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Conducting Research - Network Marketing, MLM, Direct Selling Challenges

by tgima
22 replies
Hi everyone,

It has been awhile since my last visit and hopefully not the last.

FYI...I'm gathering data to answer the question on why so many who join a network marketing, mlm, or direct selling company quit within 90 days.


What are your thoughts based on your experience or the experience of those that you know?

Thank you.

Thelma
#challenges #conducting #direct #marketing #mlm #network #research #selling
  • Profile picture of the author Randall Magwood
    To much travel. To much face to face selling. Afraid of rejection. Don't know how to approach others with their MLM opportunity. To much convincing of family members and friends to join. High fee to remain in the program. To much ineffecient marketing.

    I'd much rather prefer information marketing over this.
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    • Profile picture of the author tgima
      Thank you. This is a good start.

      To your success.
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    • Profile picture of the author tgima
      Originally Posted by Randall Magwood View Post

      To much travel. To much face to face selling. Afraid of rejection. Don't know how to approach others with their MLM opportunity. To much convincing of family members and friends to join. High fee to remain in the program. To much ineffecient marketing.

      I'd much rather prefer information marketing over this.
      Thank you Randall for your feedback.

      I can definitely use the data you provided in my research report.

      To your success.

      Thelma
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  • Profile picture of the author mlord10
    I've seen it first hand...and in my opinion there are two problems that keep most from succeeding:

    1. Not knowing how to prospect & ineffective marketing

    2. Lack of commitment

    Pretty simple really...if someone is truly committed to succeeding in network marketing, and takes the time to learn how to generate leads, and close sales then MLM becomes a lot easier than most people make it out to be.
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    • Profile picture of the author tgima
      Originally Posted by mlord10 View Post

      I've seen it first hand...and in my opinion there are two problems that keep most from succeeding:

      1. Not knowing how to prospect & ineffective marketing

      2. Lack of commitment

      Pretty simple really...if someone is truly committed to succeeding in network marketing, and takes the time to learn how to generate leads, and close sales then MLM becomes a lot easier than most people make it out to be.
      Thank you for your honest feedback.

      Keep it simple works.

      Thelma
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  • Profile picture of the author johnmorales
    Originally Posted by tgima View Post

    Hi everyone,

    It has been awhile since my last visit and hopefully not the last.

    FYI...I'm gathering data to answer the question on why so many who join a network marketing, mlm, or direct selling company quit within 90 days.


    What are your thoughts based on your experience or the experience of those that you know?

    Thank you.

    Thelma
    It's just like IM. People see the plan, get excited about getting all the money and if they don't see the quick bucks right away, then they quit and say that MLM sucks.

    Like in any business, you have to treat it like a business.You have to learn it, work it, work it some more and never ever give up.

    Most people you meet are just not that hungry to see it through.That's why only 10% of the human population have all the good things in life.The other 90% are broke or are just getting by. They're just not that uncomfortable.
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    • Profile picture of the author tgima
      Originally Posted by johnmorales View Post

      It's just like IM. People see the plan, get excited about getting all the money and if they don't see the quick bucks right away, then they quit and say that MLM sucks.

      Like in any business, you have to treat it like a business.You have to learn it, work it, work it some more and never ever give up.

      Most people you meet are just not that hungry to see it through.That's why only 10% of the human population have all the good things in life.The other 90% are broke or are just getting by. They're just not that uncomfortable.
      Thank you for your feedback John.

      I can definitely use what you've shared.

      To your success.

      Thelma
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    • Profile picture of the author Johnny Canuck
      Originally Posted by johnmorales View Post

      It's just like IM. People see the plan, get excited about getting all the money and if they don't see the quick bucks right away, then they quit and say that MLM sucks.

      Like in any business, you have to treat it like a business.You have to learn it, work it, work it some more and never ever give up.

      Most people you meet are just not that hungry to see it through.That's why only 10% of the human population have all the good things in life.The other 90% are broke or are just getting by. They're just not that uncomfortable.
      Thanks For that! I am currently using an "MLM" network as on eof my money making platforms. The key here was I never gave up, worked through issues that came up and ya know what, I started to gain momentum!

      I may not be rich...YET but I can honestly say I followed through the steps that were given to me and I started to succeed!

      And NO, I am not selling my self out by trying to hook friends and family either LOL, that's why I hated real MLM in the past.
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  • Profile picture of the author tgima
    Do we have success stories of those who made it in network marketing, mlm, direct sales?

    What are you doing different asap (when you join) to ensure your success?
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    • Profile picture of the author schttrj
      You have to understand one thing...if you want to make LOTS of money on the internet, you have to follow the trend.

      Or, if you are just interested to build up a trend-free business, it might take a lot of time and will probably never reach the level of success you are looking for.
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      • Profile picture of the author tgima
        Originally Posted by schttrj View Post

        You have to understand one thing...if you want to make LOTS of money on the internet, you have to follow the trend.

        Or, if you are just interested to build up a trend-free business, it might take a lot of time and will probably never reach the level of success you are looking for.
        Tell me more about what you mean by follow the trend.
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  • Profile picture of the author ImWendy
    When I used to do network marketing, I remember what a pain it was to not only get people into the business, but what few you did manage to recruit, it was tough to retain them into the program.

    This, following the typical $100+ a month or more monthly commitment in order to continue to be part of the program was enough to leave me a sour taste in my mouth about mlm after I got out of it permanently. My sister-in-law does Amway and she is actually doing very well with it and it still has not softened my heart back up to network marketing.
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    • Profile picture of the author tgima
      Originally Posted by ImWendy View Post

      When I used to do network marketing, I remember what a pain it was to not only get people into the business, but what few you did manage to recruit, it was tough to retain them into the program.

      This, following the typical $100+ a month or more monthly commitment in order to continue to be part of the program was enough to leave me a sour taste in my mouth about mlm after I got out of it permanently. My sister-in-law does Amway and she is actually doing very well with it and it still has not softened my heart back up to network marketing.
      I'm curious, what is your sister-in-law doing that is working?

      Thank you for your feedback.
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  • Profile picture of the author infinityplr
    Most of the time it is not about the Business is Bad or the product sucks, So Why do people Quits Networking?

    Here is WWHY:

    1. Clueless on How to Start or even Continue
    2. Fear of Rejection
    3. Lacks Patience
    4. Losing Drive
    5. Noone is HELPING

    First of all most people being invited and getting in a networking or MLM are not really marketers. They are regular employees who wanted to have another passive income. Being this case, they do not know how to properly do this business which is why they quit.

    Hope this helps.
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    • Profile picture of the author Mpresev
      I remembered being recruited by one of my students.. Ok, so I went(I knew it was MLM due to his pitcholla). I went..

      After the meeting, he said, "what you think" . Me, "cool, but MLM it's not for me man, the whole pyramid thing(was ignorant) .. Let me think about it"

      Then on and on and on, he kept on insisting. But wait a minute, didn't you invite me? I didn't know anything about it when I came in to this briefing.. Why am i suddenly forced to jump into this? If I join, would I be doing the same thing? forcing or pressure selling my friends? Is there another way? I know there's money in it but it's not for me.

      Anyway, I joined because.
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      • Profile picture of the author tgima
        Originally Posted by Mpresev View Post

        I remembered being recruited by one of my students.. Ok, so I went(I knew it was MLM due to his pitcholla). I went..

        After the meeting, he said, "what you think" . Me, "cool, but MLM it's not for me man, the whole pyramid thing(was ignorant) .. Let me think about it"

        Then on and on and on, he kept on insisting. But wait a minute, didn't you invite me? I didn't know anything about it when I came in to this briefing.. Why am i suddenly forced to jump into this? If I join, would I be doing the same thing? forcing or pressure selling my friends? Is there another way? I know there's money in it but it's not for me.

        Anyway, I joined because.
        Ouch! You joined. Tell me more about that experience.
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    • Profile picture of the author tgima
      Originally Posted by infinityplr View Post

      Most of the time it is not about the Business is Bad or the product sucks, So Why do people Quits Networking?

      Here is WWHY:

      1. Clueless on How to Start or even Continue
      2. Fear of Rejection
      3. Lacks Patience
      4. Losing Drive
      5. Noone is HELPING

      First of all most people being invited and getting in a networking or MLM are not really marketers. They are regular employees who wanted to have another passive income. Being this case, they do not know how to properly do this business which is why they quit.

      Hope this helps.
      Thank you for your feedback, especially the list of reasons why people quit Network Marketing. Of the five reasons mentioned, which one would you say is the number 1 reason why people quit? Do you have any suggestions on how to solve that problem?

      Blessings.
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  • Profile picture of the author OrangeBull
    Most people want all of the hard work done for them and the hard part in Network Marketing is identifying coachable recruits and training them to be business people.

    Most people are trained to be employees in our society and Network Marketing generally doesn't provide the paradigm shift in thinking that one must make to transition from employment to self-employment to the later stage of being a business person.

    Very few Network Marketing systems focus on recruiting the best candidates into the system, but rather engage targets of opportunity, i.e. the next schmoe on the list of friends and family that the Network Marketer can identify as potential marketers and this shotgun approach is ineffective.

    If you've studied Chet Holmes or other salespeople who have genuinely thought about this, the targets all Network Marketers should be recruiting for genuine success are obvious and the sources of those recruits is likewise obvious.

    Recruiting shouldn't involve arm twisting when there are obvious supplies of ready made recruits, and training and coaching of these new recruits should be more intense.

    When possible techniques from online affiliate marketing should be used to systematize the recruitment and training of new marketers to avoid the need for direct selling as much as possible.
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    • Profile picture of the author tgima
      Originally Posted by OrangeBull View Post

      Most people want all of the hard work done for them and the hard part in Network Marketing is identifying coachable recruits and training them to be business people.

      Most people are trained to be employees in our society and Network Marketing generally doesn't provide the paradigm shift in thinking that one must make to transition from employment to self-employment to the later stage of being a business person.

      Very few Network Marketing systems focus on recruiting the best candidates into the system, but rather engage targets of opportunity, i.e. the next schmoe on the list of friends and family that the Network Marketer can identify as potential marketers and this shotgun approach is ineffective.

      If you've studied Chet Holmes or other salespeople who have genuinely thought about this, the targets all Network Marketers should be recruiting for genuine success are obvious and the sources of those recruits is likewise obvious.

      Recruiting shouldn't involve arm twisting when there are obvious supplies of ready made recruits, and training and coaching of these new recruits should be more intense.

      When possible techniques from online affiliate marketing should be used to systematize the recruitment and training of new marketers to avoid the need for direct selling as much as possible.
      First time reading about Chet Holmes. Thank you for the tip. I asap went to google to find out more. Sad, that he has passed on. Glad that he left behind a legacy of rich personal and business development resources to address the training and coaching of forward moving marketers.
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      • Profile picture of the author rhinos
        Hi,

        I think people have false expectations & haven't got the patience to build a long term business over months & years. They expect everything to happen in a matter of days & then when it doen't they move on to the next " big " thing
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by tgima View Post

    I'm gathering data to answer the question on why so many who join a network marketing, mlm, or direct selling company quit within 90 days.
    Why are you "gathering that data", Thelma?

    What's your own connection with MLM, at the moment?
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  • Profile picture of the author moneymakerway
    They simply don't engage enough. Maybe they don't treat that as a real business. Also they probably lack in confidence, consistency, discipline and planing. Or they just don't have a strong reasons to do it.
    The most important thing is to set up and write your goals which will give you strength. And there is action involved too! What you need to do today, this week, month, year to accomplish you goal!?
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