2 introductory auto-responder messages in ONE day too much?

20 replies
Hey warriors! how are ya all my friends

Heres an interesting question, and would be interesting to see what
my fellow intelligent warriors have to say about this,

I recently on one of my lists decided to sent 2 auto-responder messages (with 0days interval between them) on the one day after they optin - so basically if you have a list and a prospect optins in, instead of the typical 1 message, i send 2, together, instantly...

I wondered is this too much?...has anyone here done it before and willing to share there experience, or perhaps your views and advice even if you haven't

for anyone wondering heres my reasons why, for some affiliate products I promote, in order for my marketing message to be congruent, my priority is first to deliver exactly what was promised, but...the thing is, its not really branded to me, it is 'slightly' - but more to the actual product itself (which is great)...but I really want my subscribers to know more about me and remind them whos sending them this great resource

so my second simultaneous message is an invite to also learn more about me, ie connect with me my fb fanpage, ...

what do ya's think about this...paranoia on my side, as am sure they will eventually get to know me, but anyway, let me know your views and let me thank everybody in advance for your time reading this and sharing your insight,

its all highly appreciated
#autoresponder #day #introductory #messages
  • thank you cacey!, interesting, well thats 1 for it

    I should have really created a poll for this thread...

    wonder if I can...hmmm

    (by the way keep the feedback coming guys)
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  • Profile picture of the author mikewithsfi
    Just my 2 cents... You have an opt in list, once they opt in do you have a thank you page? Why not put the info about you on the thank you page..

    thanks for asking for your free xyz yada yada.. and if you want to learn more about me visit my facebook page facebookcom/abc, again thanks and I hope you enjoy xyz yada yada. Your thank you page can be as long as you want and you can actually promote affiliate products, as long as there is a thank you for asking for xyz yada yada

    Many marketers use the thank you page as a thank you, and to pitch a product. While you here check this out.

    I am not saying your idea will not work, any idea is worth a try.. Just another option if you are on the fence about a back to back email, With building you list.

    Most of the time when people see something that may be useful that is free they will opt in for that list to recieve the free product. After they receive that product any email after really does not get read. Unless the list owner is well known through the marketing community. I tested a list where once the free product was delivered they opted out of the list. just a thought for you..
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    • Profile picture of the author retsced
      Originally Posted by mikewithsfi View Post

      Just my 2 cents... You have an opt in list, once they opt in do you have a thank you page? Why not put the info about you on the thank you page..

      thanks for asking for your free xyz yada yada.. and if you want to learn more about me visit my facebook page facebookcom/abc, again thanks and I hope you enjoy xyz yada yada. Your thank you page can be as long as you want and you can actually promote affiliate products, as long as there is a thank you for asking for xyz yada yada

      Many marketers use the thank you page as a thank you, and to pitch a product. While you here check this out.

      I am not saying your idea will not work, any idea is worth a try.. Just another option if you are on the fence about a back to back email, With building you list.

      Most of the time when people see something that may be useful that is free they will opt in for that list to recieve the free product. After they receive that product any email after really does not get read. Unless the list owner is well known through the marketing community. I tested a list where once the free product was delivered they opted out of the list. just a thought for you..
      Yep, putting this information on a thank you page is far more effective IMO. Along with your introduction to who you are and what you're about, you' can also tell them to open your emails when they arrive into their inbox. There's a lot you can do with a thank you page providing your not using it for OTO.

      This is just my opinion, but if I just sign up for a list and get two messages in the same day, it sets the tone for me that this is one of those marketers who will continually bombard my inbox. It may not be the case at all but I have no time for second chances as I am on many lists as I'm sure you are too.
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    • Profile picture of the author mc9320
      Originally Posted by mikewithsfi View Post

      Just my 2 cents... You have an opt in list, once they opt in do you have a thank you page? Why not put the info about you on the thank you page..

      thanks for asking for your free xyz yada yada.. and if you want to learn more about me visit my facebook page facebookcom/abc, again thanks and I hope you enjoy xyz yada yada. Your thank you page can be as long as you want and you can actually promote affiliate products, as long as there is a thank you for asking for xyz yada yada

      Many marketers use the thank you page as a thank you, and to pitch a product. While you here check this out.

      I am not saying your idea will not work, any idea is worth a try.. Just another option if you are on the fence about a back to back email, With building you list.

      Most of the time when people see something that may be useful that is free they will opt in for that list to recieve the free product. After they receive that product any email after really does not get read. Unless the list owner is well known through the marketing community. I tested a list where once the free product was delivered they opted out of the list. just a thought for you..
      I am using a single optin for my site, so after they enter their e-mail they go straight to a thank you/welcome page where they can click to download a free report.

      If you advertise products on the thank you page, where do you place the link to download a free report, ebook etc? How many products do you promote?
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  • Profile picture of the author intergen
    Agreed with mikewithsfi - it may work but my thinking is I get enough emails why would I need to get 2 emails at the same time. Also, I don't have a lot of time to do a lot of reading once I get a product - I want to get into it and check it out.

    My recommendation is if the 2nd in the series that is delivered simultaneously is about you - there is this quote - "people don't care about how much you know until they know how much you care".

    Translation - build a relationship over time. Space out the emails or add it to the thank you page. Two emails is too much BUT - test it and tell us. The good news is your customers are the ones that are always right - not anyone in this forum including me may be right - TEST and let us know.
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    • Profile picture of the author Shaun OReilly
      I normally set-up an e-mail or web page with one primary
      goal in mind.

      So, after subscribing to my confirmed opt-in list, the
      purpose of the next web page is to get them to check
      their e-mail.

      The purpose of the first e-mail is to get them to click
      on the link to confirm.

      The purpose of the web page they land on is to deliver
      the opt-in gift I promised.

      I would question why you need to send out two e-mails
      at the same time though - even if they have two different
      objectives.

      Either brand yourself on the thank you page or re-write
      your first e-mail so that they know more about you and
      why they should listen to you.

      The ultimate answer is to test the difference between
      just one e-mail on day 0 vs two e-mails on day 0.

      Dedicated to mutual success,

      Shaun
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  • Profile picture of the author Super Warrior
    Well, based on my personal experience as a subscriber to someone's list,
    if I am getting 2 emails within 24 hours of subscribing, this is just an indication
    then I am going to be bombard with a lot of emails. I know, you may not
    be planning to throw a lot of emails on your subscribers, but if you send 2 emails
    in just 24 hours, then it depicts like you love sending a lot of emails.

    Well, IMO I would like to suggest then you shouldn't send more than 1 email (i.e.
    a thank you mail or welcome mail) when someone subscribe to your list, otherwise
    you may lose your subscriber as soon as they subscribe to your list.

    Thanks
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    • Profile picture of the author Jackson Tan
      Originally Posted by Super Warrior View Post

      Well, based on my personal experience as a subscriber to someone's list,
      if I am getting 2 emails within 24 hours of subscribing, this is just an indication
      then I am going to be bombard with a lot of emails. I know, you may not
      be planning to throw a lot of emails on your subscribers, but if you send 2 emails
      in just 24 hours, then it depicts like you love sending a lot of emails.

      Well, IMO I would like to suggest then you shouldn't send more than 1 email (i.e.
      a thank you mail or welcome mail) when someone subscribe to your list, otherwise
      you may lose your subscriber as soon as they subscribe to your list.

      Thanks
      Thanks for the advice.. how about sending a 2nd email if the customer did not open the 1st email within 24hrs.. what do you guys think?
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      • Profile picture of the author Super Warrior
        Originally Posted by Jackson Tan View Post

        Thanks for the advice.. how about sending a 2nd email if the customer did not open the 1st email within 24hrs.. what do you guys think?
        I wouldn't send even then.
        If that person hasn't opened your 1st email, it means either he hasn't
        checked his email yet and will again find 2 emails together if you send 2nd email
        OR
        your 1st email has went to SPAM. If your 1st email went to spam and you
        send 2nd email then your subscriber may check your SPAM mail later and will
        find that you've sent too many emails that's why they've been sent to SPAM.
        It will again create bad impression.

        CONCLUSION: I won't suggest sending 2 emails within 24 hours unless you're
        giving some sort of training material and it's really necessary to deliver it in
        24 hours and in simultaneous mails.

        Thanks
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  • Profile picture of the author Michael Oksa
    Generally speaking, I would suggest against sending two introductory emails on the same day. However, there are some exceptions.

    1. If you have an AR series set up, and send out a boradcast message, there is always a chance that new people WILL get two messages on the same day.

    2. If you plan on making a habit of sending multiple emails per day, then you may as well start doing it right away.

    3. If you are offering things of a time-sensitive nature, then there could be times when more than one message needs to be sent on any given day, but these would most likely be broadcasts.

    The only way to know for sure is to test what works best for you.

    All the best,
    Michael
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  • Profile picture of the author Gambino
    I think this is a good idea. When a customer opts-in, they will await your email containing the product you're offering. They are eager for the product. If you send two emails at once the likelihood of them reading both initially is probably greater (I've done no research on this, just a hunch)

    I would contain a free gift in the 2nd email though and hope they appreciate it.

    Then there's always the fact that you can combine the two. Start off with a thank you -> intro -> more info -> your product.
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    • Profile picture of the author Kay King
      Seems to me you can tell if it's working or not. If you get the results you want, it's fine. If people are not opening emails or are unsubscribing, it's not working.

      Personally, if I opted in and immediately received two emails that day....I'd be opting out immediately. But that's just me. Two emails would tell me you didn't plan ahead enough to put the info in one email....or that you are far too anxious to sell to me.

      kay
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      • Hey guys

        thanks for the great feedback and helpful tips

        Im thinking the thank you page may be best indeed

        the reason I thought this primarily was for an affiliate marketing campaign am doing, to keep my message congruent its more important that the thank you page just be exactly what they were looking for...

        but also the same time, its important they get to know who i am (which isn't within the affiliate offer)....


        for example selling a golf skills dvd set..id rather send them to the page that promised them exactly what was offer in the squeeze, however as am the affiliate ...i cant put me in that page, but i also wanted the guys to know who i am..like a 'passionate golf player' ...etc

        ^the above is just from the top of my head, but, its similar to the proble i have now and why i was wondering if 2 messages are ok

        thank you page with a link to the promised info aswell as a link to find out about me seems best based on feedback,

        but it would be still interesting to hear more especially if anybody has tried this?
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by Kay King View Post

        Personally, if I opted in and immediately received two emails that day....I'd be opting out immediately. But that's just me. Two emails would tell me you didn't plan ahead enough to put the info in one email....or that you are far too anxious to sell to me.
        Exactly so.

        This would be my concern.

        You can test it, as suggested above ... but if I received two emails on the same day, my instinctive reaction would be to wonder why your planning was so poor that you couldn't send the contents in one. And I'd guess that the real reason is that you actually planned it that way because you're far too anxious to sell to me, and you're going to send me too much email, too. We'd be off to a really bad start (that's "bad" from your perspective!).

        Originally Posted by Online Business Mentor View Post

        2 introductory auto-responder messages in ONE day too much?
        Yes; it's too much.

        For me. And I'm not the only one. I'm not even the first one (and actually not even the second one) just in this thread. And we're marketers!

        With some things, there's a risk to testing them: you can lose subscribers unnecessarily just while you're testing.

        Of course I completely agree with the logic of Shaun and Michael above, but for myself, rightly or wrongly, I wouldn't even test this.

        Originally Posted by Cacey Taylor View Post

        I think this is a great idea and I bet many other marketers will mimic this style of auto-responding.
        I bet they will. And they'll do it even without testing, too. Just like they decide to use exit discount pop-ups and make all their prices end with a "7": after all, "it must work, otherwise people wouldn't be doing it, right?"
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  • Profile picture of the author Allissa
    Banned
    I do exactly that in my follow up series, ensuring my new subs have gotten their free product (one email has the pdf attached, the next sends to a d/l page in case the 1st goes to spam). I've never had a complaint.

    I also send multiple broadcasts daily to my list. While some complain, many also compliment, as the content is good.
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  • Profile picture of the author seanpbh
    What if the first message is just a confirmation message to confirm there subscription?
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  • Profile picture of the author Dave1234
    Definitely something to think about, I reckon if the 1st email is interesting enough they will open the 2nd as well..... You'll definitely know in a weeks time how your list is responding to it.....
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    • Profile picture of the author finebird
      Hi,

      I would try to measure the effect with the numbers. What is the opt-out rate when you are sending 2 messages on day 1 vs. regular approach...
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