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Best Marketing Video I've Seen In 2012!!!!!

by goindeep
29 replies
This is easily some of the best s**t ive seen this year.

Just as good as the Cadbury Gorilla bear and as good as the fat african american guy from the junk yard ads.

Enjoy.
#2012 #marketing #video
  • Profile picture of the author Ctscott860
    lol reminds me of the OLD SPICE commercials.

    Very good marketing looks the millions of views
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  • Profile picture of the author HappyLuke
    interesting.
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    • Profile picture of the author goindeep
      Originally Posted by HappyLuke View Post

      interesting.
      Yeah, very interesting. I was thinking that the same could be done with hair product for men, mate that stuff is expensive as all hell, and for what? Good on him I rekon.
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      • Profile picture of the author azmanar
        Hi,

        This advert is like a joke. Don't get me wrong - I do like jokes. But should anyone take this "Ad Message" seriously?

        It is totally different from Ads which are funny. Ads can be funny but they do deliver a "real" marketing message to the audience.
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        • Profile picture of the author Ralf Skirr
          It got 4 Million views.

          Funny or not, that's great exposure for the company.
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        • Profile picture of the author Eyetrap
          Yes, investors called him and more importantly this video saved his company and landed him well over 5,000 paying customers each month.

          Originally Posted by azmanar View Post

          Hi,

          This advert is like a joke. Don't get me wrong - I do like jokes. But should anyone take this "Ad Message" seriously?

          It is totally different from Ads which are funny. Ads can be funny but they do deliver a "real" marketing message to the audience.
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        • Profile picture of the author goindeep
          Originally Posted by azmanar View Post

          Hi,

          This advert is like a joke. Don't get me wrong - I do like jokes. But should anyone take this "Ad Message" seriously?

          It is totally different from Ads which are funny. Ads can be funny but they do deliver a "real" marketing message to the audience.
          Put it this way, he had 4+ million views and counting. If EVEN 1% of those sign up then BOOYA theres 40K new customers, if half a percent sign he gets 20K, im pretty sure thats awesome.
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  • Profile picture of the author Fernando Veloso
    This is a damn good commercial/parody. This will get across their younger target pretty well. It's fun, easy and low priced.

    Awesome idea. Oh and you gotta love their tagline
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  • Profile picture of the author OmarK
    When he tore his way through that paper-door thing I just lost it.

    Btw, shouldn't this be on the off-topic discussion?
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    • Profile picture of the author goindeep
      Originally Posted by OmarK View Post

      When he tore his way through that paper-door thing I just lost it.

      Btw, shouldn't this be on the off-topic discussion?
      No. This is an Internet Marketing forum and this is an Internet Marketing video we are discussing. Its great for ideas, gets the grey matter working again for me.
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  • Profile picture of the author cosplayfavor
    assuredly, if you do a nice video according to your theme, it could bring good effection, and if there is some strategy about how to do good video, it could be better~`
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  • Profile picture of the author cheyser
    Wow I love your idea! very interesting...
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  • Profile picture of the author Jupita
    Hahaha freaking genius. Very good example of the power of viral marketing.

    4 million views aint bad at all!
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  • Profile picture of the author garyv
    I love the video. I think I've watched it a dozen times now already. It definitely makes me want to buy razors from them.
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  • Profile picture of the author Adrian Int
    I liked it.

    I don't know if it's because I feel like I pay too much for razor blades (ask me about the one time I used the same one for just over 14 months before I broke down and paid for another) or if it's because I like continuity programs...

    Either way, I think this was a great idea.

    There is a growing consensus that "social" and "viral" are incredibly powerful marketing tools. I think an ad like this is a great way to have folks share it - talk about it - and most importantly, remember it.

    Cheers,
    -Adrian
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  • Profile picture of the author jivens
    Banned
    I'm a new customer. It worked.
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  • Profile picture of the author Rod Cortez
    Man, that was funny. The leaf blower at the end being used to blow the money around was classic.

    "Your handsome a$$ grandfather only had one blade.....and polio..." lol

    RoD
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  • Profile picture of the author Henry B
    Funny!

    It reminds me of the Kevin Butler commercials for Playstation.
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  • Profile picture of the author dvega
    brilliant idea. Wonder what his profit margin is for the $1 a month blade. Should definitely be decentfor the other 2 though
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    • Profile picture of the author Jordan J Caron
      This video does it for me! Clever, funny and they hit their market bang on. I hate paying Gillette or Shick far too much for stupid ****.

      Although 1 blade isn't enough for me.

      It's interesting looking at the comments of the video. Many people are signing up just because of the video and not so much they need blades.

      It's like in Art & Copy where Leo Clow, Jeff Goodby and Dan Wieden talk about brands as people and how fun they would be if there were people. People often buy products from a brand just because they want to be associated with those people who support. Like a status symbol in a way.
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  • Profile picture of the author Elmar
    Well executed. This is exactly what Dan Kennedy teaches. Find a market, craft a strong message just for them with a great offer to match.
    Well done my friend.
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  • Profile picture of the author ddshosting
    Interesting idea, cleaver and funny video. great work
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  • Profile picture of the author WebPen
    I actually saw this a few weeks ago- as you said, it's got to be the best marketing video of the year (so far).

    There were so many times where he caught me offguard- even right at the beginning.

    "Are our blades good? No.

    ....they're f*!&ing great."

    I died.
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  • Profile picture of the author IMHunter
    This is a very interesting video. Great idea too!
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  • Profile picture of the author ExpertSEOServices
    Hahha that made me giggle. Loved the bit with the Tennis racket lol.
    Great idea. Funny videos and commercials when they go viral and great for marketing. This one will go far
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  • Profile picture of the author LegitIncomes
    I saw this on Facebook (one of my friends posted it) a week or so ago.

    It is indeed really well done, I loved it!
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  • Profile picture of the author scottsdaleins
    lol, that's an awesome video. I saw it featured in either mashable or fastcompany (don't remember which one). and man, that Kennedy song (I had to look it up) is stuck in my head now
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