Which do you think will convert better?

12 years ago

Originally Posted by Ben_Doyle

I really need to split-test this but which squeeze page do you think will convert best?

Free Gift |

Squeeze 1 |

I know that video is all the rage, but I personally like a 'to the point' squeeze page.....

I've been list building for over 8 years now and I can safely
tell you that...

out of the two squeeze pages you've created...

between the video-based one and the text-based one...

I've no idea. Seriously.

I'd be guessing and so would anyone else who attempts to
give you an 'answer.'

Test it.

Ask your market via a split-test and they'll give you the
right answer every time.

And track all the way through to sales - not just your
visitor-to-subscriber opt-in rate.

Dedicated to mutual success,

Shaun

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Mark Hess

12 years ago

Originally Posted by Ben_Doyle

Hey guy's,

I really need to split-test this but which squeeze page do you think will convert best?

Free Gift | auctionbusinessmasterclass.com

Squeeze 1 | auctionbusinessmasterclass.com

I know that video is all the rage, but I personally like a 'to the point' squeeze page.....

Thanks

Ben

If it were me, I'd use a combination...

Use the video and headline (including that style of text)

Lose the subheadline in black, you don't need it.

Place the ecover image under the video

But like Shaun said, no one will be able to give you a 100% certain answer.

Thanks
2 replies

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Jays80 12 years ago

Ben,

split testing is only way to know this.

Send coupe of hundred targeted visitors from same quality source to each version and see for yourself, which converts better

Thanks,
Jay
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- 1 reply
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- Alexa Smith Banned 12 years ago
  
  Originally Posted by Ben_Doyle
  
  I really need to split-test this
  
  We all agree about that.
  
  Originally Posted by Ben_Doyle
  
  but which squeeze page do you think will convert best?
  
  I know pretty confidently that in any of my 8 niches, the one without the autoplay video will convert significantly better. But this is an "MMO niche" and may therefore be different from all my experience.
  
  Originally Posted by Ben_Doyle
  
  I know that video is all the rage
  
  Not autoplay video, surely? Only because there are so many marketer-enthusiasts and so many sellers, and so many promoters of this stuff? It's not actually based on anything real, I think? I may be mistaken, but I'd have thought that even in this niche, autoplay video will lose more people than it gains? (Test it and prove me wrong. I may be - I have almost no experience in the niche, and am very happy that way!).
  
  Originally Posted by Jays80
  
  Send coupe of hundred targeted visitors
  
  You may need far more than that, for a statistically significant result. That depends on the numbers, and is something you can't know before you start. It's pretty unlikely that 200 would be enough, but if you find yourself needing as many as 3,000+ to differentiate significantly, then it probably isn't worth worrying about - at least, not regarding that traffic source.
  
  Originally Posted by Jays80
  
  from same quality source
  
  They have to be "from the same source", not just "from the same quality source".
  
  Thanks
  
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matt78

12 years ago

Originally Posted by Mark Hess

If it were me, I'd use a combination...

Use the video and headline (including that style of text)

Lose the subheadline in black, you don't need it.

Place the ecover image under the video

But like Shaun said, no one will be able to give you a 100% certain answer.

Yeah..I'd use a combination too. The video placed as it is and the ecover above the opt in form.

Thanks

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Menzieshunt

12 years ago

IMHO, I think a video is the best route to go down, but I'm just giving it to you from a newbie point of view of what I personally would rather go for - however - I would prefer a video with you talking to me rather than the video as it stands with just words on the screen - there are some very good examples of what I am talking about at the moment on Youtube - have a look. When you do it, try and really engage with the audience - sit forward in the chair etc and get some real enthusiasm in your voice - I think this would be better than what you have at the moment (though the content is good) and would greatly improve your list building. Hope this doesn't offend you, but that's just my honest opinion.

As a fellow Brit, we are up against some very enthusiastic Americans out there who have been brought up with honed presentational skills - I know, as I went to first an American school and then a British school when I was growing up and in the American system you do "show and tell" from preschool up - presentation is in their blood (luckily now in mine as I am a lecturer)! If you want to compete in this market I think that you have to embrace that and get in there - 4 minutes short and sweet - practice a couple of times first - have three main points and then go for it - good luck!

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getrichinfo

12 years ago

i prefer the squeeze page with the video. Can attract people for a longer time

Thanks

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nouvellevie

12 years ago

Personally I like the video squeeze. But that is just me. Cheers

Thanks

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Aliasjackjones

12 years ago

I personally wanted to give my email in the video page, the other page doesn't engage the visitor so much as the video one.
If a user stays to take a look at your video its more likely they'll enter their email.

Thanks
1 reply

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Alexa Smith Banned 12 years ago

Originally Posted by Aliasjackjones

If a user stays to take a look at your video its more likely they'll enter their email.

That's a huge "if", though: how about the majority of people, who won't stay to look at a video: you don't want to try to opt any of them in?
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BigG95

12 years ago

Maybe its just me, but I am sick and tired of video's, especially the ones, where you can not fast forward. I want to do one of 2 things, hit the back button and/or fall asleep.
Or maybe my attention span is too short. God knows. Anywho, split test, then you'll know for sure. That is what I am doing.