$400+ a month website - How much is it worth? | Warrior Forum - The #1 Digital Marketing Forum & Marketplace

12 years ago

It generally depends upon a few things, age, possibility for future revenue/potential, where your traffic is coming from and means of monetization (your own product, Adsense, CPA, etc).

Generally, a site that is making $400 a month, that has steady revenue stats of 6-12+ months will be worth 10-15x monthly earnings.

In your case:
$400 x 10 OR 15 = $4000 to $6000

Thanks
2 replies

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macker2298

12 years ago

Originally Posted by danielgb123

It generally depends upon a few things, age, possibility for future revenue/potential, where your traffic is coming from and means of monetization (your own product, Adsense, CPA, etc).

Generally, a site that is making $400 a month, that has steady revenue stats of 6-12+ months will be worth 10-15x monthly earnings.

In your case:
$400 x 10 OR 15 = $4000 to $6000

I have to agree here , it's more than just assuming its worth revenue x months, reviewing you analytics data for the last few months and exactly how you are getting your visits plus the monthly cost to continue getting these visits all comes into the equation.

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lotsofsnow

12 years ago

Originally Posted by danielgb123

It generally depends upon a few things, age, possibility for future revenue/potential, where your traffic is coming from and means of monetization (your own product, Adsense, CPA, etc).

Generally, a site that is making $400 a month, that has steady revenue stats of 6-12+ months will be worth 10-15x monthly earnings.

In your case:
$400 x 10 OR 15 = $4000 to $6000

15x monthly earnings is only possible if the income is very stable. The more questionable the income the less you get.

I have seen sites sell for less than monthly earnings and I have seen sites sell for 24 times monthly earnings and more.

So, in your case it could be $400 or less or $9,600 or even more. How much a site is making is only 1 of the many factors.

Thanks

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Long Beach Nathan

12 years ago

I don't know too much about this sort of thing, but I remember reading that a site is worth at least several times what it makes in a month. It's probably worth at least 4-6 months worth of it's income, if not more.

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nickdamodda

12 years ago

I think it would go 2-3 thousand.

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John Romaine

12 years ago

So long as thats a historical $400 a month, and not just "last month", a common method of valuation is 12 months worth of income.

So...

12 x 400 = $4,800

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yesacpow 12 years ago

The price of the website will depend on the traffic source and if the income is rising or stable.

Typically you can expect to get up to 12 months worth of income for the site but I have seen some sold for way more than that on flippa.
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IsayHey

12 years ago

I see, thanks guys!

Well, the site is at the moment 5 and a half months old, and the earnings are increasing by around $30-50 every month, I will be able to evaluate more fully when I have another full 5 months worth of revenue.

But yes, I think around $3000 is probably what its worth at the moment! Not bad! But I could make more!

Thanks.

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Talent

12 years ago

Originally Posted by IsayHey

I see, thanks guys!

Well, the site is at the moment 5 and a half months old, and the earnings are increasing by around $30-50 every month, I will be able to evaluate more fully when I have another full 5 months worth of revenue.

But yes, I think around $3000 is probably what its worth at the moment! Not bad! But I could make more!

Thanks.

Unless you really need the money now I would not sell that site for only $3000.

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ExpertSEOServices

12 years ago

I think it depends a lot on the age and proof you have of your site.
I always list my sites with a screenshot of both traffic and earnings. This includes an adsense screenshot and a AW stats of Analytics screenshot.

A lot of people recently on Flippa are listing shady sites with paypal proofs that don't mean anything.

I have also found recently that people are not wanting to spend as much on Fiverr where as a few years ago you would get 10-12 x the sites earnings now its around 5-7 times the earnings.

Just add as much information as possible and offer lots of bonus items and BIN incentives to get the maximum possible. Also consider letting other people know about your sites for sale for example emailing your list, twiiter, facebook etc

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IsayHey

12 years ago

Originally Posted by ExpertSEOServices

I think it depends a lot on the age and proof you have of your site.
I always list my sites with a screenshot of both traffic and earnings. This includes an adsense screenshot and a AW stats of Analytics screenshot.

A lot of people recently on Flippa are listing shady sites with paypal proofs that don't mean anything.

I have also found recently that people are not wanting to spend as much on Fiverr where as a few years ago you would get 10-12 x the sites earnings now its around 5-7 times the earnings.

Just add as much information as possible and offer lots of bonus items and BIN incentives to get the maximum possible. Also consider letting other people know about your sites for sale for example emailing your list, twiiter, facebook etc

Yes, I understand what you mean by the shady things that people have been getting up to and posting screenshots is the most sensible thing to do!

Yeah, Fiverr clone sites will be declining in value because people are spending less because there are now so many to choose from, luckily my site is an affiliate site!

There is only one thing that im concerned about with my niche is that it could potentially die out in a couple of years (I highly doubt it though) which could then render my site useless and worthless, are there any examples of this happening to any other affiliate websites?

Thanks.

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Curtis2011

12 years ago

Originally Posted by IsayHey

There is only one thing that im concerned about with my niche is that it could potentially die out in a couple of years (I highly doubt it though) which could then render my site useless and worthless, are there any examples of this happening to any other affiliate websites?

Thanks.

If the site is focused on a specific product or "trend" that will be gone in a few years, then yes, it's possible that in the future your site will be entirely worthless.

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Alessandro Zamboni

12 years ago

Hi IsayHey, a site able to make that amount for at least 1 year, will be valued around 15 times its monthly income.
Then, if your niche is famous, you could go over that amount, depending on how many people are interested.
But I will keep it to check how much it can make for you

The best thing I suggest, if you are planning to sell it when it earns even more, is to keep track of traffic with Google Analytics, and save screenshots everywhere it makes cash (for example Adsense, Clickbank, CPA, and so on).

See you soon and good luck with your business.
Alessandro

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NoviIM

12 years ago

You should get anywhere from $3800-$5000.

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remodeler

12 years ago

A site is ultimately worth what a buyer is willing to pay for it. I've had sites over the years that I thought were easily worth 15-20 times earnings only to find offers for 10 times that amount. On the flip side I've had sites I thought were only worth 6-8 times earnings for various reasons, go for 22-25 times earnings.

My advice would be to list it and set a good reserve you would be comfortable with in selling the site, like 15x earnings, and see what happens from there. Yes, it will cost a few dollars if the site doesn't sell, but you'll know where it stands. It just might surprise you as well. If the site is stable and the rankings haven't tanked from the use of BMR and other link networks, it could fetch a good amount. Flippa has a LOT of buyers looking for good stable sites. Hope that helps.

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Randall Magwood

12 years ago

I would say about $5,000.

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imsas

12 years ago

It really depends on the growth of the cash flow.. What were the monthly earnings last month and the month before? A high growth site could go for multiples of 24 times monthly earnings while a site making a consistent $400 a month with no growth can go for 4 times monthly earnings.. So it really depends on that growth and where the earnings are coming from..

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$400+ a month website - How much is it worth?

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