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Should you ever stop scaling up a profitable website?

by GoodnightSweetRatRace
8 replies
Around November last year, I decided to focus all of my efforts on one of my websites, as it was making much more than the other 3 I had. I think back then it was making around $300 per month.

Fast forward to April 2012, and I'm still scaling up this same website. I made a little over $1100 last month, and I'm up to around $700 this month, but I still feel like I'm barely scratching the surface. (In terms of scaling up)

I've barely tapped into Article Syndication or Forum Marketing, and these are big traffic sources. All my traffic comes from SEO, Blog Commenting, PPC and Social Media. Apart from SEO, I still think I can produce much more traffic from the other sources I mentioned.

I thought I would have focused on something new by now, but I still don't feel my website is anywhere near it's maximum potential. It's not a case of putting all of my eggs in one basket either, because my traffic sources are pretty evenly split.

I can't decided whether I should start something new, or focus on the same website until the end.
#profitable #scaling #stop #website
  • Profile picture of the author GodMode52
    There are few ways to see what could be the maximunt potential of your site.. But honestly if would use 30-40% of your monthly earnings and investing in new projects.. my 2 cents
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  • Profile picture of the author Simmeon
    Keep scaling it up.
    Reinvest a portion of earnings to create another source of income.
    That way you are not soley reliant on that website.
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  • Profile picture of the author myob
    Originally Posted by GoodnightSweetRatRace View Post

    I've barely tapped into Article Syndication
    Using this alone could scale up your website by several orders of magnitude. For any given viable niche, there are millions of potential article syndication outlets. You have barely tapped into your websites' potential.
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    • Profile picture of the author seriousbsnz
      Why in the world would you ever want to stop scaling? Scale everything up as much as you can because the worst possible outcome is more traffic, which means more money. Never stop scaling man.
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    • Profile picture of the author GoodnightSweetRatRace
      Originally Posted by myob View Post

      Using this alone could scale up your website by several orders of magnitude. For any given viable niche, there are millions of potential article syndication outlets. You have barely tapped into your websites' potential.
      Yes, just by reading posts on this forum, I understand how powerful it is. I've tried in the past, but have had no success. I definately need to focus on it more in the future.
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  • Profile picture of the author zoomsixx
    Scale up but don't spread yourself too thin. I made that mistake and ended up doing a lot more work than was needed.
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  • Profile picture of the author Wendy Maki
    Originally Posted by GoodnightSweetRatRace View Post

    Around November last year, I decided to focus all of my efforts on one of my websites, as it was making much more than the other 3 I had. I think back then it was making around $300 per month.

    Fast forward to April 2012, and I'm still scaling up this same website. I made a little over $1100 last month, and I'm up to around $700 this month, but I still feel like I'm barely scratching the surface. (In terms of scaling up)

    I've barely tapped into Article Syndication or Forum Marketing, and these are big traffic sources. All my traffic comes from SEO, Blog Commenting, PPC and Social Media. Apart from SEO, I still think I can produce much more traffic from the other sources I mentioned.

    I thought I would have focused on something new by now, but I still don't feel my website is anywhere near it's maximum potential. It's not a case of putting all of my eggs in one basket either, because my traffic sources are pretty evenly split.

    I can't decided whether I should start something new, or focus on the same website until the end.
    Most of us have problems with being too scattered, or what some of us call "entrepreneurial ADD." Congratulations that you have kept your focus.

    As far as when to stop, that really depends on the niche market and what you are doing. No one else can really answer that. I'd just say, stop only when you've exhausted the possibilities, or the effort isn't paying off anymore.

    Why just distract yourself to move onto something else, and make the mistake so many others are making?
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  • Profile picture of the author TheArticlePros
    Maybe take 1-2 days out of your schedule and create an ebook for a WSO sharing what you did. Do you know how RARE it is to find someone making money like that, month-after-month?

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