Statistics on pull through rates, email squeeze page

The Irisher · 02-24-2009, 07:42 PM

Does anyone have any good statistics on pull through rates for squeeze pages? I have a squeeze page (name, email address) that I use to give away a 5 page eBook and have a 10% submission rate. Is that good, bad or average?

jaggyjay · 02-24-2009, 10:54 PM

Is it good, bad or average? I don't know. However, it's never as good as it can be.

Are you pleased with 10%? If so, then it's good enough.

But, if you want a better opt-in rate, then you'll have to test the elements of the squeeze page (ie: the headline, the offer, positioning, etc.), track your results, and then implement some changes.

Test, test, test, then test some more. Never settle.

- Jay

02-24-2009, 07:42 PM	#1
The Irisher Warrior Member Join Date: Feb 2009 Posts: 5 Thanks: 0 Thanked 0 Times in 0 Posts	Statistics on pull through rates, email squeeze page Does anyone have any good statistics on pull through rates for squeeze pages? I have a squeeze page (name, email address) that I use to give away a 5 page eBook and have a 10% submission rate. Is that good, bad or average?
	Terrence Branley www.maverickmarketingtactics.com

02-24-2009, 10:54 PM	#2
jaggyjay Enlightened Warrior War Room Member Join Date: Nov 2007 Location: New York, USA. Posts: 335 Thanks: 3 Thanked 27 Times in 27 Posts	Re: Statistics on pull through rates, email squeeze page Is it good, bad or average? I don't know. However, it's never as good as it can be. Are you pleased with 10%? If so, then it's good enough. But, if you want a better opt-in rate, then you'll have to test the elements of the squeeze page (ie: the headline, the offer, positioning, etc.), track your results, and then implement some changes. Test, test, test, then test some more. Never settle. - Jay
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