What should a pricing page contain?

by JimMichael

Posted: 12 years ago 3 replies

INTERNET MARKETING

Yes, I know this sounds crazy!

PRICING...Duuhh

...hold your horse, for one second.

I hear lots of cool strategies being used to make best use of this space. Some people put testimonials before the prices, or other resources/things to push people to buy.

I have a pricing table to go on my new site, but want to put something above it to re-enforce and push people to want to buy.

What do you do/Would you suggest?

#page #pricing

Suthan M 12 years ago

Some things that you can look at:

1. Trial Prices
If you have coupon codes, or something similar where they can try, maybe you can include this

2. Payment System/Currencies Accepted
A small list down of payment system or currencies accepted

3. Testimonials
If you have customer testimonial, add 1 or 2 here

4. Product Delivery Time/Instructions
How will the product be handed once they pay? Maybe a short info bits on this as well

5. Support
How can they ask for support? Is support provided? You can include this as well.

6. Guarantee
Have any product guarantees? Well, you can include this too
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Chase Shelby 12 years ago

I think different pricing options would be good. You could simply take out or add items to different packages so that people feel like they are deciding.

Testimonials in my head would go after the pricing, so it looks like it's after the fact that people are testifying for your product. They bought it, they were happy, and they want to let others know how good it was.

I think it would work fine either before or after but if it were me, I'd put them after.
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solarwarrior 12 years ago

Just offer three tables and recommend the middle table by highlighting it or making it look better. Always work for those who can't make decision, so you make for them!
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