The title you used sucks... and here is why...

joe.marsh · 08-21-2008, 09:00 PM

That is not what I want to hear from others.

Here is my situation... I have an ebook being created and we are close to release.

BUT, I have no title or sub-title...

How do you decide how to title your newly created products.

Thanks,
Joe

PS... I am serious about this so I will reward the best and most helpful Warrior with a personal copy of the book.... With PLR rights...

Michael Mason · 08-21-2008, 09:16 PM

Think of something original and catchy, yet informative. Maybe have a fairly short title, but a catchy and slightly controversial subtitle. It's hard to make any suggestions since we don't know what the ebook is about. And I'm a newbie, so my advice not be too helpful anyway, lol.

Kat Bartone · 08-21-2008, 09:53 PM

Hi Joe,

I can tell you a little about the kinds of 'triggers' in a headline that capture my interest, as a reader/prospective purchaser.

Here are some triggers for me:

> stuff with numbers: "The Top 10 Ways to..." , "The 7 Most Important Reasons Why..." etc.
> branded terms that are catchy, like Kevin Riley's "Recipes" - love that.
> Some other trigger words/phrases: "How to..." , "...Guide", "...Blueprint", etc.

Hope this helps!

- Kat Bartone

adarwish · 08-21-2008, 09:59 PM

What's the topic?

If you don't want to divulge that, try taking a commonplace phrase and replace a component of it to pique interest. For example, 40-hour work week -> 4 hour work week.

Mike Williams · 08-21-2008, 09:59 PM

If possible use a repeating sound e.g. Coca Cola, M&Ms, Magic Marketing, Bed Bath and Beyond, Super Selling Secrets you get the idea.

A repeating sound sticks in people's brains better and it helps with the branding and word of mouth for your product. A lot of the big corps. use this trick to control our minds

.

JeffH · 08-21-2008, 10:05 PM

Tim Ferris said in his book that he tested a few different titles before he came up with '4 Hour Work Week '. Try a few different titles on Adwords and see which one people respond to the best.

Jeff

joe.marsh · 08-21-2008, 10:15 PM

Great ideas...

Everyone..

Thanks Kat, you confirmed my thoughts there.

adarwish, you have me thinking. I can see this being useful.

Mike, your right. Repeating sounds does play a factor and I can see it being used by many large corps.

Keep the ideals flowing everyone... your comments are very useful.

Thanks,
Joe

Ted Curry · 08-21-2008, 10:19 PM

Personally I work backwards.
Title comes first.
Otherwise what are you basing the book on?

DougBarger · 08-21-2008, 10:21 PM

Focus on the Major BIG and ultimate benefit the person who buys your book will experience at some point in the future as a result of using the info you give them.

Remember, it's ALL about them.

Allen Says says (not redundant) to use the word "system" and it will allow you to charge even more for it because it's a system and you'll end up selling more of your system that way.

Hope this helps

Dave Earley · 08-21-2008, 10:37 PM

Personally, I don't like the numbers games, nor the guides as those are all over the place. Titles that stand out, and cause me to second guess something, now that is what gets me to read. Here is an example:

Is Your Diet Making You Fat?

This title would make me wonder if I am wasting my time by doing something that I believe to be very helpful to me.

BTW, I'm sure you could come up with something, you've already demonstrated your ability by the title you chose for this post. That's getting people to read. I wanted to know why my title sucked...or whatever title you were talking about. LOL

Dave

Hardi Wijaya · 08-22-2008, 12:01 AM

Hey Joe,

What about quoting the best inspiring paragraph of the ebook as a title?

If you're really for PLR, you could offer realtime pdf compilation. The buyer's name and other info could be automatically included. It's instant gratification

Hardi

Quote:

Originally Posted by joe.marsh

That is not what I want to hear from others.

Here is my situation... I have an ebook being created and we are close to release.

BUT, I have no title or sub-title...

How do you decide how to title your newly created products.

Thanks,
Joe

PS... I am serious about this so I will reward the best and most helpful Warrior with a personal copy of the book.... With PLR rights...

joe.marsh · 08-22-2008, 03:19 PM

Thanks for the replys everyone...

Ted- I had what I wanted it about and an outline done when it was started. Now I need to decide on the title.

Doug- Thanks... my thoughts also

Dave- It worked, I wondered if the title would do that. Like the title you have I might try that for my next diet product article/book if you dont mind.

Hardi- Good thought on the paragraph idea. I am not sure how the realtime conversion. Are you familar with it.

Thanks,
Joe

Dave Earley · 08-22-2008, 10:09 PM

Quote:

Originally Posted by joe.marsh

Dave- It worked, I wondered if the title would do that. Like the title you have I might try that for my next diet product article/book if you dont mind.

Go for it. I had used that title for a video blog, but it got erased accidentally, and I've been unable to find the video I used.

Dave

Hardi Wijaya · 08-23-2008, 05:42 AM

Quote:

Originally Posted by joe.marsh

Thanks for the replys everyone...

Hardi- Good thought on the paragraph idea. I am not sure how the realtime conversion. Are you familar with it.

Thanks,
Joe

Joe,

I've an inhouse script. But you can it online. Google this "php pdf" without using the quote.

Hardi

Sarah Harvey · 08-23-2008, 06:36 AM

Controversial titles are great- my opinion anyway's.

08-21-2008, 09:00 PM	#1
joe.marsh HyperActive Warrior War Room Member Join Date: Apr 2008 Location: Florida Posts: 342 Blog Entries: 2 Thanks: 17 Thanked 22 Times in 22 Posts Social Networking Contact Info	The title you used sucks... and here is why... That is not what I want to hear from others. Here is my situation... I have an ebook being created and we are close to release. BUT, I have no title or sub-title... How do you decide how to title your newly created products. Thanks, Joe PS... I am serious about this so I will reward the best and most helpful Warrior with a personal copy of the book.... With PLR rights...
	* Facebook Fanpages Domination Package - Special limited release price. Save over 80%. Price is goingup soon. * Getting traffic from high volume sites just got easier. Traffic Sponge - At a special launch price. * Just relaunched - WSO - Google First Page Formula - I did it and here is how * Join me on Twitter - joemarsh

08-21-2008, 09:16 PM	#2
Michael Mason HyperActive Warrior Join Date: Jul 2008 Location: USA Posts: 141 Thanks: 22 Thanked 2 Times in 1 Post	Re: The title you used sucks... and here is why... Think of something original and catchy, yet informative. Maybe have a fairly short title, but a catchy and slightly controversial subtitle. It's hard to make any suggestions since we don't know what the ebook is about. And I'm a newbie, so my advice not be too helpful anyway, lol.
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08-21-2008, 09:53 PM	#3
Kat Bartone Proud Warrior War Room Member Join Date: Jul 2006 Location: Montague MA Posts: 1,029 Blog Entries: 1 Thanks: 117 Thanked 84 Times in 72 Posts	Re: The title you used sucks... and here is why... Hi Joe, I can tell you a little about the kinds of 'triggers' in a headline that capture my interest, as a reader/prospective purchaser. Here are some triggers for me: > stuff with numbers: "The Top 10 Ways to..." , "The 7 Most Important Reasons Why..." etc. > branded terms that are catchy, like Kevin Riley's "Recipes" - love that. > Some other trigger words/phrases: "How to..." , "...Guide", "...Blueprint", etc. Hope this helps! - Kat Bartone
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08-21-2008, 09:59 PM	#4
adarwish Hoo-Ah! Join Date: Jul 2008 Location: New Jersey, USA! Posts: 69 Thanks: 2 Thanked 1 Time in 1 Post Contact Info	Re: The title you used sucks... and here is why... What's the topic? If you don't want to divulge that, try taking a commonplace phrase and replace a component of it to pique interest. For example, 40-hour work week -> 4 hour work week.

08-21-2008, 09:59 PM	#5
Mike Williams The Unshaven One War Room Member Join Date: Jan 2008 Location: U.S.A. Posts: 419 Thanks: 18 Thanked 51 Times in 30 Posts	Re: The title you used sucks... and here is why... If possible use a repeating sound e.g. Coca Cola, M&Ms, Magic Marketing, Bed Bath and Beyond, Super Selling Secrets you get the idea. A repeating sound sticks in people's brains better and it helps with the branding and word of mouth for your product. A lot of the big corps. use this trick to control our minds .
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08-21-2008, 10:05 PM	#6
JeffH Active Warrior War Room Member Join Date: Aug 2003 Location: Canada Posts: 88 Thanks: 8 Thanked 4 Times in 4 Posts	Re: The title you used sucks... and here is why... Tim Ferris said in his book that he tested a few different titles before he came up with '4 Hour Work Week '. Try a few different titles on Adwords and see which one people respond to the best. Jeff

08-21-2008, 10:15 PM	#7
joe.marsh HyperActive Warrior War Room Member Join Date: Apr 2008 Location: Florida Posts: 342 Blog Entries: 2 Thanks: 17 Thanked 22 Times in 22 Posts Social Networking Contact Info	Re: The title you used sucks... and here is why... Great ideas... Everyone.. Thanks Kat, you confirmed my thoughts there. adarwish, you have me thinking. I can see this being useful. Mike, your right. Repeating sounds does play a factor and I can see it being used by many large corps. Keep the ideals flowing everyone... your comments are very useful. Thanks, Joe
	* Facebook Fanpages Domination Package - Special limited release price. Save over 80%. Price is goingup soon. * Getting traffic from high volume sites just got easier. Traffic Sponge - At a special launch price. * Just relaunched - WSO - Google First Page Formula - I did it and here is how * Join me on Twitter - joemarsh

08-21-2008, 10:19 PM	#8
Ted Curry Country Warrior War Room Member Join Date: Dec 2006 Location: Out on the farm - way out. Posts: 64 Thanks: 1 Thanked 0 Times in 0 Posts	Re: The title you used sucks... and here is why... Personally I work backwards. Title comes first. Otherwise what are you basing the book on?
	Of course that's just my opinion - I could be wrong. Ted.

08-21-2008, 10:21 PM	#9
DougBarger Known, Liked and Trusted War Room Member Join Date: Jun 2007 Location: USA Posts: 3,250 Blog Entries: 1 Thanks: 580 Thanked 240 Times in 145 Posts Social Networking Contact Info	Re: The title you used REIGNS... and here is why... Focus on the Major BIG and ultimate benefit the person who buys your book will experience at some point in the future as a result of using the info you give them. Remember, it's ALL about them. Allen Says says (not redundant) to use the word "system" and it will allow you to charge even more for it because it's a system and you'll end up selling more of your system that way. Hope this helps
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08-21-2008, 10:37 PM	#10
Dave Earley Advanced Warrior Join Date: Sep 2007 Location: Minooka, IL Posts: 505 Thanks: 5 Thanked 0 Times in 0 Posts Social Networking Contact Info	Re: The title you used REIGNS... and here is why... Personally, I don't like the numbers games, nor the guides as those are all over the place. Titles that stand out, and cause me to second guess something, now that is what gets me to read. Here is an example: Is Your Diet Making You Fat? This title would make me wonder if I am wasting my time by doing something that I believe to be very helpful to me. BTW, I'm sure you could come up with something, you've already demonstrated your ability by the title you chose for this post. That's getting people to read. I wanted to know why my title sucked...or whatever title you were talking about. LOL Dave
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08-22-2008, 03:19 PM	#12
joe.marsh HyperActive Warrior War Room Member Join Date: Apr 2008 Location: Florida Posts: 342 Blog Entries: 2 Thanks: 17 Thanked 22 Times in 22 Posts Social Networking Contact Info	Re: The title you used sucks... and here is why... Thanks for the replys everyone... Ted- I had what I wanted it about and an outline done when it was started. Now I need to decide on the title. Doug- Thanks... my thoughts also Dave- It worked, I wondered if the title would do that. Like the title you have I might try that for my next diet product article/book if you dont mind. Hardi- Good thought on the paragraph idea. I am not sure how the realtime conversion. Are you familar with it. Thanks, Joe
	* Facebook Fanpages Domination Package - Special limited release price. Save over 80%. Price is goingup soon. * Getting traffic from high volume sites just got easier. Traffic Sponge - At a special launch price. * Just relaunched - WSO - Google First Page Formula - I did it and here is how * Join me on Twitter - joemarsh

08-23-2008, 06:36 AM	#15
Sarah Harvey Chaos-Incarnate Join Date: Aug 2007 Location: United Kingdom. Posts: 347 Thanks: 0 Thanked 33 Times in 29 Posts Contact Info	Re: The title you used sucks... and here is why... Controversial titles are great- my opinion anyway's.
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