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Can you point out some point that a WSO should have to attract clients?

by wordpressmania
4 replies
I am confused about WSO sells letter..... Here is my questions....

1. How long it should be?
2. What should I highlight there?
3. Image and text proportion?

How can I promote my WSO here?
Is there any special promotion that can bring more potential clients here?

Thanks
#attract #clients #point #wso
  • Profile picture of the author WillR
    A salesletter, whether on the Warrior Forum or not, should be long enough to give people all the relevant and important details about your product or service and short enough so as to not repeat yourself and dilute the message.

    There is no exact length a WSO sales page (or any salespage) should be. It needs to be long enough to sell the product. That's the only rule.
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  • Profile picture of the author Trevor
    1. It should be structured in a way that attracts visitors and makes them your customers. The WSO thread title is very important since it is what drives the people browsing through the WSO section to click on it. If the title is poor, you won't get too many visitors.

    Now of course a massive portion of the traffic coming to WSO sales threads nowadays is affiliate-driven, but still you should make sure that the title is great.

    Bumping WSOs does not work as great as it used to anymore, but what you can try to do is split test your thread title on every bump after the initial flood of sales is over. See what works best and stick with it.

    2. As for highlighting, you can highlight the main headline, transition lines, some important facts, bullet points and stuff like that. Simply put, highlight what you think is the most important thing in your sales thread that the visitor ought to see.

    3. I recommend that you have a look at the best-selling or best-converting WSOs and see how these guys structured their WSO sales threads. You will for sure pick up a bunch of ideas that you can implement into your own copy and sales thread.

    4. You can promote your WSO in many ways, one of which is you can buy the WF banner space (you pay on a daily basis) or you can buy the ad space on WarriorPlus.

    Now of course you can drive traffic to your sales thread using the most common methods such as video marketing, forum marketing, etc. Also, you can promote your WSO with your WSO signature.
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    • Profile picture of the author johnwarhem3
      Originally Posted by Trevor View Post

      1. It should be structured in a way that attracts visitors and makes them your customers. The WSO thread title is very important since it is what drives the people browsing through the WSO section to click on it. If the title is poor, you won't get too many visitors.

      Now of course a massive portion of the traffic coming to WSO sales threads nowadays is affiliate-driven, but still you should make sure that the title is great.

      Bumping WSOs does not work as great as it used to anymore, but what you can try to do is split test your thread title on every bump after the initial flood of sales is over. See what works best and stick with it.

      2. As for highlighting, you can highlight the main headline, transition lines, some important facts, bullet points and stuff like that. Simply put, highlight what you think is the most important thing in your sales thread that the visitor ought to see.

      3. I recommend that you have a look at the best-selling or best-converting WSOs and see how these guys structured their WSO sales threads. You will for sure pick up a bunch of ideas that you can implement into your own copy and sales thread.

      4. You can promote your WSO in many ways, one of which is you can buy the WF banner space (you pay on a daily basis) or you can buy the ad space on WarriorPlus.

      Now of course you can drive traffic to your sales thread using the most common methods such as video marketing, forum marketing, etc. Also, you can promote your WSO with your WSO signature.
      Split testing seems to be a good idea. Bumping a WSO doesn't seem to be that good unless you know how to do it the right way or bump it at the right time.
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  • Profile picture of the author Khemba
    Hi - As mentioned in previous posts here - the headline is key! You must have a compelling attention grabbing headline

    Also you should definitely highlight the benefits that the product will provide i.e. how and in what ways it will help the customer.

    Finally I would have at least one video if at all possible and a few images because people are in the most very visual and it is proven that this helps conversion.

    Hope this helps

    Regards
    Khemba
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