What is product idea?

3 replies
Hello every one!

I am a new of online marketing. I don't know what product idea is.
I hope anyone tells me about this.

Thank you in advance.


Tharith
#idea #product
  • Profile picture of the author Nathan2525
    Originally Posted by tharith View Post

    Hello every one!

    I am a new of online marketing. I don't know what product idea is.
    I hope anyone tells me about this.

    Thank you in advance.

    Tharith
    Hi Tharith,

    Remember this: Markets are problems.

    The product is simply the solution to the markets problem.

    So the product idea is :
    "How am I going to solve this problem?" The solution will then be the product.

    Hope this makes sense.
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  • Profile picture of the author Jill Carpenter
    The purpose of a product is to fill a need in the market place.

    You have to first decide on a niche - or area you are going to focus on.

    For an example, lets say you want to market to a niche of knitters.

    People who knit need physical items, and they also need some items that can be delivered digitally - like instructions on how to knit something.

    Let's say you have been studying the niche of knitting, and you realize there is no instruction on how to knit cable sweaters - or that the information on it is really outdated or bad. So, your product idea might be to create an ebook and video series on how to make the perfect cable sweater. You would include what type of yarn to use and why, which needles to use, and you may have someone you video tape talk someone through the process. You could also supply links to places for people to get the materials needed to do the project (and these can be affiliate links).

    The important thing to remember is the product needs to solve a problem or make someones life easier. It also needs to be something that people will pay money for or that can be monetized in the end some how.

    For example, you could actually give your product away for free - but within it you use affiliate links to things someone will need to fulfill their end result.
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  • Profile picture of the author tharith
    Hi, Thank you so much for sharing this to me.
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