Is it possible to become BIG like Tripadvisor.com?

Profile picture of the author Just4Kix by Just4Kix Posted: 05/26/2012
Is it really possible. I am a simple guy with 3 years experience in internet marketing and I know what it takes. I have few sites and they are doing well.

Still how can I beat them? I don't have the budget and manpower like them. I can only afford $100 a month as of now but is it really possible to even dream of being like them?:confused:

How can I be unique and not just like them? I try to think somethign out of the box but everytime i fail..
#big #tripadvisorcom

  • Profile picture of the author Just4Kix
    Just4Kix
    Thanks for not replying
  • Profile picture of the author JohnMcCabe
    JohnMcCabe
    You waited a whole hour and ten minutes before deciding you were being ignored, and bumping your post with a snarky remark?

    Okay, now you have a reply...

    TripAdvisor didn't start out as big as they are. It took several years, some smarts, some luck and some patience.

    Until you learn that, just keep dreaming...
  • Profile picture of the author HenryABranch
    HenryABranch
    Well EVERYTHING IS POSSIBLE dude !

    You should be asking HOW can I do it !
  • Profile picture of the author raylee1
    raylee1
    to be fair i never believe any reviews on trip advisor,just a bunch of cranks who whinge about nothing. i went to lanzarote last november, and had a look on there a week before we went and there was some bad reviews for the hotel from people who had not long been back, we had a great week was red hot and was an excellent hotel and great food. i think some people just go out to look for problems and have a whinge.
  • Profile picture of the author mrelk159
    mrelk159
    It is possible but it will be VERY HARD, and if you are going into the travel or tourism niche, tripadvisor has become your direct competition.
  • Profile picture of the author fcebri24
    fcebri24
    The most important thing is to take action!! Start!! Then along the way, you can figure out how can you be as big as them. Many brilliant ideas have faded just because of doubtful brilliant people...
  • Profile picture of the author Lukas
    Lukas
    There are many smaller ones than TripAdvisor that are competing and they've been around doing just fine. Hotels or PriceLine could also up their anty a bit and include reviews.
  • Profile picture of the author E. Brian Rose
    E. Brian Rose
    Originally Posted by JohnMcCabe View Post


    TripAdvisor didn't start out as big as they are. It took several years, some smarts, some luck and some patience.
    You forgot to add about ten million dollars in investor money for branding.
  • Profile picture of the author JohnMcCabe
    JohnMcCabe
    Originally Posted by E. Brian Rose View Post

    You forgot to add about ten million dollars in investor money for branding.
    That didn't come overnight, either.
  • Profile picture of the author mikeyman120
    mikeyman120
    Of course it is possible. If you become a giant who knows maybe another big shot company will buy you out for a billion. That's my billion dollar plan to create a site that is very useful and that people will love, grow it and then sell out to the big boys. Other wise I only know how to become a millionaire.
  • Profile picture of the author lovboa
    lovboa
    Most of those companies are venture backed start-ups.
    They raise millions of dollars and have a lot of money to put into their business.

    It's a lot harder when you purchase your domain for 8 bucks, set up hosting, and begin typing articles on your keyboard.
  • Profile picture of the author inyourzip
    inyourzip
    Wow everyone in this thread is negative. You can do it, don't listen to the negative people here.
  • Profile picture of the author E. Brian Rose
    E. Brian Rose
    Originally Posted by inyourzip View Post

    Wow everyone in this thread is negative. You can do it, don't listen to the negative people here.
    You really don't know whether or not he can do it.

    It would be silly for everybody to say, "Yes, anybody can make a hundred million dollar site!" It would be silly, because it's just not true. Not everybody can do that. You need to start with a great idea, build a solid business plan, and get the backing you need to build your brand. I would venture to say that 99.999% of folks reading this thread have no idea how to complete a deal with multimillion dollar backers.

    If everybody acted like cheerleaders, instead of throwing out the roadblocks, then this community would be pretty worthless. I don't think being honest is negative, especially in business.
  • Profile picture of the author theemperor
    theemperor
    Originally Posted by Just4Kix View Post

    How can I be unique and not just like them? I try to think somethign out of the box but everytime i fail..
    Why not go into a travel subniche and create a site on that? E.g. vegitarian travellers, gay travellers, adventure travellers with children, religous travellers. Then find a way to get those people to write reviews on your site.

    Some other ideas:

    1. I don't think tripadvisor is very 'social' - maybe your site would encourage people to chat or even find people to meet up and travel with.
    2. Mobile experience - how to make your site a killer for people on mobile phones with fat fingers. Think about that.
  • Profile picture of the author 4webmaster
    4webmaster
    The answer is NO. I've been in travel industy in the past and focussing on a niche travel or location is YES you can beat them but if it's general TRAVEL NO! The only way to beat them on general travel will be $$$$$$
  • Profile picture of the author Dan Curtis
    Dan Curtis
    Originally Posted by Just4Kix View Post

    Is it really possible. I am a simple guy with 3 years experience in internet marketing and I know what it takes. I have few sites and they are doing well.

    Still how can I beat them?
    Can you beat tripadvisor?

    It is possible to start a website and over time develop that site into a major corporation. It has happened a number of times. That is how Google and Amazon started.

    The odds of doing this are about 10,000,000 to 1, but it is possible.

    But it is not possible for you to beat tripadvisor. History has shown that it is almost impossible to directly compete with market leaders in any field. This holds true even for large corporations with huge advertising budgets.

    Honeywell tried it against IBM and got nowhere.

    Major manufacturers introduce new laundry detergents and spend millions and then give up and pull the products from the market. Why? Because people use the products they use and they don't often change. People that use Tide or Cheer are very unlikely to change.

    When was the last new chocolate bar introduced? When was the last successful new cola?

    So you can't go against a major company head on.

    But you can start a new company, with a new idea and a new position. And if that idea is brilliant and catches the attention of your public and your business is fantastically well managed, it is possible to succeed.
  • Profile picture of the author Curtis2011
    Curtis2011
    Originally Posted by Just4Kix View Post

    Thanks for not replying
    With an attitude like that, why the hell would anyone want to help you?
  • Profile picture of the author Just4Kix
    Just4Kix
    Thanks for the replies and sorry for being a Jerk at first. I was kinda frustrated with myself.

    Yeah I think you are right. I should think realistic as thats a million dollar company and to become BIG like them I need lots of money to invest. Maybe i should scrap this idea and start something small..
  • Profile picture of the author manicmethods
    manicmethods
    Agreed with the realistic comment. I think you need to get real with it.

    Don't expect to become like TripAdvisor in 1 year, 2 years, 3, 4 or 5. It took them AGESSSSSSSSSS to get as far as they are now.

    Perhaps consider setting up something a little more niche such as a site that focusses on a particular country or a particular type of hotel for example. SOmething like Boutique Hotels in Europe. Or even Boutique Hotels in Italy.
  • Profile picture of the author Dazzling Content
    Dazzling Content
    Originally Posted by inyourzip View Post

    Wow everyone in this thread is negative. You can do it, don't listen to the negative people here.
    There's a difference between being realistic and being foolhardy. People here may be negative but they are realistic enough to tell you that it takes gargantuan sums of money and effort to transform a website into something as big as Tripadvisor. There are millions of travel websites all over the Internet but only a handful few are in the same league as Tripadvisor. Good luck competing with the million dollar promotional budgets of Tripadvisor or Agoda. You can still make handsome amount of money with your travel site by living off the crumbs left by these mega-sites, though, but to make it as big as Tripadvisor? Nah... just make sure that you are as lucky or as savvy as Jeff Bezos or Mark Zuckerberg.

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