afternic.com and Sedo.com, the two major domain marketplaces. Those listings permeate through many top registrars such as GoDaddy.
    - Additionally, you can get a GoDaddy Auctions account and list domains on auction there.
    - The best forums to hit in general for domain selling are DNForum, NamePros, DigitalPoint, WebhostingTalk, AcornDomains and V7N.
    - If you focus on a particular niche, see if there are webmaster/affiliate forums in that industry. Example: PokerAffiliateListings Forum has a marketplace for poker domains.
    - Indicate the domain is for sale in its whois information (add it to what's already there) assuming you don't use whois privacy.
    - If not using the domain, use a "for sale" page with a form where visitors can submit an offer. Many possible buyers, especially end-users, will visit the domain as a means of checking if it's available.
    - If focusing on a particular niche, network in communities within that niche and have your domains for sale as an afterthought (the equivalent of participating with relevant posts in a forum and advertising in your sig)

    There are other means of selling domains but those would be the most recommended means for most domains. Flippa is popular for selling websites but not so much for selling domains without websites. I wouldn't recommend selling domains from any kind of available domain list on Flippa unless you were essentially doing a group listing of them and taking individual offers/sales.

    One last thing to note - you don't always need a website on a domain to sell it. Looking enough through Flippa might make one assume that, but I've almost never had a website associated with domains I've sold, and I've sold thousands of domains over the years for up to $60,000 per.
  • Profile picture of the author svensky
    svensky
    Are there members who can sell our domains for a commission?

    I have 3 I'd like to sell shortly:

    persuaded.biz
    siestas.org
    housed.co

    Thanks,

    Sven
  • Profile picture of the author James.N
    James.N
    I've found that unless you have a really rare or really short domain - especially .com its rather tough to sell. Most people that would buy a domain are in the same situation as us. They already have more domains than they know what too do with. Most IMers come up with some great idea, then buy a domain but never see it all the way through.
  • Profile picture of the author carrot
    carrot
    If they are truly valuable commercial terms, stick em on sedo.
  • Profile picture of the author jerzykaz
    jerzykaz
    Hi,
    I have sold quite a few domains so far. My domains are usually 2 word domains and the words have a high volume google search, and also the words in the domain have AdWords advertising when yo type them in the search engine.
    You can sell them on Sedo, it shows you how many hits your domain is getting per month or you can contact someone directly, someone who has a business and your domain name relates to it, thats how I sold y most valuable domains.
    The age is not that importat as much as key words in your domain, e.g if creditcards.com was avalible now and was created 2 hours ago, it would be super valuable regradless of the age.
    Thanks
  • Profile picture of the author joyfulwraps
    joyfulwraps
    jerzykaz,

    Glad you mentioned keywords in the domain name being more valuable than age. I need to research again because my domains are 1 - 3 years old but I believe they contain valuable keywords. Since someone else posted the domain names here on the thread I guess it is OK for me to do so too LOL.

    CandySnackSpice.com

    DogFoodSecretsreview.org

    Laptop-Money.com

    MyCashBlogs.com

    OrganicGardensGreen.com

    Preservative-Free-Food.com

    Originally Posted by jerzykaz View Post

    Hi,
    I have sold quite a few domains so far. My domains are usually 2 word domains and the words have a high volume google search, and also the words in the domain have AdWords advertising when yo type them in the search engine.
    You can sell them on Sedo, it shows you how many hits your domain is getting per month or you can contact someone directly, someone who has a business and your domain name relates to it, thats how I sold y most valuable domains.
    The age is not that importat as much as key words in your domain, e.g if creditcards.com was avalible now and was created 2 hours ago, it would be super valuable regradless of the age.
    Thanks
  • Profile picture of the author svensky
    svensky
    Thanks for the advice on Sedo and all other comments everyone! I'll be sure to check it out.
  • Profile picture of the author Gene Pimentel
    Gene Pimentel
    Ditto to everything Steve said (Domainate) in post #5, but I'd add these tips.

    - When listing on Sedo, you'll immediately get a lot more attention if you list a buy price. A lot of potential buyers hate getting into the negotiation game. I wouldn't do this for a domain I considered much more valuable than most, but for the average domain name, listing a reasonable price gets the action.

    - Listing your domains for sale on domaining forums like NamePros or dnforum is good for quickly selling domains, but they must be priced for resellers. Meaning, a dime on the dollar. Again, unless it is an unusually stellar domain.

    - The quickest, most effective approach is still researching potential buyers by checking to see who is using the keywords in their Adwords campaigns. Search the keywords in quotes, and research each advertiser to see if their website/business would benefit from your domain, to get organic traffic. Do whatever it takes to get the email address of the decision-maker. Otherwise you're spinning your wheels. Email the decision-maker (on a personal level) and point out the benefits of owning your domain name.
  • Profile picture of the author TestiVar
    TestiVar
    If you have a brandable domain, I recommend BrandBucket or Nemeas. You can get at least $1,000 for it.

    If the domain isn't brandable, then it's only value is any residual traffic it may have. The market is so full of fraud (making up fake residual traffic) that most people will doubt any kind of traffic proof you might have.

    So, it is usually best to just keep it and monetize that traffic yourself.
  • Profile picture of the author seoampsteve
    seoampsteve
    Originally Posted by joyfulwraps View Post

    What's your strategy when it comes to selling domains?

    I have several domains that I listed on Godaddy auctions tonight. I hesitated about listing them without having had developed them first. All are over a year old and one is more than 3 years old. They all have good keywords in them and should be valuable to someone.

    The only domain I have ever sold was through a forum post signature (not this forum - gasp).

    If you sell domains do you monetize them first and report that they are earning monthly income?

    Do you wait until the domain is of a minimum age?

    Do you have a strategy or do you just buy a good domain name and turn around and sell it?

    Not sure I want to get into domain selling on a regular basis, just needed to get rid of some good domain names I had sitting around and never got the time to develop them.

    Just wondered what strategies other warriors had when it came to selling domains and if maybe there was a way to sell my domains that would bring in more money than listing them on Godaddy or if where I have them is the best way to bring in top dollar for them.

    Thanks for any input in advance.
    Hi Laura.... Its not the NAME of domain which sells (exceptions are always there) BUT in general its the PR + Traffic + Market + Revenue = Sells.... If you can take some pain by setting up websites, do some IM and get some regular traffic then you can even sell 3 month old domains on pretty decent prices..... With all legitimate evidence (Buyers will ask for it) to the given factors you will get pretty decent bids...

    Best of Luck ....
  • Profile picture of the author Domainate
    Domainate
    Originally Posted by Gene Pimentel View Post

    Ditto to everything Steve said (Domainate) in post #5, but I'd add these tips.

    - When listing on Sedo, you'll immediately get a lot more attention if you list a buy price. A lot of potential buyers hate getting into the negotiation game. I wouldn't do this for a domain I considered much more valuable than most, but for the average domain name, listing a reasonable price gets the action.

    - Listing your domains for sale on domaining forums like NamePros or dnforum is good for quickly selling domains, but they must be priced for resellers. Meaning, a dime on the dollar. Again, unless it is an unusually stellar domain.

    - The quickest, most effective approach is still researching potential buyers by checking to see who is using the keywords in their Adwords campaigns. Search the keywords in quotes, and research each advertiser to see if their website/business would benefit from your domain, to get organic traffic. Do whatever it takes to get the email address of the decision-maker. Otherwise you're spinning your wheels. Email the decision-maker (on a personal level) and point out the benefits of owning your domain name.
    All solid advice by Gene!
  • Profile picture of the author akif
    akif
    Niche, Traffic, Audience, Earnings, Keywords etc etc
  • Profile picture of the author Ryan Even
    Ryan Even
    Do you have an email list?

    I've had luck selling to people on my list (in the niche the domain is about).

    For example, if my domain is about horse training, I would email the list and tell them I want to sell the horse training domain and receive multiple offers.

    I've actually had better luck selling to people interested in the niche (and on my list) then selling to actual internet marketers.
  • Profile picture of the author JayPeete
    JayPeete
    I like locally targeted Geo domains because they are easy to sell to offline clients for a good price and they can be brand new.
  • Profile picture of the author joyfulwraps
    joyfulwraps
    Ryan,

    Great, thanks that is a good strategy. I will have to cultivate a list of responsive domain buyers
  • Profile picture of the author danlew
    danlew
    Just buy a local geo-targeted domain (location + business type, find targeted offline clients on Google map and contact them via phone or email. This is one of the basics though, but I think Sedo is much easier for you sell as many domains you want.
  • Profile picture of the author Chris Chicas
    Chris Chicas
    Does anyone know how much it costs to put a domain up for sale on Sedo? I was able to find the upsells for listing your domain, just wondering if there is a starting base fee just to list it. And is it worth it to get the extras?

    Since others posted their domains - the one I have for sale cheap is: 3DVisionGlasses.com

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