Solo Ad - Swipe & Branding

1 replies
Hey guys,

Just a few questions.

(1) When a solo ad is sent out, is the swipe signature our name or the solo ad seller's name?

(2) When do we build our brand? Is it ONLY when we follow up with emails?

(3) If we gave out a freebie, do we write a bit about ourselves on the first page so people know about us and not just read the freebie ebook and put it away without knowing who we are(branding) and when they receive our follow up email, they forgot who we are?

Many thanks for your input.
#branding #solo #swipe
  • Profile picture of the author loi77
    (1) When a solo ad is sent out, is the swipe signature our name or the solo ad seller's name?
    It is sent out in seller's name as if it was his/her own because their subscribers don't know you.

    (2) When do we build our brand? Is it ONLY when we follow up with emails?
    After they opt-in, send them a welcome email with the link to your offer and introduce yourself.

    (3) If we gave out a freebie, do we write a bit about ourselves on the first page so people know about us and not just read the freebie ebook and put it away without knowing who we are(branding) and when they receive our follow up email, they forgot who we are?
    Definitely a great way to establish your online presence and your authority in your niche.

    All the best.
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