Facebook ads confusion.
I had an ad on FB for an affiliate product and had it set to CPM, I had 20000 views and NO clicks. Switched to PPC and now I have 23000 views and 14 clicks?
Somethings obviously not right with those numbers. Anyone know what's going on?
By the way it cost $4 for 20000/no clicks. $1.30 for 14 clicks once switched to PPC :confused:
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