Links.com, Better.com, Fitness.com: Which One Should I Buy?

by sbucciarel Banned
39 replies
All on Flippa right now! Wish I had a boat load of cash

$75,100 bid so far:Better.com https://flippa.com/2700944-better-co...of-the-century

$66,000 bid so far: Links.com https://flippa.com/2714183-links-com...-name-for-sale

$4M Reserve, no bids: Fitness.com http://flippa.com/2712693-fitness-com

Happy Easter!
#bettercom #buy #fitnesscom #linkscom
  • Profile picture of the author onegoodman
    I felt the same, but something fishy about some of these domains.

    Give me $75k and I will make an online empire, why the hell I will invest it on a domain ?
    {{ DiscussionBoard.errors[5999182].message }}
  • Profile picture of the author Fernando Veloso
    I can buy that 4M one for you Suz. Christmas present in advanced.
    Signature
    People make good money selling to the rich. But the rich got rich selling to the masses.
    {{ DiscussionBoard.errors[5999185].message }}
    • Profile picture of the author sbucciarel
      Banned
      Originally Posted by Fernando Veloso View Post

      I can buy that 4M one for you Suz. Christmas present in advanced.
      lol ... oh please and thank you. :p
      {{ DiscussionBoard.errors[5999197].message }}
  • Profile picture of the author sbucciarel
    Banned
    I don't see anything fishy about these domains and yeah ... I'd drop a load of cash to have one of them. It's an investment that can't go wrong. If you built a kick-butt site on either of them the value would only increase.

    Can you imagine the kind of site you could create on fitness.com? He really shouldn't have a $4M reserve on it. I don't think he's going to get that, but I could see him easily getting $2M for it.
    {{ DiscussionBoard.errors[5999191].message }}
    • Profile picture of the author drooblez
      Originally Posted by sbucciarel View Post

      Can you imagine the kind of site you could create on fitness.com? He really shouldn't have a $4M reserve on it. I don't think he's going to get that, but I could see him easily getting $2M for it.

      Weight loss/fitness industry is one of the largest, most profitable industries. It would be well worth the $4M to pick up that domain. Look at some of these that went for seven figures...

      Slots.com $5,500,000
      Toys.com $5,100,000
      Clothes.com $4,900,000
      YP.com $3,850,000
      Candy.com $3,000,000
      Social.com $2,500,000
      Dating.com $1,750,000
      Auction.com $1,700,000

      Clothes.com for $4.9M, Toys.com for $5.1M, Candy.com for $3M, etc. These are great domain names, but no where as near as profitable as the weight loss/fitness industry is.

      Trust me, $4M is not a bad reserve price for that domain name.
      {{ DiscussionBoard.errors[5999467].message }}
      • Profile picture of the author sbucciarel
        Banned
        Originally Posted by drooblez View Post

        Weight loss/fitness industry is one of the largest, most profitable industries. It would be well worth the $4M to pick up that domain. Look at some of these that went for seven figures...

        Slots.com $5,500,000
        Toys.com $5,100,000
        Clothes.com $4,900,000
        YP.com $3,850,000
        Candy.com $3,000,000
        Social.com $2,500,000
        Dating.com $1,750,000
        Auction.com $1,700,000

        Clothes.com for $4.9M, Toys.com for $5.1M, Candy.com for $3M, etc. These are great domain names, but no where as near as profitable as the weight loss/fitness industry is.

        Trust me, $4M is not a bad reserve price for that domain name.
        Quite true and you're probably right, but what he has done is make the minimum bid on it to $4M so nobody is even bidding on it. I'd make the minimum bid at least lower and keep the reserve at $4M if he wanted that and at least get some action on the auction.
        {{ DiscussionBoard.errors[5999566].message }}
        • Profile picture of the author RD5
          If I would have an extra 4MM I would snatch fitness.com instantly. Instant brand.

          How many people who want to get in shape and learn about fitness just go to their browser and type in fitness.com? My conservative guess it's a million or two over a single year.

          What could you do with all of that traffic?

          A lot and make your money back in a year or two.
          {{ DiscussionBoard.errors[5999611].message }}
      • Profile picture of the author theultimate1
        Originally Posted by drooblez View Post

        Dating.com $1,750,000
        Under-valued sale... very unfortunate for the seller, IMO.
        Signature
        If Content Is Your King, Then This GhostRider.. err.. GhostWriter Is Your Knight!
        My Sample Articles
        {{ DiscussionBoard.errors[6012200].message }}
        • Profile picture of the author sbucciarel
          Banned
          Originally Posted by theultimate1 View Post

          Under-valued sale... very unfortunate for the seller, IMO.
          Yeah ... I think that domain was a steal at that price.
          {{ DiscussionBoard.errors[6012679].message }}
  • Profile picture of the author onegoodman
    sbucciarel,

    If I have 4M i will be retired by now , all I am saying that much money can be well spend else where.

    I will buy a domain name call it fitnessinsummer (just example), for $9.99 and create a page on it for whatever price. Then Spend $200k on adwords and I saved few millions

    I would care about such domain to protect my brand, maybe, but certainly not $4M on a domain just because it is that simple. because even fitness.com, will not be on the top first page by next day morning and probably will require SEO work.

    Beside, I don't recall the last time I went to google and wrote a single keyword on search engine unless I am looking for a specific product and that keyword is the name of the product.
    {{ DiscussionBoard.errors[5999217].message }}
    • Profile picture of the author sbucciarel
      Banned
      Originally Posted by onegoodman View Post

      sbucciarel,

      If I have 4M i will be retired by now , all I am saying that much money can be well spend else where.

      I will buy a domain name call it fitnessinsummer (just example), for $9.99 and create a page on it for whatever price. Then Spend $200k on adwords and I saved few millions

      I would care about such domain to protect my brand, maybe, but certainly not $4M on a domain just because it is that simple. because even fitness.com, will not be on the top first page by next day morning and probably will require SEO work.

      Beside, I don't recall the last time I went to google and wrote a single keyword on search engine unless I am looking for a specific product and that keyword is the name of the product.
      Could be right. I'm a hopeless domain addict and I would love to own one of these, especially fitness.com.

      I think he's overpriced it though. Stats from Estibot

      EstiBot Value: $ 1,280,000 USD [ currency ]


      Search Overview:
      Avg Search Results (keyword): 100,000,000
      Avg Search Results (sld): 100,000,000
      Avg Ad Count (keyword): 0
      Avg Ad Count (sld): 0

      Traffic Rank:
      Alexa Traffic Rank: 10,031
      Google Page Rank: 0

      Type-in Score:
      Overture (domain): 2,434
      Overture (sld): 391,603
      Overture (keyword): 391,603

      Word Tracker (keyword): 5,824

      Average Monthly Search Stats - fitness
      Average Monthly Searches: 67,832,000
      Average Cost Per Click: $1.91 USD
      Average Ad Competition: low

      Average Monthly Search Stats - [fitness]
      Average Monthly Searches: 2,732,800
      Average Cost Per Click: $1.91 USD
      Average Ad Competition: low

      Originally Posted by jideofor View Post

      If I had the money, I would buy fitness.com without thinking too much. It is would be a greater investment if I build an authourity on a domain like that. Imagine the Ad sales, list build etc.

      Whoever buy them should a better plan, else it is a wasted effort,time and money.
      I'm with you on that :p
      {{ DiscussionBoard.errors[5999245].message }}
  • Profile picture of the author jideofor
    If I had the money, I would buy fitness.com without thinking too much. It is would be a greater investment if I build an authourity on a domain like that. Imagine the Ad sales, list build etc.

    Whoever buy them should a better plan, else it is a wasted effort,time and money.
    {{ DiscussionBoard.errors[5999230].message }}
  • Profile picture of the author theultimate1
    Fitness.com, any day. I'm off to making the 4 mills now
    Signature
    If Content Is Your King, Then This GhostRider.. err.. GhostWriter Is Your Knight!
    My Sample Articles
    {{ DiscussionBoard.errors[5999238].message }}
  • Profile picture of the author rosetrees
    Is it still April 1st?
    {{ DiscussionBoard.errors[5999471].message }}
  • Profile picture of the author Stig Killendahl
    I agree. $4M is not a bad reserve price, I think he could definitely get that.


    I'd love the Links.com domain - a little pricy though.
    {{ DiscussionBoard.errors[5999478].message }}
  • Profile picture of the author taskemann
    Originally Posted by sbucciarel View Post

    All on Flippa right now! Wish I had a boat load of cash

    $75,100 bid so far:Better.com https://flippa.com/2700944-better-co...of-the-century

    $66,000 bid so far: Links.com https://flippa.com/2714183-links-com...-name-for-sale

    $4M Reserve, no bids: Fitness.com http://flippa.com/2712693-fitness-com

    Happy Easter!
    If you buy one of the domains, you haven't lose your money, but invested them so you'll have your money in capital. And the value on domains like that increases every year.

    If you for example buy Fitness.com for $4,000,000 and you can't make the site profitable enough, then just list the domain for the same price as you bought it for! But if it will be easy to sell it's hard to tell (it rhymed very well)
    {{ DiscussionBoard.errors[5999490].message }}
  • Profile picture of the author SuzanneH
    The owner posted yesterday that the reserve is 8m -- so 4m is just the opening bid? As I write this, it's currently the last comment:
    However, it seems we fell way off the mark for this community. The reserve for this won't even get met, which is at 8m.
    https://flippa.com/2712693-fitness-com

    Suzanne
    {{ DiscussionBoard.errors[5999697].message }}
    • Profile picture of the author sbucciarel
      Banned
      Originally Posted by SuzanneH View Post

      The owner posted yesterday that the reserve is 8m -- so 4m is just the opening bid? As I write this, it's currently the last comment:
      https://flippa.com/2712693-fitness-com

      Suzanne
      Wow ... didn't see that. Amazing. I wonder if they'll get that through another sales venue. I'll be watching out for it.
      {{ DiscussionBoard.errors[5999703].message }}
  • Profile picture of the author sbucciarel
    Banned
    Where's all the SEO people? What do you think about links.com? Interesting domain but not sure what I would do with it except keep as an investment domain.
    {{ DiscussionBoard.errors[5999699].message }}
    • Profile picture of the author John Romaine
      Originally Posted by sbucciarel View Post

      Where's all the SEO people? What do you think about links.com? Interesting domain but not sure what I would do with it except keep as an investment domain.
      I can see links becoming of less value as the years pass. Google knows that their inbound link algorithm can be easily gamed, and with such emphasis on social media of late, I think personally, its just a matter of time before backlinks are of little value.

      Having said that, I wouldnt touch it.
      Signature

      BS free SEO services, training and advice - SEO Point

      {{ DiscussionBoard.errors[5999925].message }}
    • Profile picture of the author Fernando Veloso
      Originally Posted by sbucciarel View Post

      Where's all the SEO people? What do you think about links.com? Interesting domain but not sure what I would do with it except keep as an investment domain.
      From the SEO point of view it's not hard to understand the vast power the site already has. Huge community bringing in lot's of free content (then it's worked from a SEO perspective - but I ain't telling how/where/with what) would be my personal choice. Which btw I am doing right now with a similar domain name in Portuguese market

      Edited to add:

      Suz, you know I am a SEO guy. But this ^^ approach is not only a good SEO move, but also a natural move for anyone with half a brain working this Internet Marketing "thing". It's just giving people what they want + giving Google what they want: win/win.
      Signature
      People make good money selling to the rich. But the rich got rich selling to the masses.
      {{ DiscussionBoard.errors[6000013].message }}
  • Profile picture of the author phpg
    Well, in 1999 Yahoo bought broadcast.com for 6 billion, and that's when all their problems started
    {{ DiscussionBoard.errors[5999765].message }}
    • Profile picture of the author sbucciarel
      Banned
      Originally Posted by phpg View Post

      Well, in 1999 Yahoo bought broadcast.com for 6 billion, and that's when all their problems started
      Wow ... something else I didn't know. Looks like the purchase was an exchange of stock. Hope the sellers cashed in on that before Yahoo's problems began.

      Upon completion of the merger, Yahoo! will exchange approximately 28,334,000 shares of Yahoo! common stock for approximately 36,692,000 shares of broadcast.com common stock. Additionally, Yahoo! will convert approximately 7,131,000 broadcast.com stock options into approximately 5,507,000 Yahoo! stock options.
      {{ DiscussionBoard.errors[5999803].message }}
  • Profile picture of the author justinvestonline
    same question !!!
    {{ DiscussionBoard.errors[5999896].message }}
    • Profile picture of the author sbucciarel
      Banned
      Quote:
      Originally Posted by phpg
      Well, in 1999 Yahoo bought broadcast.com for 6 billion, and that's when all their problems started

      Quote:
      Looks like the purchase was an exchange of stock. Hope the sellers cashed in on that before Yahoo's problems began.

      Originally Posted by justinvestonline View Post

      same question !!!
      Ha ha ... found the answer. Gotta love Mark Cuban

      Internet Madness

      When Broadcast.com was taken public it had fewer than $7 million in revenues, $28 million in equity, and an accumulated deficit of of nearly $10 million dollars in its brief history. In reality, the company had little or no chance of achieving profitability in the foreseeable future. Nevertheless, the company IPOed at $18 in 1998 and before the market closed on its first day of trading, the stock had appreciated to $62 per share. Just like that, Cuban had a paper net worth of nearly $100 million; however, the much bigger hit was yet to come.

      Jessie Livermore once said that the big money was made in the waiting, but Mr. Livermore never lived through the Internet bubble of the 1990s. The Internet bubble was a time when the big money was made by IPOing a dot com, then cashing in as many chips as possible before the air went out of the balloon.

      To his credit, Mark Cuban recognized that fact and he wasted little time in locking in the counterfeit nature of his new Yahoo stock which had a market value in excess of $1 billion.

      "In the wake of the Yahoo sale, Cuban had other things on his mind than Broadcast.com's fate. He and Wagner went to Goldman Sachs (GS) and had the investment bank structure a collar -- selling calls and buying puts on Yahoo stock -- that locked in the value of their paper profits."

      Just how crazy was the Internet bubble and the $5.7 billion valuation which was assigned to Broadcast.com? Netflix, which eventually leveraged Cuban's dream of streaming video into a profitable business, has retained earnings of $275 million as of its last balance sheet. NFLX trades at around 6.4 times its trailing revenues, with a forward PE multiple of around 44 times its current price -- hardly a value proposition unless one compares those figures with the value assigned to Broadcast.com by Yahoo in 1999. Yahoo paid 57 times the trailing revenues for company with a negative PE outlook for the foreseeable future.

      Conclusion

      I doubt that Mark Cuban will be giving any value lectures to the students at Columbia Business School in the near future; however, he will likely go down in history as one of the world's greatest opportunists. Few men or women have ever gamed a system better than Mr. Cuban. He remains the consummate purveyor of the "Dot Com" model for creating wealth, and for that he deserves at least a modicum of credit.
      http://www.gurufocus.com/news/138012...on-dollar-coup
      {{ DiscussionBoard.errors[5999990].message }}
  • Profile picture of the author Raindance
    I wouldn't buy any of those domains. Even after spending so much money, If I have to work to develop that site then I'm not getting the right value. I'd rather hire a team of doctors and writers to make the most compelling content, the best web designer to make the site more attractive than Kim Kardashian and invest some $400k in AdWords. Consequently, I'll be left with an authority site in the health niche with astronomical traffic and millions of dollars in my bank account.
    Signature
    Making Money without Websites
    {{ DiscussionBoard.errors[5999974].message }}
  • Profile picture of the author IsayHey
    This is amazing how just by a domain name, you can get a HUGE amount of traffic to your site and make money instantly.

    If you look on the listing, it makes $18k effortlessly each month, this is without proper monetization and things like email lists. I think if you have the money, it would be a wise investment for many years to come and your earnings would only get higher.

    Also, its amazing how somebody can make so much with just a domain name pretty much. Although nowadays buying domains in efforts to make large profits is often just luck of the draw, with most people failing.
    {{ DiscussionBoard.errors[6000489].message }}
  • Profile picture of the author Andrew S
    The links.com guy has been around for years. I think its an older guy who has no idea what to do with it. His reserve is probably near a million
    Signature
    Marketer's Center is creating free tools for the SEO community!
    Sick Analytics: Find and fix your worst pages. Entity Explorer: Make your content better with related entities.
    {{ DiscussionBoard.errors[6000492].message }}
  • Profile picture of the author Seo Mall
    If I had $75,100 I won't need such domains))) Even sex.com ^_^
    Signature
    Seomall.net - All SEO Services start at $4.49 - High PR Backlinks, FB fans, Twitter Followers, Ready Websites, Design, Copywriting, Guides and much more
    {{ DiscussionBoard.errors[6000514].message }}
    • Profile picture of the author sbucciarel
      Banned
      Originally Posted by Seo Mall View Post

      If I had $75,100 I won't need such domains))) Even sex.com ^_^
      That auction, Better.com just ended with a bid of $75,100 and
      reserve was not met so it ended unsold.
      {{ DiscussionBoard.errors[6000836].message }}
  • Profile picture of the author lotsofsnow
    If you can buy Fitness.com you qualify for what I call "idiot financing".

    You will attract so many idiots that are more than happy to invest in your venture that you basically got it made.
    Signature

    Call Center Fuel - High Volume Data
    Delivering the highest quality leads in virtually all consumer verticals.

    {{ DiscussionBoard.errors[6000784].message }}
  • Profile picture of the author Talent
    No possible way Fitness.com hits that reserve. The other two have potential at those prices...
    {{ DiscussionBoard.errors[6000821].message }}
  • Profile picture of the author Amitywill
    links.com could also be used as a jewelry store or social network. it's a good domain.
    {{ DiscussionBoard.errors[6001145].message }}
  • Profile picture of the author Michael Franklin
    Links.com in my mind would have the most versatility in terms of what type of product/service for this domain

    Backlinks.....
    Jewelry....
    Golf courses....

    You could even develop a catchy social network setup with that name!
    Signature

    {{ DiscussionBoard.errors[6001349].message }}
    • Profile picture of the author sbucciarel
      Banned
      Originally Posted by Michael Franklin View Post

      Links.com in my mind would have the most versatility in terms of what type of product/service for this domain

      Backlinks.....
      Jewelry....
      Golf courses....

      You could even develop a catchy social network setup with that name!
      I wouldn't have thought of golf courses, but I typed in links to Google and linksoflondon (jewelry) is the second listing. Links.com is the 6th listing and then there's a golf magazine as the last listing on page one, so links.com has more uses than just web links.
      {{ DiscussionBoard.errors[6002352].message }}
  • Profile picture of the author Ron Douglas
    Somebody should offer to broker the sale of Fitness.com for this guy for like 15%. Then you can simply take it off Flippa and pitch it to companies like EDiets, Weight Watchers, BeachBody.com, Nautilus, Planet Fitness, LA Fitness etc. I bet you'd get a sale and a nice $600k commission in just a few months.
    {{ DiscussionBoard.errors[6002396].message }}
    • Profile picture of the author sbucciarel
      Banned
      Originally Posted by Ron Douglas View Post

      Somebody should offer to broker the sale of Fitness.com for this guy for like 15%. Then you can simply take it off Flippa and pitch it to companies like EDiets, Weight Watchers, BeachBody.com, Nautilus, Planet Fitness, LA Fitness etc. I bet you'd get a sale and a nice $600k commission in just a few months.
      These partners also own aerobic.com and tons of other domains. This one may be the best of their lot. Here's what he says about listing it on Flippa:

      I wasn't sure how the selling of this site would come across on here. The reserve on this auction is 8m, so we were way off the mark for this market. I know of some big players that have browsed this site, so thought I would give it a try.

      However, it seems we fell way off the mark for this community. The reserve for this won't even get met, which is at 8m. So you understand where we came up with some of these numbers ... when we purchased the domain about 8 years ago, we had a few offers in the high 7 figures and 1 interest hovering 8 figures. We weren't ready to sell back then, so held off. Since then, we have built up a very large international community of more than 500,000 members and have traffic of over 3m guests a month. We figure that even though times have changed, with the size of the community we have now, it would be worth around the same, especially since the difficulties in securing strong domain names gets hard and hard every day.
      {{ DiscussionBoard.errors[6002516].message }}
    • Profile picture of the author Michael Franklin
      Originally Posted by Ron Douglas View Post

      Somebody should offer to broker the sale of Fitness.com for this guy for like 15%. Then you can simply take it off Flippa and pitch it to companies like EDiets, Weight Watchers, BeachBody.com, Nautilus, Planet Fitness, LA Fitness etc. I bet you'd get a sale and a nice $600k commission in just a few months.
      Shhh!...Now you just gave someone the idea for the next WSO with the million-dollar headline!
      Signature

      {{ DiscussionBoard.errors[6012547].message }}

Trending Topics