when nothing seems to work
1) Who will benefit from what I'm trying to do?
2) How will that person benefit?
If you're still reading there is hope for you.
On the other hand, those dropped out unfortunately don't want the truth. They say the gurus lie but ultimately when they see the truth they walk away.
Regardless of the "method" you choose to go with, your IM efforts must provide some kind of benefit to someone.
Until you figure out who benefits and how, nothing is going to work (at least not in the long term).
All the best!
P.S. Business and marketing don't have to be complicated. The power lies not in the "method" but in how that "method" helps you serve other people. A simple concept that is ignored by most people.
Ah well!
Jean Paul a.k.a AdwordsMogul
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