Advice on moving to the next level with an info product?
I've got a few sites, ranging from some AdSense blogs to phpBay sites and I've gotten to making a few hundred bucks each month with little to no effort. However, I really hate my current day job and need to move to the "next level" and after spending some time here, I am going to try my hand at building a list, creating an info product/report/ebook, and selling it.
I think I have a niche figured-out and have a domain/etc. But now, the engineer in me is coming-out and I'm wondering what the best approach is. I know that I need to just "make a bold move" and try something, but I cannot help doing *some* research so that's why I'm here
I was thinking of making a blog/mini-site which would offer some trust-building content in addition to asking for the list sign-up, with the idea being that I don't want to look like a simple squeeze page. The downside is that creating the content would take time/research/etc. of course.
However, some recommend testing a niche/idea before spending much time on content/etc. by throwing a squeeze page up and seeing how many sign-up to validate the niche.
So, would you advise that I build a blog with 10 (20? 30?) posts/pages before putting the e-mail collection in-place? Or, would it be better to "test" by simply creating a squeeze page and seeing how many will sign-up before I spend time building content?
I'm thinking that, in the interest of building trust and credibility, it's best to build some content first but often, logic doesn't prevail in marketing/etc. so I need to see what you all think.
What about structure of the site? Is it best to have the squeeze at domain.com/index.html with the blog/content in a /blog/ directory, or ??? I know that in the past when I've found a good site, it annoys me that the top-level takes me to the squeeze page (which I've already filled-out) rather than the content. Maybe this is not a problem for the general user?
Thanks in advance for the advice and any other related tips!
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ashwinsatyanarayana -
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giwu -
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cheeze69 -
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