The Four Easy Steps To Advertising Success...

Sarah Johnson · 02-03-2009, 10:50 AM

I wanted to share some more vital information that I learned from Maria Veloso in "Web Copy That Sells".

She calls it her "...foolproof secret to success..."

I call it simple, but genius!

Step 1. Know exactly what you want to accomplish.

Define your objective. Very specifically.

For example, do you want to sell 10 products a day? Or $500 dollars per day? Or 7% conversion rate?

Think about it before product launch.

How can you meet your goal if you don't know exactly what it is?!?

Step 2. Act Towards Your Goal.

Including writing the sales letter, sending out the emails, getting the traffic.

Do everything you think will help achieve your goal.

Step 3. Observe What Works And What Doesn't.

I think this may be the most important step.

If you observe enough...

...no matter how ugly your first attempt at selling was...

...you will see what is working and what is not.

Simply put by Maria, "Do more of what's working, and eliminate what's not working."

Sounds simple. Makes sense.

Step 4. Keep Adjusting Until Goal Is Met.

Keep working on Step 3 until you have met your goal.

At which point you may want to make a new goal...who knows!?!

Hope it helps.

~Sarah Johnson

PS. Does anyone have anything they think needs added? Or subtracted?

ryanman · 02-03-2009, 11:45 AM

This doesn't just apply to advertising...This applies to life. Thanks for sharing it.

Sarah Johnson · 02-03-2009, 11:50 AM

Quote:

Originally Posted by ryanman

This doesn't just apply to advertising...This applies to life. Thanks for sharing it.

Very good point!

You can never stop working at life...at making it better.

~Sarah

operationivy · 02-03-2009, 11:51 AM

i couldn't agree more with the importance of making your goals very specific. if they aren't specific, your brain will start making excuses!

Sarah Johnson · 02-03-2009, 12:00 PM

Quote:

Originally Posted by operationivy

i couldn't agree more with the importance of making your goals very specific. if they aren't specific, your brain will start making excuses!

That is exactly the point...without specifically setting your goals you could never, ever reach them.

And you might never find out what your product/service was capable of. That would be a shame!

~Sarah Johnson

02-03-2009, 10:50 AM	#1
Sarah Johnson Active Warrior Join Date: Jan 2009 Posts: 94 Thanks: 5 Thanked 14 Times in 8 Posts Social Networking	The Four Easy Steps To Advertising Success... I wanted to share some more vital information that I learned from Maria Veloso in "Web Copy That Sells". She calls it her "...foolproof secret to success..." I call it simple, but genius! Step 1. Know exactly what you want to accomplish. Define your objective. Very specifically. For example, do you want to sell 10 products a day? Or $500 dollars per day? Or 7% conversion rate? Think about it before product launch. How can you meet your goal if you don't know exactly what it is?!? Step 2. Act Towards Your Goal. Including writing the sales letter, sending out the emails, getting the traffic. Do everything you think will help achieve your goal. Step 3. Observe What Works And What Doesn't. I think this may be the most important step. If you observe enough... ...no matter how ugly your first attempt at selling was... ...you will see what is working and what is not. Simply put by Maria, "Do more of what's working, and eliminate what's not working." Sounds simple. Makes sense. Step 4. Keep Adjusting Until Goal Is Met. Keep working on Step 3 until you have met your goal. At which point you may want to make a new goal...who knows!?! Hope it helps. ~Sarah Johnson PS. Does anyone have anything they think needs added? Or subtracted?
	WSO: How YOU Can Benefit From My Family Tree - $6,000.00 Worth Of Copywriting Services For $## Copywriting, Internet Marketing - Sarah Johnson's Blog Follow me on Twitter - MrsSarahJohnson

02-03-2009, 11:45 AM	#2
ryanman The Ultimate Warrior War Room Member Join Date: Oct 2008 Posts: 922 Thanks: 18 Thanked 295 Times in 141 Posts	Re: The Four Easy Steps To Advertising Success... This doesn't just apply to advertising...This applies to life. Thanks for sharing it.
	My WSO- 100% Commissions. This has never been done before. Trust Me! You Don't Want To Miss This... Jump On it Now!

02-03-2009, 11:51 AM	#4
operationivy Active Warrior Join Date: Nov 2008 Posts: 38 Thanks: 1 Thanked 4 Times in 2 Posts	Re: The Four Easy Steps To Advertising Success... i couldn't agree more with the importance of making your goals very specific. if they aren't specific, your brain will start making excuses!