Cheapes, well converting traffic to build an email list?

11 replies
I was wondering what you think is the cheapest paid traffict that converts well to build an email list? I know that you can't use squeeze pages with google adwords unless there is a lot of other content and a single page with an optin box will surely be rejected.

I heard good things about purchasing solo ads and I've had pretty good conversions with microsoft adcenter although it's a bit pricey. I guess after you build your list to a decent level it'd be a good idea to do traffic exchanges with other list owners.

What do you guys think about the above strategies and do you know cheap sources of traffic that convert well? Other than google adwords and microsoft adcenter what the other PPC sources are with decent conversions. Facebook ads, POF?
#build #cheap traffic #cheapes #converting #email #list #ppc #traffic
  • Profile picture of the author Matt Duggan
    I've had Facebook Ads convert well, but in my experience, the best ads are solos from other marketers.

    It's powerful because they're endorsing you. Ideally, aim for buyers lists rather than freebie seeker lists as these are worth far less than buyers.
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  • Profile picture of the author juggerna623
    I agree with Matt. Get together with someone with a 1. customer list (people who have paid once before) and 2. is willing to endorse you. The only catch is you have to offer something in return.
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  • Profile picture of the author Noel Cunningham
    I've gotten plenty of sign-ups from solo ads but what I find with them is that very few of the subs actually take the plunge and buy the OTO...
    I don't think I'll be spending too much time on them in the future because I find I just build a list of freebie seekers with them.

    The ideal situation would be to find someone in your niche with a list of buys and build some kind of relationship with them. Offer some service to them (for free), interact with them on twitter, their blog & skype and maybe one day they will help you out...

    The only thing is that it will take time for this to happen. Like everything else you either have to invest your Time or your Cash. If you have the $$$s then you can direct an ad campaign to a high converting offer but otherwise it's your Time you'll have to part with to get results.
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    • How do I know if it's a buyer or a freebie list. Do I just ask the list owner? So I'm guessing they had one large list and then they placed all their buyers onto a separate list.

      What is the best paid traffic where people ended up buying OTO's then?
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      • This makes sense. That's why I was asking as this sounded too good to be true.
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      • Profile picture of the author Matt Duggan
        Originally Posted by Chris Kent View Post

        You build your own buyers list.

        Anyone who tells you they are selling solo ads for their buyers list is an idiot or a liar.
        Chris is right in that you should build your own buyers list, but there are those out there who sell their buyers lists in solo ads. Have a look both on here and at safe-swaps.com and imadswaps.com.
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  • Profile picture of the author ryanmilligan
    Banned
    I like to use solo ads.

    I've had a couple of good ones, ones that were sent out to a buyers list. Although, they were a whole lot more expensive than a regular solo ad; but totally worth it.
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  • Profile picture of the author retsced
    I hear this all the time..."I don't want freebie seekers on my list" ...WTF does that even mean? People join your list because they are interested in the product you are offering them. Whether that product is free, or not, is irrelevant. If they gave you their email address, then they WILL buy products in your niche. Is there a "freebie" seeker out there that hasn't purchased a product from someone? Of course they have.

    The freebie seekers on your list, are freebie seekers only because you have NOT offered them an unbelievable product, for an unbelievable price, they could NOT refuse to buy. Once they buy, are they a freebie seeker again?

    First impressions last...simple as that. What do you want your "freebie seekers" impression of you to be? If you want them to simply exist on your list to just take whatever free crap you send them, then just offer crap...simple. However, if you want their impression to be...

    holy crap" this guy just gave me a free product that incredible
    it has helped with my...(insert what exactly the product was supposed to do)
    it has over-delivered and exceeded my expectations
    I can't wait to see what this guys paid stuff has to offer
    etc etc etc.

    The truth is, there are some people who will never buy from you, but, most marketers (i use that term very loosely here) falsely believe that a freebie seeker is a person who doesn't buy from them because they JUST want free stuff, but maybe what you're selling is not as good as you think it is. Maybe you don't know your target audience as much as you think you do. Maybe you you're selling what you want them to buy, rather than what THEY want to buy.

    BTW, i wasn't directing this comment at the original poster, just the people who misunderstand the whole "freebie seeker" concept.
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    • Profile picture of the author Matt Duggan
      Originally Posted by retsced View Post

      The truth is, there are some people who will never buy from you, but, most marketers (i use that term very loosely here) falsely believe that a freebie seeker is a person who doesn't buy from them because they JUST want free stuff, but maybe what you're selling is not as good as you think it is. Maybe you don't know your target audience as much as you think you do. Maybe you you're selling what you want them to buy, rather than what THEY want to buy.
      It's absolutely true that some people never buy from you, but the mistake that many people make is to not sell anything of their own, and instead promote affiliate products exclusively. That's a major mistake - Building an e-mail list of people who only signed up for something free and then don't have the opportunity to buy from you personally.
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    • Profile picture of the author Glen Cameron
      I agree with what retsced is saying here. I mean, there are different quality levels of traffic for sure, but people (myself included) are really just looking to buy the right product, at the right price, from someone that they trust.

      That being said, if you are looking for a cheap source of traffic, you can test out sites like Neobux and Clixsense. I have had some decent results there when promoting the right kinds of offers. The traffic that you can generate from PTC sites in general is certainly cheap, but I consider it to be a lot better than some of the other cheap traffic sources (like AdF.ly) out there.
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