My Website has Terrible Stats, should I still put out my product?
So I'm at a bit of an impasse, I've been writing both my free giveaway to start my list and my first product. The free giveaway is just about ready to go up, but looking at my analytics, I'm disgusted.
I didn't think my site was all that bad, and I thought I at least had SOME good content on there so far. But my bounce rate is so atrociously high I have no idea whether I should hold off on releasing my product for fear of losing a lot of potential customers.
Aside from completely redesigning the site, I have no idea how to even approach this ridiculous bounce rate, nor do I understand why it's so high. (bounce rate of ~70% and an avg. of 2 pages/visit)
I don't have crazy obnoxious colors or pictures (so I thought) and as I said I don't know if I should even put my product up because of it.
So what would you do? Would you redesign your site and make the stats better before putting out your product? or would you just put it out and see what happens from there?
Founder & Web Strategist at Grae Web Strategies
Founder & Web Strategist at Grae Web Strategies