How to find & acquire aged, authority websites cheaply
This may be old news to some of you, or it may not even interest you, but here it goes...
Aged sites with high PR and long-established backlinks can be quite lucrative, as you probably know. This is especially true if the website has been abandoned for years and has existing, un-monetized traffic that you can monetize after hitting the webmaster with a fair offer and buying the site. But how do we find sites like these that we are able to purchase? One method is as follows:
Step 1: Go to the Wayback Machine and look up the early captures of dmoz: Open Directory Project
Step 2: Browse through the different categories and find listings for websites that don't appear to be operated by a government organization, educational institution, etc., and visit the website to see how it appears today.
Step 3: If the site has a solid backlink profile (I check in Majestic), looks abandoned (not updated for years) and the design looks antiquated, then you may have found a goldmine. Clues to look for are "Copyright 2000" or a similar date far in the past, "Last Updated: April 22 2001", etc. Having no ads or other forms of monetization on the site is also a good sign, but don't be discouraged if there happens to be a few AdSense ads. You should also use SemRush to see how it is ranking for keywords and which keywords.
Step 4: Contact the webmaster to see if they will sell you the site. You should be able to negotiate a cheap price, but of course this entirely depends on the individual site owner. Set an upper limit to how much you'll pay prior to initating negotiations, and don't go over that limit. This will help you avoid overpaying and getting yourself in trouble.
Step 5: Assuming you have now purchased the site, it's time to improve its design and/or migrate it to Wordpress, add AdSense or another appropriate monetization method, optimize it for its keywords, do some SEO, and flip for a pretty penny. Or turn the site into a massive authority site and bank. I'll leave this part up to you.
Yes, this is a pretty simple and straightforward method, but implemented correctly can be very profitable. You will need some investment capital to purchase the sites, but you'll see a high return on your money if you buy wisely (and know what you're doing afterwards).
Aged sites with high PR and long-established backlinks can be quite lucrative, as you probably know. This is especially true if the website has been abandoned for years and has existing, un-monetized traffic that you can monetize after hitting the webmaster with a fair offer and buying the site. But how do we find sites like these that we are able to purchase? One method is as follows:
Step 1: Go to the Wayback Machine and look up the early captures of dmoz: Open Directory Project
Step 2: Browse through the different categories and find listings for websites that don't appear to be operated by a government organization, educational institution, etc., and visit the website to see how it appears today.
Step 3: If the site has a solid backlink profile (I check in Majestic), looks abandoned (not updated for years) and the design looks antiquated, then you may have found a goldmine. Clues to look for are "Copyright 2000" or a similar date far in the past, "Last Updated: April 22 2001", etc. Having no ads or other forms of monetization on the site is also a good sign, but don't be discouraged if there happens to be a few AdSense ads. You should also use SemRush to see how it is ranking for keywords and which keywords.
Step 4: Contact the webmaster to see if they will sell you the site. You should be able to negotiate a cheap price, but of course this entirely depends on the individual site owner. Set an upper limit to how much you'll pay prior to initating negotiations, and don't go over that limit. This will help you avoid overpaying and getting yourself in trouble.
Step 5: Assuming you have now purchased the site, it's time to improve its design and/or migrate it to Wordpress, add AdSense or another appropriate monetization method, optimize it for its keywords, do some SEO, and flip for a pretty penny. Or turn the site into a massive authority site and bank. I'll leave this part up to you.
Yes, this is a pretty simple and straightforward method, but implemented correctly can be very profitable. You will need some investment capital to purchase the sites, but you'll see a high return on your money if you buy wisely (and know what you're doing afterwards).
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