3 {{ upvoteCount | shortNum }}
3 {{ upvoteCount | shortNum }}

What type of review site to build to get highly ranked organic listings?

by michellec
2 replies
I am new and am only at the planning stage, but need some advice on what type of review site may be more successful when trying to get highly ranked organic listings (AND of course a good visitor experience resulting in sales). I can do the graphic design/web/writing myself so outsourcing costs are not an issue.

If I have several unrelated products, would you recommend:

A) Creating a single review site with several specific subject pages (sharing the same page design throughout the site), such as:
myreviewsite.com/acnecure
myreviewsite.com/reversephonelookup
or

B) Creating a separate review site for each subject (with a look and feel appropriate to the product and target market), such as:
acne-cure-review.com
reversephonelookup-review.com
Will having a single site with traffic coming from all my products produce a better result in organic searches? Or should I stick to serving my individual target markets by creating individual sites?

Thanks in advance for your help. This forum has been an amazing way to learn.

Cheers,
M
#build #highly #listings #organic #ranked #review #site #target market #type
  • Profile picture of the author cashcow
    SEO-wise I think you will have a bigger advantage in the short term if you get separate domains for each niche. Use one of your best keyword phrases in the domain name.

    In the long term, though, having one domain for all your reviews will probably be more beneficial (depending on your link structure) as all the pages will benefit from the links coming in. Assuming you will be getting links to each review page, of course.

    So, if you had 10 separate review domains and you got 10 links to the home page of each site then each domain would have 10 links. BUT if you had one domain then you would be getting 100 links to it with the same amount of work.

    So I guess the question is whether or not you see this as a long term thing.

    Or maybe I am just way over thinking it......

    Lee
    Signature
    Gone Fishing
    {{ DiscussionBoard.errors[605357].message }}
  • Profile picture of the author michellec
    Thanks for your advice, Lee.

    One domain would be less work, however I am also trying to think of building a good user experience. Obviously with separate sites I could design something with the intention of appealing to the demographic that is likely to buy the product.

    I was a bit concerned that a one-size-fits-all approach may not take full advantage of designing to my market. Being a design-oriented person, I tend to come at things from a look and feel perspective, but Google may not care much about that!
    {{ DiscussionBoard.errors[605435].message }}

Trending Topics