"Test Before You Buy" Price Tag - Which One You'll Choose?
I want to test a new offer for my product and this time I want to
give to my potential customers a trial price.
The book is sold for $77 and the trial price options that I have
are:
$1
$2.95
$3.95
$4.95
The problem is I don't know which option would perform better!
And I wasn't able to find a clear case study on this subject.
So what would you recommend to test?
And what period to choose for re-bill:
1 week (7 days)
2 weeks (14 days)
4 weeks (30 days)
Thanks,
Val
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