Just when Frank Kern's emails were getting boring ..........
So just as ( in my humble opinion ) Frank Kern's emails were starting to become ( at least for me ) monotenous, what with all the one-liner subject lines ( eg 'Must read' - 'IMPORTANT' and ' Watch this' kind of stuff ) and the two - three lines of text per message, I was getting a tad bored and turned off by them.
Maybe it was just me, I guess his CTR and Open rates are the real judge of that.
BUT, just read his latest one - the bird report - seriously what a pick me up.
If you haven't read it, go check it out. Yes, that's probably going to generate some further interest and win him even more subscribers, but who cares, good on the man for the great bit of marketing ( and clever report ).
Also let me know what you make of the one liners and if they worked for you ( at you! ).
Or was you like me ........
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