How would you value this site?

9 replies
I have a number of websites in my portfolio that are starting to take up more time than they are worth to me.

Here's one example: Fat Blast Furnace - Official Site

Since March--when it was registered, the site has earned $2365.76 in clickbank commissions.

Since March, there were 43k unique visitors: (2012-06-15_0235 - Ronald.Raygun's library) 37k of them came from Google. Alexa ranks this site at ~735k globally. I don't know if this is significant, but I've noticed a number of higher priced sales on Flippa often have double the rank.

What else does the average buyer need to make a pricing decision?
#site
  • Profile picture of the author Metrics
    what's important is you revenue after expenses, age, assets (if any)...Alexa rank does not matter imo.
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  • Profile picture of the author Fredrik Aurdal
    What you actually earn from the site.
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  • Profile picture of the author Jordi
    Gosh I hate these sites where you have to watch the videos. Where can I navigate to? I personally don't like the website itself. But the traffic says something different.
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    • Profile picture of the author RonnyRaygun
      Net of hosting, and domain (my only expenses): $2,355.88
      Revenue (March 3, 2012 - June 14, 2012): $2365.76
      Domain: $8.99
      Hosting: $0.891 (20 domains running during this time period)

      I openly admit the site isn't pretty. I've learned early on that pretty doesn't necessarily mean it converts.
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  • Profile picture of the author Krassy
    Whats its monthly income, Typically sites can be sold for about 8-11x their monthly revenue amount.

    or just average the months together.
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  • Being that the traffic is mostly from Google, there is no guarantee that it will be their next month. The revenue you are reporting is for 3 months. Somewhere between 3 - 6 months of revenue is the most I would value this site at and that is kind of iffy.
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    • Profile picture of the author Hamida Harland
      Originally Posted by PassiveIncomeTeacher View Post

      Being that the traffic is mostly from Google, there is no guarantee that it will be their next month. The revenue you are reporting is for 3 months. Somewhere between 3 - 6 months of revenue is the most I would value this site at and that is kind of iffy.
      I would agree with this, particularly seeing as the site is still fairly new.

      Is the revenue growing from month to month, is it static, or is it declining?

      Have you built a buyer list?

      How much of your sales comes from affiliates (if any)?
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  • Profile picture of the author nrupen
    That site belongs to Mike Geary, its Truth About ABs Official Website all you have done is forwarded domain with full masking feature.
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    • Profile picture of the author RonnyRaygun
      Originally Posted by nrupen View Post

      That site belongs to Mike Geary, its Truth About ABs Official Website all you have done is forwarded domain with full masking feature.
      Yes. It also iframes other websites. I don't use a domain redirect.
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