Explaining internet marketing to a salesman
1. He asked how does cold calling work? How do you generate leads. I told him that cold calling sort of like emailing a list of people who are already prequalified to have an interest in what I'm selling.
2. He asked where do you find your prospects? I told him that I put information out onto the internet and they come to me.
What would be your answer to these questions. He didn't really come away with a great understanding of what I was talking about, and I'd like to get him to start doing internet marketing. I think he would be good at it.
Thanks for any help!
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