Dime Sales Effective?

4 replies
Hey warriors,

Just wanna know why people would choose to run these over fixed pricing of WSOs?

Thanks,

Aaron
#dime #effective #sales
  • Profile picture of the author Mike Hersh
    They do sell and here's why.

    Scarcity!

    People don't want to pay more for the same product, so they buy immediately why it's still on the low.

    That's the whole point of dime sales.

    And boy they work like a charm...
    {{ DiscussionBoard.errors[5485722].message }}
  • Profile picture of the author SamuelUherek
    Imagine that there is a chance to get a course for 75% discount and the owner tell you this is only for limited time. He doesn't tell how long it will take to keep the price for public, but you know that if you don't pay for it right now, you might be late and get it for way much more. What to do now? BUY IT ASAP! You will save money if you get it now.

    Scarcity is an effective weapon.
    {{ DiscussionBoard.errors[5485770].message }}
  • Profile picture of the author Channing
    Banned
    Dime sales have never really been very effective for me.
    {{ DiscussionBoard.errors[5485929].message }}
  • Profile picture of the author Suthan M
    The idea is the owner is hoping that a huge number of people will take action on the offer and buy their product. This is usually the idea, and is a great strategy.

    This backfires though when suddenly everyone is doing it, and a dimesale product fails to get "traction" in the immediate moment it went out for sale. What happens then is social proof that a product with even such a low pricing is not getting people to buy, and other customers 'get anxious" and don't want to be first too hence product flops.

    So, while it is a great strategy- be careful and weigh your options well
    Signature

    Whats the latest movie you watched? Anything good?

    {{ DiscussionBoard.errors[5486082].message }}

Trending Topics