Need your opinions on mixing online/offline product
Good evening all,
I'm a physical product developer, extremely green to online/internet marketing and this is my first post on the forum.
Currently, I'm writing my first digital how-to guide in the party/occasion niche which will be ready to market in the next 30-45 days or so. This has no relevance to my query here tonight, but wanted to let you know some of what I'm involved in.
In an unrelated niche, I have an offline product for which I have a U.S. Patent pending and associated Federal Trademark. This product is a learning based fundraising program for elementary schools which uses scratch cards as its primary fundraising tool. I've sold it to a couple of schools and proved the concept works as advertised and also had a couple Fortune 500's interested in licensing the program but ultimately passed. I'm dealing with several licensing agents and I'm quite frustrated with them.
Now my question for the forum:
What if I were to offer a Clickbank "product" for free which is not exactly a "product" but gives the customer "access" to purchase my fundraising program for a fraction of the regular price? When I sold the program to the schools to test it, I sold the cards for $7.00 ea. So, instead of charging $7.00/each card, I can offer the cards for $1.00 each. The customer (typically a PTA rep/teacher) purchases the physical scratch cards through me then I invoice school and mail the product to the school.
I use the above free scenario as an example because I don't believe I can charge say $17 upfront and then charge them $$ per scratch card. I say this because how can I justify the initial $17? Is the $17 just to "access" my special "fraction off regular price" offer? Then they are sent to an upsell for the cards? This is not ethical as the $17 may have given them content but not physical product which is what I'm actually "selling".
Is this type of method allowed on Clickbank? And if so, do you believe this is a viable approach mixing online content with offline product.
I'm sure this is quite confusing to most as it's not easy to illustrate via text. Once I get some input perhaps things will clear up.
Thank you for taking the time to read.
Your thoughts please-
I'm a physical product developer, extremely green to online/internet marketing and this is my first post on the forum.
Currently, I'm writing my first digital how-to guide in the party/occasion niche which will be ready to market in the next 30-45 days or so. This has no relevance to my query here tonight, but wanted to let you know some of what I'm involved in.
In an unrelated niche, I have an offline product for which I have a U.S. Patent pending and associated Federal Trademark. This product is a learning based fundraising program for elementary schools which uses scratch cards as its primary fundraising tool. I've sold it to a couple of schools and proved the concept works as advertised and also had a couple Fortune 500's interested in licensing the program but ultimately passed. I'm dealing with several licensing agents and I'm quite frustrated with them.
Now my question for the forum:
What if I were to offer a Clickbank "product" for free which is not exactly a "product" but gives the customer "access" to purchase my fundraising program for a fraction of the regular price? When I sold the program to the schools to test it, I sold the cards for $7.00 ea. So, instead of charging $7.00/each card, I can offer the cards for $1.00 each. The customer (typically a PTA rep/teacher) purchases the physical scratch cards through me then I invoice school and mail the product to the school.
I use the above free scenario as an example because I don't believe I can charge say $17 upfront and then charge them $$ per scratch card. I say this because how can I justify the initial $17? Is the $17 just to "access" my special "fraction off regular price" offer? Then they are sent to an upsell for the cards? This is not ethical as the $17 may have given them content but not physical product which is what I'm actually "selling".
Is this type of method allowed on Clickbank? And if so, do you believe this is a viable approach mixing online content with offline product.
I'm sure this is quite confusing to most as it's not easy to illustrate via text. Once I get some input perhaps things will clear up.
Thank you for taking the time to read.
Your thoughts please-