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Another article question...

by Moneyland
12 replies
I am submitting articles to my blog first, then to Ezine.

I just want to be sure about the anchor text links I put in my articles publish in Ezine.

I have two main keywords for my blog, should I just be using these two KW's for my two anchor text links on every single article I submit?

I am wondering if I should ever use the KW of the actual articles in these anchor text or just the two main Keywords for my blog only?

Hope someone can confirm this for me.
Thanks
#article #question
  • Profile picture of the author NicoleBeckett
    You should use whatever keywords you're trying to rank for on the page that you're linking to.

    However, depending on the keywords, you might be able to do both. For example, if you were trying to get your blog to rank for "vacuum cleaners" and your article targeted the keyword "best vacuum cleaners", you could use it in your anchor text. (hope that makes sense! )
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    • Profile picture of the author tjcreation
      You should definitely use your main keywords, but also target some long tail keywords that will help you drive traffic as well. You should focus on 2 different keywords in each article - one main keyword and one long tail. That covers your bases in driving traffic.
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      • Profile picture of the author Moneyland
        Originally Posted by NicoleBeckett View Post

        You should use whatever keywords you're trying to rank for on the page that you're linking to.

        However, depending on the keywords, you might be able to do both. For example, if you were trying to get your blog to rank for "vacuum cleaners" and your article targeted the keyword "best vacuum cleaners", you could use it in your anchor text. (hope that makes sense! )
        Thanks, this does make sense!

        Originally Posted by tjcreation View Post

        You should definitely use your main keywords, but also target some long tail keywords that will help you drive traffic as well. You should focus on 2 different keywords in each article - one main keyword and one long tail. That covers your bases in driving traffic.
        This does aswell thanks.

        One more question, I have my own product, would you link articles to your blog, I guess to the home page or a "different article" page .....or would you just direct the article straight to your sales money page? or one link to each of these sites :confused:
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        • Profile picture of the author NicoleBeckett
          Originally Posted by Moneyland View Post

          One more question, I have my own product, would you link articles to your blog, I guess to the home page or a "different article" page .....or would you just direct the article straight to your sales money page? or one link to each of these sites :confused:
          You could link to any and all of them. It just depends on the article. For example, if I write an article for my own site that's about press releases, I'm not going to link to my video script page, because it doesn't make sense. However, I'll link to my press release page, my home page, and maybe even my About Us page so that people can see why I'm qualified to write a press release. I always think of what's going to make most sense for the reader (what's the best "next step" for them to take on my website?) and do my links that way.

          And ditto what John said about the deep linking. Doing that will also indirectly boost the SEO of your home page, because you're showing the search engines that you have quality throughout.
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          • Profile picture of the author JohnMcCabe
            Originally Posted by Moneyland View Post

            John, this is really great advice thanks

            I posted one more question if your passing by again! I have my own product, would you link articles to your blog, I guess to the home page or a "different article" page .....or would you just direct the article straight to your sales money page? or one link to each of these sites?

            Thanks again.
            Just noticed this. I can't add much to what Nicole already posted. It's pretty much what I would have said...

            Originally Posted by NicoleBeckett View Post

            You could link to any and all of them. It just depends on the article. For example, if I write an article for my own site that's about press releases, I'm not going to link to my video script page, because it doesn't make sense. However, I'll link to my press release page, my home page, and maybe even my About Us page so that people can see why I'm qualified to write a press release. I always think of what's going to make most sense for the reader (what's the best "next step" for them to take on my website?) and do my links that way.
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    • Profile picture of the author JohnMcCabe
      Originally Posted by NicoleBeckett View Post

      You should use whatever keywords you're trying to rank for on the page that you're linking to.
      This is the answer you are looking for.

      Adding to it, you don't have to link to only your home page. Deep linking is good for adding power to your site. I assume that your inner pages rank to your home page, right?

      Linking to you inner page passes the link juice to that page, which then passes it back up to your home page (and the other pages the inner page links to)

      For example, you might format one of your category pages as a buying guide with links to the home page and to 3-5 individual product reviews. Link your article to the buying guide. From there, the juice will flow to your home page and to your review pages.

      This also gives you a wider array of related terms and LSI terms that help give some link diversity. Having every link pointing to just one or two keywords 'just ain't natural'...
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      • Profile picture of the author Moneyland
        Originally Posted by JohnMcCabe View Post

        This is the answer you are looking for.

        Adding to it, you don't have to link to only your home page. Deep linking is good for adding power to your site. I assume that your inner pages rank to your home page, right?

        Linking to you inner page passes the link juice to that page, which then passes it back up to your home page (and the other pages the inner page links to)

        For example, you might format one of your category pages as a buying guide with links to the home page and to 3-5 individual product reviews. Link your article to the buying guide. From there, the juice will flow to your home page and to your review pages.

        This also gives you a wider array of related terms and LSI terms that help give some link diversity. Having every link pointing to just one or two keywords 'just ain't natural'...
        John, this is really great advice thanks

        I posted one more question if your passing by again! I have my own product, would you link articles to your blog, I guess to the home page or a "different article" page .....or would you just direct the article straight to your sales money page? or one link to each of these sites?

        Thanks again.
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        • Profile picture of the author genietoast
          I don't recommend doing that at all.

          Ezine Articles was originally designed to be a location for article marketing and content syndication. That means the emphasis is placed on the quality content and NOT on the SEO. Although, you can benefit from the SEO EZA offers.

          If you want to make the best use of Ezine Articles to send traffic to your blog, I suggest you do it the way article marketer Jeff Herring does it.

          Look at his free tips on his Ezine Articles profile: http://ezinearticles.com/?expert=Jeff_Herring

          They're pretty good.
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  • Profile picture of the author OvaisAhsan
    Originally Posted by Moneyland View Post

    I am submitting articles to my blog first, then to Ezine.

    I just want to be sure about the anchor text links I put in my articles publish in Ezine.

    I have two main keywords for my blog, should I just be using these two KW's for my two anchor text links on every single article I submit?

    I am wondering if I should ever use the KW of the actual articles in these anchor text or just the two main Keywords for my blog only?

    Hope someone can confirm this for me.
    Thanks
    A good strategy would be to use different variations of your key phrases in every article you submit. I am sure changing thesaurus won't take much time and you will get extra coverage from additional semantic versions of your keywords.
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  • Profile picture of the author jdooley13
    If you have a post written to support one of the pages on a site, would you only link to the page your post supports or would you link to more than one page, if the keywords were relevant?Also, should you only have one link on the post to the page it is supporting or should you do more than one? For example, I have a post on blue widgets for dogs that I am using to support a page on blue widgets. On the post, I have blue widgets in the first sentence, middle of the post and last sentence. I have linked blue widgets in the first sentence to the page. Should I link any of the other references to blue widgets to that page or leave it at one.Thanks so much.
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    • Profile picture of the author JohnMcCabe
      Personally, I would link to 2-3 pages IF the the post would also support those pages. Not just because a keyword shows up on the post.

      As for the number of links to a page, I tend to do as you outlined, linking the first instance of 'blue widgets' for example.
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  • Profile picture of the author jdooley13
    Thanks John.
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