Does this style of website engage you?

36 replies
I am looking to get a site built for a new business, and am thinking of going with these guys - and getting a site fairly similar to their own:

Fandango Media Group - Web Design, Development and Graphic Design

Does the single page, scroll-style engage you? I like it as it's something a little different. But of course, what I think doesn't matter as I won't be trying to sell to myself.

The original plan was to keep the site simple and to-the-point, so we feel this may be just the ticket.

Any thoughts, anyone?
#engage #style #website
  • Profile picture of the author Ross Kenny
    emm... Some of the graphics are cool but I got lost!!

    Too much going on..

    You should stick with what's proven to work... Don't re-invent the
    wheel until you really know the in's and outs!!
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  • Profile picture of the author elasu13
    Woah, Thats really different.. I Think i really like the whole idea of it. definatly makes me want to scroll down
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  • Profile picture of the author Hamza
    is the CEO a man or a women ?
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  • Profile picture of the author rooze
    That sure is different. I felt like I was being hit in the face with a wet kipper. Just too much going on for my tastes.
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  • Profile picture of the author Samrath Gupta
    Well, The website is of TOTALLY NEW STYLE !!

    But It will not engage your visitors for very long time because its TOOOO LONG !!

    The graphics you used were stunning but can confuse your visitors at some point !!

    Regards
    ~Sam~
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  • Profile picture of the author jamesrich1
    That website is really cool. I like it a lot. There is a lot to read but its engaging.
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  • Profile picture of the author imgeek2727
    It's definitely different than what I'm used to. But hey, that's probably a good thing. I gotta say that I like it.
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  • Profile picture of the author massiveray
    I really like it, it shows what the business is all about and will really appeal to their target audience.

    In fact I love it!!
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  • Profile picture of the author seobro
    I have high speed broad band and it took a while to load the 1st page. That is not a good sign. OK as for the color scheme I do not really go on cyan. It looks kind of sad to me. Hey, that said, people are not all the same. The idea is all in one page. Sadly, it loads slow and that is a major draw back for me. Jim, we wish all the best for you.
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  • Profile picture of the author Fernando Veloso
    Too much "We" and just a couple "You"... kills it right there IMHO.

    See, 95% of clients want to get confidence, testimonials, explanations about what they'll get (not CSS Jquery details) and something they relate too visually - thats why Amazon, Ebay or Google keep their act together visually: simple, plain and white. Then you have 5% of clients who LOVE visually compelling websites/cards/brochures/videos/teasers, don't care about testimonials (they understand you know your **** by what you just delivered to them) and are willing to give you work without a question: they understand you. But these are two distant approaches. Far distant.

    This site is right in the middle: not a 95% targeted, and not a 5% targeted.

    When dealing with customers for some years you'll see what I mean, unless something dramatic changes meanwhile.
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    People make good money selling to the rich. But the rich got rich selling to the masses.
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    • Profile picture of the author Intrepreneur
      Originally Posted by Fernando Veloso View Post

      Too much "We" and just a couple "You"... kills it right there IMHO.

      See, 95% of clients want to get confidence, testimonials, explanations about what they'll get (not CSS Jquery details) and something they relate too visually - thats why Amazon, Ebay or Google keep their act together visually: simple, plain and white. Then you have 5% of clients who LOVE visually compelling websites/cards/brochures/videos/teasers, don't care about testimonials (they understand you know your **** by what you just delivered to them) and are willing to give you work without a question: they understand you. But these are two distant approaches. Far distant.

      This site is right in the middle: not a 95% targeted, and not a 5% targeted.

      When dealing with customers for some years you'll see what I mean, unless something dramatic changes meanwhile.
      In reference to the 'too much we and not enough you'.. I disagree.

      I think the salescopy is really good with the WE.

      What it gave me the impression of was that you'll be working with that "WE" and when making an investment you always want to know who you're working with.

      That transparency cancels out the need for so much 'you' and they've executed that perfectly. In the middle is all the 'You' where they've made you aware that you choose everything and they do the work.
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      • Profile picture of the author Fernando Veloso
        Originally Posted by Intrepreneur View Post

        In reference to the 'too much we and not enough you'.. I disagree.

        I think the salescopy is really good with the WE.

        What it gave me the impression of was that you'll be working with that "WE" and when making an investment you always want to know who you're working with.

        That transparency cancels out the need for so much 'you' and they've executed that perfectly. In the middle is all the 'You' where they've made you aware that you choose everything and they do the work.
        It's good for YOU but try to ask some relatives between 35-55 years old, outside IM world, trying to choose a webdev company, and see what they think.

        THAT is the key: not you or me, nor what "we" think.

        Edit: Nevermind. :--)
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        • Profile picture of the author JohnMcCabe
          Originally Posted by kenboss View Post

          The overall style is pleasingly "retro" and almost has the look and feel of a 1960's business brochure. Each section is very informative -- well laid out, & gets straight to the point - yes it's a little busy, but I really don't see how anyone can get lost. The arrows lead you almost irresistably from one section down to the next adding a further sense of intrigue and fun (that word again!), helping to fuel interest with each transition.

          Ken
          I agree with the 'retro' part, but I'm not completely on board with the 'pleasing' part. I had flashbacks to when the hopping exclamation point and the spinning logo were the height of cool design.

          It had a real "hire us, we're the cool kids" feel to me. I didn't make it all the way to the bottom.

          Of course, I'm not in the market for a web design, either...
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  • Profile picture of the author JimMichael
    Just to make clear - this isn't my site!!!

    These guys are developers we are thinking about employing to build a site for us along the same style.
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    • Profile picture of the author Fernando Veloso
      Originally Posted by JimMichael View Post

      Just to make clear - this isn't my site!!!

      These guys are developers we are thinking about employing to build a site for us along the same style.
      I know Thats why I gave all those tips above.
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      People make good money selling to the rich. But the rich got rich selling to the masses.
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  • Profile picture of the author tsuccess
    I like it and I don't see anything wrong with the scroll down style,
    however I would have each section excessable through the tabs at the top of the page.
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  • Profile picture of the author MattWell
    I must admit, I am really fussy when it comes to website design. So much so that I won't buy a product from a crappy looking site at all. I even have issues when it comes to things like membership site scripts. Most on the market are really ugly (Ameber ... just saying) and even though it has great functionality, I won't buy it. But, I do like that site and really like the icons and animation turnover things. It may be a little too cluttered with all the arrows, but the colour scheme and style is great.

    However, do not take my opinion as typical. It's far from it...
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  • Profile picture of the author BridgetSielicki
    Nope, I didn't like it at all.

    If I am visiting a site I really like to have everything in front of me and see the links that point to different pages so it is easy to go where I want to go.

    People's time is valuable, and I think that you will lose some visitors who are deterred by the fact that they have to scroll around to find what they are looking for.

    That's just my opinion though!
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  • Profile picture of the author kenboss
    I'm genuinely surprised by so much negative reaction to this type of site design.

    To me it's very refreshing: scrolls like a salesletter, but doesn't look or feel anything like a conventional salesletter, nor even a conventional website for that matter. A noticeable absence of tabs or links. Everything there on one page & it's actually fun to go through it.

    The overall style is pleasingly "retro" and almost has the look and feel of a 1960's business brochure. Each section is very informative -- well laid out, & gets straight to the point - yes it's a little busy, but I really don't see how anyone can get lost. The arrows lead you almost irresistably from one section down to the next adding a further sense of intrigue and fun (that word again!), helping to fuel interest with each transition.

    There are a lot of nice little touches, such as the discovery that when you roll your mouse over certain elements they move or morph, which adds an amusing extra bit of panache.

    I don't think it's even remotely "too long". Once you've parachuted to the bottom, which certainly doesn't take forever, you really do feel good about these guys. By which time you are confronted with just one simple, but very powerful, call to action. "Contact Us".

    I like it, though it may not be for everyone. My age may be a factor - I'm 58 which could be why the retro feel appeals. It would seem that quite a few of the younger folks would beg to differ. Maybe the age of your target audience could be a deciding factor.

    Of course the only real deciding factor is testing it for real!

    Ken
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  • Profile picture of the author neilward
    It is a web design company showing off its web design skills. I personally think it makes it stand out from the crowd. However this kind of website is very visual and will not suit the majority of website types.
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  • Profile picture of the author dennis09
    Wow, that is a VERY engaging site. And the cartoons, man, it's hard NOT to read a good comic strip! Your eyes just get so curious.
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  • I can say without any doubt who I never saw a design like that.
    But probably is to difficult to select the right place where to go.
    I will delete all the arrows pointing down, at first, and then I will try to put links all in one place.

    This is obviously my point of view. If I saw a difficult to surf website, I generally skip directly to the next one

    Thanks and see you soon,
    Alessandro Zamboni
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  • Profile picture of the author icegin
    It's an interesting design but I personally feel that the page is a little too overloaded with graphics. Not too keen on the single page scroll style either -- I think having a page specifically for each category works better, but that's just me.
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  • Profile picture of the author megawarrior
    I really liked the site. It depends what kind of business it is, however, to pull it off. For example, the design fits in perfectly for a media firm (which the site in question is), but I wouldn't like such a design for a law firm.
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  • Profile picture of the author EllesBelles
    Hmm...I did like it, until the third set of arrows or so, when it just got annoying.

    I'm not sure I'd want to risk my customers becoming annoyed and going somewhere else, but I love the retro feel and the graphics. I'd just cut down on how many arrows there are.

    Edit: I use a laptop most of the time. I tried it on my phone - it takes forever to get through it. It could be a big problem on mobile sites.
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  • Profile picture of the author Bjarne Viken
    To me it comes across a little annoying and not user friendly. However, in that line of business, they are standing out by having a site like that. I would probably have worked more on the copy. In particular why you should go with that company over anyone else. Then revisit the design.

    Maybe I am weird, but when I am looking through sites for designers I look first if they got their own visual communication going right, secondly if they are able to make a good case why they are the best people to hire for my job. Most designers usually only know the first bit, because selling is not taught in most graphics courses.
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  • Profile picture of the author paul_1
    I like the website! definitely something different but if you were to ask for my opinion - I would remove those arrows. Its kinda distracting.
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  • Profile picture of the author Randall Magwood
    Aim for a faster loading site. Get rid of all of the arrows.
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    • Profile picture of the author kenboss
      Originally Posted by Randall Magwood View Post

      Aim for a faster loading site. Get rid of all of the arrows.
      A couple of people said this but it loads instantly for me...
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  • Profile picture of the author kenboss
    Wow it's intriguing to see the variety of reactions - you've got every extreme here, as well as the middle ground!

    It just proves the point even more the the only way to know for sure is

    TEST

    TEST

    TEST!!!

    ....on real live markets!!!
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  • Profile picture of the author Usmile
    your website is cool, I love your choice of color as well as the design. Very unique and clean. I should say that you've got a very creative designer. Well, just do some test to know what really works.
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    • Profile picture of the author LilBlackDress
      I agree with Fernando with regards to content..to much "we" and not enough "you".

      As for the site, I am a quick skimmer and I looked at the home page...thought neat and never realized I was supposed to scroll down. The arrows were not in my line of site on the page.

      So maybe something like the home page which shows creativity and links to pages without the scroll down.
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  • Profile picture of the author ImHot
    TEST IT!

    Find a cheap outsourcing service and tell them to make a similar looking site. Then create a site with the same content with a PROVEN design.

    Split test both of them in your niche and see which one is more effective.
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  • Profile picture of the author jeskola
    Single page websites are great for the right product - actually they are better for campaigns or brand building. They are great for more lifestyle products in my opinion.

    Whilst i say single pages are great - the example above is pretty poor.

    Single page websites by the way are aimed at tablet audiences.

    Here are a couple of great executions.
    Sony Tablet S ? An Android Tablet Like No Other | Sony Electronics

    Nest | The Learning Thermostat | Living With Nest
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  • Profile picture of the author JimMichael
    Awesome feedback guys. Gives us some suggestions to keep in mind if we move forward with this style of design.
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