Successful Internet Marketers. What do you outsource, and when did you start outsourcing?

3 replies
Hi,

For a while I used to be under the impression, that the internet marketers that own 20-30 or those that even own 100 sites, did all the content building, research and link building for those sites all on their own, and thus must have been working crazy hours to get it done, more recently ive realised that almost all of these successfull marketers outsourced almost all of that very early on.

I do understand that you do need a strong fundemental understanding and ability in internet marketing before you outsource to someone else.

What i wanted to know was.

When did you start outsourcing? after the first site? after the second?

What jobs do you outsource? all link building? site design?

Have you found outsourcing a more profitable way of doing things, even if you have to pay out money.....or do some of you still do it all yourself...





I think im still slightly stuck in the "owner entrepreneur" mindset, ie. wanting to do it all myself, because then I have complete control over what is going on, and it seems to be truly successful ill need to snap out of this.


Really looking forward to your replies.


Thanking you all in advance
#internet #marketers #outsource #outsourcing #start #successful
  • Profile picture of the author Mary Davis
    Before you start to outsource, you need to assess what your strength and weaknesses are. Unless your weakness is still making you money and is profitable time-wise for you, one good method is to start outsourcing from the top of your weakness list.

    Another method is to assess what your immediate goals/needs are. If you need a website
    up fast, the easy part is getting it built. The harder and far longer process is filling it with content and doing the link building. So again, from a cost per hour basis, do the short stuff yourself and delegate the tasks that are time suckers to outsourcing.

    Outsourcing is just another form of leveraging relationships - much as you leverage your profits by working with a JV partner, so are you leveraging your time by outsourcing work to others.

    Many marketers do not see this bigger picture - they focus on the upfront cost of outsourcing work, without realizing the exponential costs they are incurring in the long run by miserly wanting to do everything themselves.

    One last piece of advice -- when you outsource, make sure your instructions are VERY clear -- the details of the job, the price you will pay, how payment will be handed, what the deadline for the job is, and any revision process that might be needed.

    A little time spent on documenting the details of the transaction can save a LOT of headache and disappointment in the end.
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    • Profile picture of the author svsets10
      Originally Posted by Ebiz Mom View Post

      Before you start to outsource, you need to assess what your strength and weaknesses are. Unless your weakness is still making you money and is profitable time-wise for you, one good method is to start outsourcing from the top of your weakness list.

      Another method is to assess what your immediate goals/needs are. If you need a website
      up fast, the easy part is getting it built. The harder and far longer process is filling it with content and doing the link building. So again, from a cost per hour basis, do the short stuff yourself and delegate the tasks that are time suckers to outsourcing.

      Outsourcing is just another form of leveraging relationships - much as you leverage your profits by working with a JV partner, so are you leveraging your time by outsourcing work to others.

      Many marketers do not see this bigger picture - they focus on the upfront cost of outsourcing work, without realizing the exponential costs they are incurring in the long run by miserly wanting to do everything themselves.

      One last piece of advice -- when you outsource, make sure your instructions are VERY clear -- the details of the job, the price you will pay, how payment will be handed, what the deadline for the job is, and any revision process that might be needed.

      A little time spent on documenting the details of the transaction can save a LOT of headache and disappointment in the end.
      This is good advice and something I have started to consider. Are there any other tips you can offer about not getting burned that you learned through experience?
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  • Profile picture of the author Randall Magwood
    I pretty much do everything myself. Anything possible that you can think of doing when marketing an internet business, i do myself.

    Now when it comes to filing taxes... that's when i outsource lol.
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