PPC vs CPV for getting leads to my site - Advice Needed
So I only have one site in the health niche and want opt-ins for list building. I'm looking for the best way of building a list that is decent and won't cost an arm and a leg per opt-in.
Can I have someone's take on building a list using CPV vs PPC. I'm already biased against PPC because of quality scores and fighting a lot of demons to make it work, but I'm open to the strength of it as well. I just don't want to go down that road and it sucks up 80% of my time per day online.
A thanks in advance to everyone who gives me feedback!!!