Resurrected 2 old sites that now make me money everyday!!

10 replies
Back when I started in IM, I built a few adsense sites within the first couple weeks. I didn't really know what I was doing with keyword research, and even though some had good traffic, the CPC was too low, and the CTR was terrible (even with CTR theme). I moved on from most of them.

But there was 2 sites within the same niche, that managed to get to #1 position. They had good traffic, but making hardly anything with adsense. Also their bounce rate was in the high 80's!

Looking back at these sites, the layout looked messy, the Ad's were too obvious, the content and articles were hard to navigate... It looked too spammy.

So at the start of this year I decided to re-work the sites, and give them another shot.

This is what I did to both:
  • Built a new homepage which featured article excerpts (This drastically reduced my high bounce rate)
  • Completely changed and customised the theme (It looks totally different now to most Adsense themes),
  • Mixed up the ad placement on different pages
  • Rewrote some of the content.
  • Did some more on page SEO

I wanted to turn these sites into ones Pat Flynn would be proud of! Great content, professional look, while still profitable.

I think I succeeded!

Now these 2 sites were previously averaging $20 a month (together), this month they're on track to hit a combined $130! And remember, the average CPC hovers around 20 cents.

Plus the rankings have improved for a few more long tail keywords. Not bad!

I'm going to keep testing the Ad placement, to see what works best. The CTR is still average, and I think there's definatley some room for it to increase.

I know they are not making thousands, but it's a process I can repeat many times over. With the right keywords, there's no reason I can't building simliar pages making thousands a month!

So if you have some old sites that haven't worked, I encourage you to give them another shot!

You never know what could happen...
#everyday #make #money #resurrected #sites
  • Profile picture of the author richblogs
    Good work.

    Just goes to show the potential of websites out there that don't make the most of their earning potential!
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  • Profile picture of the author mrdomains
    Good work! Never ditch a site that has traffic. There is always some way to make money from it

    While the design is the last thing I look at when building sites, it is interesting about your design change. I use what is generally called magazine layout on most of my sites and find it works quite well. The thing to watch out for is that the front page may start to look a bit too strict. Easy to quickfix with some font and color changes though. Haven´t made up my mind about sliders yet though as they sometimes add and sometimes distract, depends on the niche.
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    • Profile picture of the author Steven Richards
      Originally Posted by mrdomains View Post

      Good work! Never ditch a site that has traffic. There is always some way to make money from it

      While the design is the last thing I look at when building sites, it is interesting about your design change. I use what is generally called magazine layout on most of my sites and find it works quite well. The thing to watch out for is that the front page may start to look a bit too strict. Easy to quickfix with some font and color changes though. Haven´t made up my mind about sliders yet though as they sometimes add and sometimes distract, depends on the niche.
      Yeah I think it depends on the Niche. It definitely works in mine.

      I just tried to make it easier for my vistors to find the information and articles that they are looking for, and they're now in one place. This means more page views, and more clicks within articles!
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  • Profile picture of the author pdrs
    Man I've been up all night retooling a few of my old warhorses! Inspiring. I know that now that these sites have some age and trust behind them a makeover and some fresh content should be able to really pick things up!
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    RemoteControlHelicopterReviews.(com/net) - Up for sale! No reasonable offer refused. Great branding for a super hot niche!
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  • Profile picture of the author The Lighthouse
    Thanks so much, Steven. This is such a timely read for me. Got to go out there and try again. Thanks bunch!
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