How much should I sell this for??

7 replies
Hi Warriors,

Looking for a little help from you today! Been working hard getting together a new niche site lately and I have a new backend product which I will be trying to sell as a OTO when somebody signs up to the mailing list...

Now, I'm kinda stumped and can't decide what to sell it for....

It's a Ten Part Video course with 4 little pdf bonuses.... It's not in IM and won't be appearing in this forum so I'm finding hard to decide what price to start off with...

I was thinking of testing it first at $17 and adjust accordingly after that??
Does that sounds reasonable or am I way off the mark?

Appreciate your thoughts

Cheers, Noel.
#pricing strategies #sell
  • Profile picture of the author ryanmilligan
    Banned
    What would you pay for it?

    Whatever you believe you would pay for it, take that and move a step down; for example, if you would pay $97 then charge $47, if you would pay $47 then charge $27 and so on.

    This way, your customers are actually under paying and you are over delivering. Which in turn will/should bring you happy customers who will buy from you again.
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    • Profile picture of the author AuthorityDomains
      Is it what you have linked to in your footer. $17 doesn't seem like a lot but it really depends what the niche is
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  • Profile picture of the author Shaun OReilly
    Without knowing the niche market and any of the specific
    details about the course and benefits you're offering, it's
    hard to give useful advice.

    Take a look at what your competitors are charging for
    similar offers and then decide how you want to position
    your infoproduct, e.g. better and more expensive, about
    the same, cheaper, etc.

    Then test around your initial ballpark guesstimate.

    Dedicated to mutual success,

    Shaun
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    .

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    • Profile picture of the author StevenJones
      Originally Posted by Shaun OReilly View Post

      Without knowing the niche market and any of the specific
      details about the course and benefits you're offering, it's
      hard to give useful advice.
      Exactly. Please give us some more details OP!
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  • Profile picture of the author danielpoint
    The best thing is to split test - you never know what works best charging high prices sometimes bring more conversion...
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  • Profile picture of the author Entrecon
    I have been thinking about doing a dime sale on one of my products...when people stop buying, I know the price.
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    Visit My website http://kipferguson.com

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    • Profile picture of the author jvjoe
      You can do a ClickBank research to see how much others are selling related product of yourself to get a feel on how much to tag your product.
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