Trying to validate an idea. Critique my landing page, please.

by fp2008
16 replies
Hi guys.

I'm trying to validate my idea so I setup a simple landing page 'selling' my product.

I'll start to send traffic to check if people would buy it.

I'm a newbie and probably my landing page sucks, but if possible, I'd like some contructive criticisms from you fellows, so I can improve.

The landing page is in:

www.pianistapro.com


Thank you very much ^^
#critique #idea #landing #page #validate
  • Profile picture of the author James.N
    I'm by no means a landing page expert but in my non-expert opinion:

    You need a lot more content on the landing page. You need benefits for the user, you need to list what they are getting what exactly the web app does. There needs to be a lot more details.

    The couple good things: You have a nice big call to action in the middle of the page with the 30 day trial. You have guarantee which is always a good call.

    Even if you had a tab with a page of features it would be more beneficial.

    I'm sure some more seasoned landing page veterans will chime in eventually.
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  • Profile picture of the author fp2008
    Thanks Quadxnet !!

    I will work on your suggestions.
    Thanks for your time
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  • Profile picture of the author dardar
    Quadxnet, hit the nail on the head
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  • Profile picture of the author fp2008
    Yeah..

    Anyone else would like to critique?
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    • Profile picture of the author mspm
      Looks pretty good. Go to inboundmarketing.com/university for some training that covers best practices on landing pages. I can't post links yet but the class is: calls-to-action-and-landing-page-best-practices-cv101
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  • Profile picture of the author fp2008
    great resources on that page! Thanks
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  • Profile picture of the author Fernando Veloso
    Firstly: Thats a hell of a good domain name!

    As for the landing page, I ain't an expert, but as Quadxnet told you, you need more content, more benefits for end user.

    Good luck man.
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  • Profile picture of the author fp2008
    Thanks Fernando...
    Yeah it seems that I should add more content and engage my visitors ASAP.
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  • Profile picture of the author Phobia
    Landing page looks great! Thought, needs features and benefits and a call to action.

    The actual squeeze page is a let down because you mention it is just a concept (which people will be disappointed at for wasting their time) so I would word it abit different IMO

    good job otherwise
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  • Profile picture of the author fp2008
    Very interesting point Phobia about the squeeze page may be disapointing people.

    How do you suggest that I address the fact that this is an 'idea validation' without letting people down (or angry because I made them lose time)?
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  • Profile picture of the author KevinW
    fp,

    I like it. Nice and clean with plenty of white space. I would suggest a short video demo. Put a link for "Video Demo" or "Free Video Demo" right below the laptop image. Then have a popup video explain your offer. Or just bring them to a new page with the video.

    But it looks good. That will work for you.
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  • Profile picture of the author Benjam1n
    Your headline does not make sense:

    "Manage, Keep Track and Connect with of Your Students"

    There are also a lot of other gramatical errors in the text, especially in your testimonials which makes them look fake.

    Considering you are aiming a product at teachers, I would recommend getting someone to proof read the site for you.
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  • Profile picture of the author dreambody
    The site looks good, maybe feels ever so slightly "empty", but my main first reaction was that you want me to sign up for a 30 day trial before I have much idea what I'm signing up for.

    Maybe move the first sign up button to the sidebar or head so I can see more benefits before I have to scroll.

    Good luck!

    David.
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  • Profile picture of the author johnes4th
    I think the overall layout is good, although I agree with most of the suggestions above... I would also like to add three more thoughts.

    1. I just wanted to pay extra attention to Kevin W's suggestion... If this is your primary landing page then I would recommend an introduction video for the application - even if it is only a mock-up overview since the project is still in the development phase. Another option is to do a video that outlines the features that you plan on implementing. That way you will be giving people an idea of what to expect - while also giving yourself leeway in terms of the UI.

    2. I would take out the first testimonial "...It's a blessing for my studio" because if I was interested in this type of product - read the testimonial - and was then taken to a page that said "just kidding, we haven't made it yet", then I would be pissed.

    3. I would change the overall vibe of the squeeze page. I would set it up more similar to either a pre-launch or beta-testers needed style page. This could give you a much better feel for who is actually interested. Plus, it gives you more freedom in terms of asking them questions throughout the development process because they will expect it as beta-testers. Plus, you can use the beta-testers to gather real testimonials before the actual launch.

    Another random thought in terms of gauging interest is that how good your sales page is will directly affect how many people even click-through to the second page... As a result, I am not sure if this is the best way to gauge the overall interest level in this type of product.
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    • Profile picture of the author fp2008
      Originally Posted by johnes4th View Post

      3. I would change the overall vibe of the squeeze page. I would set it up more similar to either a pre-launch or beta-testers needed style page. This could give you a much better feel for who is actually interested. Plus, it gives you more freedom in terms of asking them questions throughout the development process because they will expect it as beta-testers. Plus, you can use the beta-testers to gather real testimonials before the actual launch.
      Interesting... So do you recommend that I make it clear that the product is not ready yet?
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