Amazon Review Sites..Do I need to build a List?

12 years ago

Here's a general example of how you can build a list with an Amazon review site:

Let's say that your niche is treadmills. You can put a link on your review site (top-right corner usually works for me) that offers a free report on "The Best Treadmills of 2012" or "What You HAVE TO Know Before Buying a Treadmill" or "The Secret To Finding The BEST Prices on Treadmills", or any other topic of value to the reader. They will opt in with their email address to get it sent to them. Write up a short report and set it up with an autoresponder, and BOOM! You're now starting to build a list.

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TheMacMan

12 years ago

Originally Posted by Cool Hand Luke

Here's a general example of how you can build a list with an Amazon review site:

Let's say that your niche is treadmills. You can put a link on your review site (top-right corner usually works for me) that offers a free report on "The Best Treadmills of 2012" or "What You HAVE TO Know Before Buying a Treadmill" or "The Secret To Finding The BEST Prices on Treadmills", or any other topic of value to the reader. They will opt in with their email address to get it sent to them. Write up a short report and set it up with an autoresponder, and BOOM! You're now starting to build a list.

What kind of list building programs do you use?
e.g Aweber

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Tenzho

12 years ago

Originally Posted by Cool Hand Luke

Here's a general example of how you can build a list with an Amazon review site:

Let's say that your niche is treadmills. You can put a link on your review site (top-right corner usually works for me) that offers a free report on "The Best Treadmills of 2012" or "What You HAVE TO Know Before Buying a Treadmill" or "The Secret To Finding The BEST Prices on Treadmills", or any other topic of value to the reader. They will opt in with their email address to get it sent to them. Write up a short report and set it up with an autoresponder, and BOOM! You're now starting to build a list.

Thanks man, I always thought you don't have to build a list from amazon niche site. Cause all the traffic comes from SEO.

Thanks
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Cool Hand Luke 12 years ago

Originally Posted by TheMacMan

What kind of list building programs do you use?
e.g Aweber

Aweber, although a lot of successful IM-ers I know use GetResponse and love it, primarily because it is cheaper and they have a great interface. I may be switching soon.

Originally Posted by Tenzho

Thanks man, I always thought you don't have to build a list from amazon niche site. Cause all the traffic comes from SEO.

You don't necessarily have to build a list from these sites, and I'd venture that 95% of Amazon marketers don't. In my opinion it is a simple step which can make A LOT of money and is worth doing on ALL Amazon sites.
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StunningWarrior 12 years ago

Originally Posted by Tenzho

Thanks man, I always thought you don't have to build a list from amazon niche site. Cause all the traffic comes from SEO.

If you don't build a list you are always looking for new customers rather than selling to existing customers - unless your site is really good and people bookmark it or remember the name and return to it. Different niches have different characteristics regarding whether people will buy related products and hence will be impacted by this in different ways.
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Michael Franklin

12 years ago

If you decide to build a list, you can also consider promoting Clickbank products that relate to your physical product. So if you have treadmills, there's lots of fitness/diet/health products that you can promote as well!

Just be sure to not always be spamming. Add value by sending some really good informative emails.

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Danny Cutts

12 years ago

yep building a list is mega important no matter what teh niche or where the traffic comes from :-)

Danny

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WhiteDove

12 years ago

Build the list and they will come...

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myob

12 years ago

Nearly all of my Amazon sales are directly from my lists; some subscribers have been regular buyers for several years. Especially in the most hotly competitive niches, having a list of buyers who consistently trust your recommendations gives you an edge over all the ambiguous "review sites", which results in very high conversion rates.

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TheMacMan

12 years ago

Originally Posted by myob

Nearly all of my Amazon sales are directly from my lists; some subscribers have been regular buyers for several years. Especially in the most hotly competitive niches, having a list of buyers who consistently trust your recommendations gives you an edge over all the ambiguous "review sites", which results in very high conversion rates.

If I were to build a secondary amazon site,In a completely different niche, would I need to start a new list?

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myob 12 years ago

Originally Posted by TheMacMan

If I were to build a secondary amazon site,In a completely different niche, would I need to start a new list?

What seems to work best is to have a list for each niche. For example, I am active in 67 quite distinct and separate niches. Each list promotes as many as 700 niche-relevant Amazon products over the course of the autoresponder sequence, which may take several years to cycle through incrementally higher end products.
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Cool Hand Luke 12 years ago

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- InquisitiveMarketer 12 years ago
  
  People who have OPTED INto your lists are by far the MOST RESPONSIVE buyers. Just make TARGETED offers and regular emails, to maximize sales.
  
  The more targeted and more valuable the information you send to your list subscribers, the more sales / conversions you should see. DO EVERYTHING YOU CAN TO MAXIMZE THE SIZE OF YOUR LISTS!
  
  The other thing to remember, is to test your offers - learn about split testing, etc. This will MAXIMIZE sales!
  
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Dann Vicker

12 years ago

Also you should use your list to sell massive amounts of low-cost products, and concentrate on high-cost products on your review site. This way, you can easily hit the 8% payout point.

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StunningWarrior

12 years ago

Originally Posted by Dann Vicker

Also you should use your list to sell massive amounts of low-cost products, and concentrate on high-cost products on your review site. This way, you can easily hit the 8% payout point.

This is very important advice. The Amazon commission level is determined by the number of products that you sell, not the total price. See: https://affiliate-program.amazon.com...ssoc_join_main

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Ben Armstrong 12 years ago

I don't think every Amazon site is suitable for list building. The way I see it there are 2 types of sites where it's worth building a list...

1. Any site where you get a lot of traffic. If you can capture email addresses and set up and autoresponder series then you'll be able to get those visitors coming back to your site and increasing the chances of getting them to buy through your affiliate links. These lists aren't very important as they most likely won't be long term buyers. Just set up a 9-10 auto-response series aimed at getting them back to your site and then forget about it.

2. Any sites that have products which are part of a larger niche or market. Eg... if you have a site that reviews golf balls then you can build a list and market more expensive golfing equipment to them. These are the lists that are potentially very good value if you treat them well.

Keep in mind that this is just from what I've learned observing others. In my own personal experience I have only briefly built a list on 2 of my Amazon sites and found it wasn't worth the money or effort. I'll definitely be trying it again on some of my other sites when I get the time.
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Cataclysm1987

12 years ago

If you are really asking if you should build a list, what kind of response do you expect?

NO! THROW THAT MONEY AWAY!

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TheMacMan 12 years ago

Originally Posted by Cataclysm1987

If you are really asking if you should build a list, what kind of response do you expect?

NO! THROW THAT MONEY AWAY!

I was only asking since I couldn't see how a list could relate to a amazon affliate site and how I could actually utilize it.
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jackpot9

12 years ago

I haven't gotten to building real lists with amazon review sites mainly because I've always thought it's a numbers game and I have far too many sub niches so that results in too much logistics.

But an idea i'll definitely be looking into now.

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robyna

12 years ago

Building a list is more important than building a website. You can build a list and just use it on WSO's. But, yes, Build a list!!

Amazon sites are big money makers are you need to have a list for them just like any other money making site.

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TopBackBuilder

12 years ago

You can never go wrong with list building, aweber is a great tool to use.

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ecoverbee20

12 years ago

yes start list building now you can even send them emails with your new blog posts so they keep returning. Also Imnica mail is free for your 1st 1000 subscribers

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andy

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Amazon Review Sites..Do I need to build a List?

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