Page 2 in Google in 7 Hours Out of 8,000,000 - Need Your Opinion

Does he want to get on any page 3 or page 3 for a specific keyword? Because if he is going to pay you just for getting him on page 3 of any random keyword you can do that with just any old thing.

However, he probably wants a specific keyword.

Tip: The more localized you make it the better chance you have of making the first page.

For example it would not be that hard to rank for

City Name Hotel Branch

or something of the like.

-Rebtl

Rebtl,

He wants to rank for the keyword "city hotel". It has under a million competing pages without quotes but some of the competition on page 1 & 2 is fierce (yahoo, tripadvisor, etc.)

JB

I would think that something else needs to be added to
the site in order for more visitors to find it relevant.
I had a similar experience in a similar industry. One of
my real estate rental sites popped onto the first page
within a few days and up to #2 after a few months.

Basically, all I did was put up a single page with the
specific keywords in my domain and provided a free
search for rental homes in Austin (a rarity). I've probably
lost out on countless opt-in leads, but made up for it with
increased traffic and relevance. People now come to my site
because they know that it will give them the results they
need without the hassle.

I am beating those big real estate sites like rent.com, etc.
because of local relevance and ease of use.

Is there a way to incorporate some sort of useful content
on the site like "things to do in your city"? or "10 attractions
to visit within walking distance"? or even some sort of "owner's
blog"? He may think that no one cares, but he would be surprised.

Allowing people to post comments on a hotel website blog is
dangerous to be sure, but it serves two purposes.

1. It promotes transparency and builds trust with visitors
(making them come back)

2. It provides dynamic content that search engines eat up.

You can bookmark a business card type site all day long, but
in the end...

If you polish a turd, you get a shiny turd.

Yahoo has a tremendous amount of user generated content which
trumps static stuff all day long. I'd say, open it up with a blog
and see what happens. Heck, if he didn't want to do it, he could even
get a regular employee to post a blog. People love ordinary folks.
"Bellboy Chronicles" "Housekeeping Adventures". If it was written
well enough, I'd read it.

Think Biff from Letterman. He's a total nobody stage-hand, but
everyone loves him because of it.

I'm more interested in finding out how you got such a position in such a short time! Good job!

One thing about blogs is that they may start off at page one or so right away, especially if your on page SEO is spot on. But, they often fall as google does have a sandbox.

Other things you can do to get your client to page 3 or better:
A series of 10 or so videos posted to 25 video sites.
Bookmark all the videos with 50 or so BM sites.
(Hint with these two: Videowildfire)
Press release.
10 to 20 articles on the blog, your best one or two to EZA

This is what I have done for a friend of mine, and they get tons of buying traffic, google positioning is only a bonus. And, all that work is probably worth $2000 or so, though I haven't priced it at all.

Use basic SEO techniques (keyword meta tags, title tags, alt image tags) and use appropriate keywords. If there isn't much competition, you should be able to get it to page three with ease. Once you've implemented the tags and basic SEO for his website, bookmark a few pages and get some backlinks.

As a local hotel, he shouldn't be competing with competitive keywords such as "hotels". Instead, focus on local keywords "city hotel" "hotel city". If it is a bigger city, you may have some problems getting the main local keywords. Instead focus on extensions of the keyword. Add a state abbreviation or type of hotel to the keyword.

I am positive that you will see quick results using this method.

Page 2 means nothing. Most of the search traffic is lost on first page, especially first positions. If someone doesn't find what they're looking for there, they simply change the search phrase.

Second, most sites, blogs, articles, etc experience such results when they're indexed, but then they're left behind because of the lack of the links. Therefore, if you want to stay there or to get a better position in SERPs, get your site as many links as you can.

Cheers

jbgal - geo-targeting keywords can be very easy to rank for depending on your competition and how you implement your campaign, if you search on here you will find some good pointers.

i just sent you a PM - look over the the resources i sent you - providing your city isnt to competitive you should hit #1 in no time at all!

I think that doing something like getting a link from propeller or even a few social sites is only going to get you a good position temporarily (especially if it is a new site). If someone is paying you that much, they will be expecting to remain there for a while.

I would suggest creating your own blog based on that keyword, and instead of ranking his site, you rank yours and have it be a review for his hotel. That way you can further presell his site, and get past the problem of his site not being optimized correctly.

Plus, if things turn sour, you can just sell that place to another hotel

Matt