What is your OTO price Sweet Spot?

by paul nicholls

Posted: 12 years ago 3 replies

INTERNET MARKETING

Using OTO`s in your campaigns can really make your campaigns super profitable but one of the best things to test is your price

What OTO prices have been working for you?

And also what upsell price after the OTO gives you best results? (if you have one and any other offers which you have)

Just interested to see what prices everyone else is having success with :-)

Paul

#oto #price #spot #sweet

Searchlabmedia 12 years ago

I think it depends on what you are offering for the OTO. Not sure if there is a "sweet spot" but if the offer is relevant and can make life easier for them buying the front end, I think it will convert very well.

Dave
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- Mark Andrews Banned 12 years ago
  
  I know copywriter Paul Hancox brought this point up about 3 years ago if memory recalls correctly.
  
  http://www.pricingforbigprofits.com/...its-sample.pdf
  
  You can read the first 18 pages on the above link.
  
  The actual product in question (in full) can be purchased here...
  
  wso
  
  http://www.warriorforum.com/warrior-...-mistakes.html
  
  I hope this proves helpful to you.
  
  Warmest regards,
  
  Mark Andrews
  
  Thanks
  
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WillR 12 years ago

The best OTO is that which enhances the front-end offer but is NOT required to make the front-end offer work.

Example of a good OTO:

The front end offer sells a pdf course on how to make money creating Facebook timeline graphics for offline businesses. The OTO is then a piece of software that makes creating those images a piece of cake. In this instance the OTO is not required but it will make using the front end offer a hell of a lot easier. So it makes sense for most people to purchase that OTO.
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What is your OTO price Sweet Spot?

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