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Old 02-12-2009, 02:32 PM   #1
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Default Direction to go in!!

hi, I have been browsing the forum for a while now and have decided to make my 1st post!

basically I have started an online ecommerce store selling sporting goods from my home country - Wales

Would anyone of experience be able to take a look and give an honest opinion of whether I should quit now with this as it will not make money or whether it has potential, I'm basically looking for some direction!

welshsportswear.co.uk

many many thanks for any help given
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Old 02-12-2009, 02:54 PM   #2
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Default Re: Direction to go in!!

I didn't hang around too long because I'm short on time and have to be out of here too in a minute. My quick impression of it though was that it looks a bit sparse, and the '34 items in store' thing didn't help. I don't see why the buyers need to know that - give them the impression instead that the shop is worth a good rummage

I'd probably want some idea of who the flag was signed by too, before clicking on the link, but I'm not a manic signed Welsh flag collector so maybe someone who is would feel differently. I also noticed that at least one item on the front page wasn't priced, while the rest were. If you're going to show prices I think you should really show them all.

Whether it has potential is something you will (hopefully) have established before even building it. Whether it makes money is to a large degree up to you. Hopefully you'll get a few critiques with more useful input - I've got to run now. Good luck

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Old 02-12-2009, 03:16 PM   #3
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Default Re: Direction to go in!!

Thanks Diane for the comments I really apreciate your honesty and advice
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Old 02-12-2009, 03:21 PM   #4
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Default Re: Direction to go in!!

The design needs refinement. I wasn't really liking the black background... I would have a lighter, more professional looking theme.

Here's a quick mockup, where I removed the empty spaces above/below the logo, shrunk the logo, and messed with the bg color... I still think a lighter bg color is the way to go.
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Direction to go in!!-welshsportswear.jpg  

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Old 02-12-2009, 03:25 PM   #5
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Default Re: Direction to go in!!

Jared that does look a lot better, do you mind me asking how you did that? I am a complete novice with regards to web design!
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Old 02-12-2009, 03:48 PM   #6
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Default Re: Direction to go in!!

I forget to mention that the site is not fully loaded yet but son will be
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Old 02-12-2009, 07:45 PM   #7
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Default Re: Direction to go in!!

The black background doesn't lend itself to an online store, not for sports anyway. I like the green Jared suggested.

Hopefully your keyword research and or offline information tells you there is a good demand for these products? If so for sure it could make money.

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Old 02-13-2009, 02:21 PM   #8
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Default Re: Direction to go in!!

many thanks for the comments, does anybody know how Jared changed the colours?

thanks
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Old 02-13-2009, 02:29 PM   #9
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Default Re: Direction to go in!!

Yes, those colors fit much better!

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Old 02-13-2009, 02:43 PM   #10
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Default Re: Direction to go in!!

yes they do, any techno's here who know how I can change the colours?
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Old 02-14-2009, 05:06 AM   #11
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Default Re: Direction to go in!!

I have started to hit a brick wall in advertising the site, does anybody have any inspiration at all?

many thanks for all help
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