How important is a list really?

12 years ago

It's extremely important. You freeze TEMPORARY traffic into a PERMANENT base of potential buyers. That's why it's very important in terms of Return on Investment.

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locke815

12 years ago

The list basically make things more organized and easier if you want to blast a newsletter.

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TGOA

12 years ago

Most important thing ever...more important than seo....more important thanblogging...more important than twitter...more important than...well you probably get the point...seriously...even if all you're doing is building a list of active buyers, if you ain't building a list...you ain't in business...I don't know what else to say...what do you guys think?

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Adie

12 years ago

Originally Posted by Joshua Dufrane

I've got a few questions...

How important is a email list?

What's a good number of people on your list to make a decent profit?

How long does it take to get to that number?

How do you build a massive list super quick?

You may find answers to your questions here:

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paul nicholls

12 years ago

without going into too much detail

1. an email list is super important, but don`t try and build one if you have zero IM experience because some of the set up is quite technical

2. you dont always need a big number just so you can send promotions to your list. Having a good size list helps when you create new products too. So don`t just think you need a massive list just for affiliate promotions

saying that, you could make good money with a 500 size list or 20k. It just depends how much trust and credibility you have built

3. you could easily build an email list of 500 overnight if your willing to pay for traffic

4. i have found the best ways to build my lists are solo ads, ppc and getting affiliates to send me buyers

paul

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wonderfullife

12 years ago

the email list is really important. the quality of the email list has a great effect on your email marketing effect.

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DevEdge

12 years ago

Originally Posted by Joshua Dufrane

I've got a few questions...

How important is a email list?

What's a good number of people on your list to make a decent profit?

How long does it take to get to that number?

How do you build a massive list super quick?

An email list is very important for long-term sustainability.

You can make money from a few hundred people on your list so don't think you needs thousands to start earning.

In terms of time required to reach a certain number of subscribers, that depends on your budget and resources. You could get a few hundred just by buying a solo ad, you can get a few hundred by setting up a free WSO.

If you want to build a massive list quickly you need to employ a few strategies. Forum marketing, solo ads, ad swaps etc.

Hope that helps.

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marketwarrior06

Banned 12 years ago

Buying the list is the easiest and the fastest way. But not too much effective.
List building is very important. you can directly contact with your valuable buyers and in future they can become potential buyers.

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Attraction Marketing

12 years ago

Originally Posted by Joshua Dufrane

I've got a few questions...

1. How important is a email list?

It didn't dawn on me how important a list is until an experienced marketer told me that a good sales page at clickbank might convert at around 2%. That means that for every 100 people I send, no matter my methods, I will generally make only 2 sales.

Collecting that same list of 100 and preselling them properly before offering the same item might increase your conversion rate to 5 - 6%, essentially doubling your earnings for the same amount of traffic.

So not only do you sell more of what you were trying to sell to begin with, you now also have a targeted group of people that are interested in a particular niche. Meaning, you can find other products at a variety of price points that they may also buy over time, making you still more money from the same amount of traffic you originally would have only made 2 sales from.

2. What's a good number of people on your list to make a decent profit?

3. How long does it take to get to that number?

4. How do you build a massive list super quick?

2. The general consensus is that with proper relationship building and a quality traffic source to begin with, you can expect $1 or more per subscriber per month.

3. It's up to you and the traffic methods you use.

4. Build either a squeeze page or a blog with a prominently displayed capture page and begin driving quality traffic to it.

Be certain to learn how to build a backend funnel. Not all niches support having an OTO (one time offer) with upsells and downsells and around sells

, but it might be a good idea to offer them a CPA offer that supports them in what you're trying to do to offset or obliterate costs if you are doing paid traffic methods.

Good luck!

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Alexa Smith

Banned 12 years ago

Originally Posted by Joshua Dufrane

How important is a email list?

There are few hundred threads in this forum with titles like "What's The One Thing You'd Do Differently If You Were Starting again Tomorrow?".

Take a look through a small sample of them. Seriously - it's one of the most helpful things you can do.

You'll find that one of the things they all have in common is that they're full of replies from long-established, successful Warriors all of whom give the same answer: the thing they'd do differently, with what they know now but didn't know when they started, is "start to build a list on day 1". There are reasons for that.

Originally Posted by Joshua Dufrane;70041 91

What's a good number of people on your list to make a decent profit?

How long does it take to get to that number?

How do you build a massive list super quick?

These three are really "bad questions". Sorry!

They speak of a "quantitative approach" which is pretty bad news throughout internet marketing, and very bad news with list-building.

The biggest lists aren't the ones that produce the biggest incomes, and there are reasons for that.

The fastest-built lists also aren't the ones that produce the biggest incomes, and there are reasons for that, too.

It will help you a lot to try to think of all these internet marketing issues in terms of quality and relevance (targeting), rather than quantitatively. In IM, questions about "how many"/"how quickly" are often misguided.

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Dave1234

12 years ago

For IM an email list is what brings in the money. About the number of subscribers, it would be better to have people who are interested in what you're offering and quality of people on the list is better than quantity. When I got started online I spent quite a lot of money targeting leads in some countries only to realize later that most didn't have a credit card or a $49 product was too expensive. Hope this helps.

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ryanmilligan

Banned 12 years ago

A list is not essential, but a great tool.

You basically have a list full of names of potential customers - you build a relationship, share knowledge and feed them quality and then they see you as a credible enough source to make purchases upon your recommendations.

Like I said, it's not essential - but I couldn't live without my lists (were a good percentage of my income comes from).

Moral of the post; build a list.

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LiftMyRank

12 years ago

A list is as only good as the relationship you have with each and every subscriber, treat them like cattle and they'll act like cattle, treat them like your friends and they'll act like your friends....

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chiwawa

12 years ago

The importance of email lists has been underestimated by internet marketers. The main importance if list building is immediate communication. It is also a good way of converting prospects.

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Alexyew

12 years ago

Originally Posted by Joshua Dufrane

I've got a few questions...

How important is a email list?

What's a good number of people on your list to make a decent profit?

How long does it take to get to that number?

How do you build a massive list super quick?

Hi,

IM Gurus will tell everyone that it is very important to have a list so that you can keep promoting products again and again to your list to earn money. And IM Gurus always say whenever they need money, they just click and send an email to promote some products to the list, they will get the money just like withdraw money from ATM.

Seriously, I personally think that it is not correct since it is an act of cheating. If those IM Gurus really have good offer to the list, the people in the list only need to buy one product (which recommended by the Guru) and start earning money by themselves. It does not need to keep buying those useless products again and again.

If you have a list, make sure you sell good products and make sure the people in the list get the true value.

Thanks
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Attraction Marketing

12 years ago

Originally Posted by Alexyew

Hi,

IM Gurus will tell everyone that it is very important to have a list so that you can keep promoting products again and again to your list to earn money. And IM Gurus always say whenever they need money, they just click and send an email to promote some products to the list, they will get the money just like withdraw money from ATM.

Seriously, I personally think that it is not correct since it is an act of cheating. If those IM Gurus really have good offer to the list, the people in the list only need to buy one product (which recommended by the Guru) and start earning money by themselves. It does not need to keep buying those useless products again and again.

If you have a list, make sure you sell good products and make sure the people in the list get the true value.

While I respect your opinion, I think this is hogwash.

Everyone who has a passion has many objects in relation to that passion. A fisherman might have 4 or 5 rods and 3 different books on the best way to catch trout.

So is the same with the MMO niche. Anyone who is interested in SEO will have many products on the subject. Each with a different angle and one will jump out as their favorite.

As the student continues their study they will need to branch out, as well, buying products that are adjacent to their original focus. If it was SEO, for instance, as they begin to receive traffic, they will need help improving Conversions and thereby learns about List Building and Sales Funnels.

Now that the students high converting sales funnel is paying him to build his list, it will be necessary to look at other ways of receiving Traffic in order to scale his efforts; possibly looking into Article Syndication, PPC, and Solo Ads.

As the student becomes more advanced, he may need advanced levels of teaching. For example, for a student that has followed instruction well and is able to reach an income of $5000 per month, it may become necessary for him to enter a mastermind group of his peers in order to break the barriers and reach $10,000 per month. That same student may become interested in coaching and decide to enter a coaching program in which he pays $1500 pm in order to reach new heights with his business and reach an earning potential of $50,000 per month.

My point is, if you were the original person who sold this SEO student his first product and just marketed to him without building a relationship through list building you would have missed out on marketing all of the bolded opportunities above.

Not only would you miss out, but so does the student. Imagine how the customer above might have been lost and scratching his head if all he'd ever learned about was SEO and that was the end of his learning? He might have been one of those people that made a few bucks here and there from that "online stuff" but never able to build a business with it unless he was moved further down the MMO sales funnel.

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Maui Joe

12 years ago

Originally Posted by Alexyew

Seriously,I personally think that it is not correct since it is an act of cheating. If those IM Gurus really have good offer to the list, the people in the list only need to buy one product (which recommended by the Guru) and start earning money by themselves.

No offense there brolito, but this is why you are stunting your own growth. You fail to understand the basic psychology of marketing and info products.

You could put out the absolute most perfect system on SEO, ecommerce, offline consulting, whatever you want and a tiny percentage will actually use that information and "start earning money by themselves".

Whose fault is that? Yours, as the creator of the perfect product? Or your customer's laziness, despite your efforts?

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1 reply

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mootonandy 12 years ago

The thing that convinced me that list building is where its at is that if someone gives you their email address then you can market to them over and over again for the monthly price of an autoresponder - whereas if you just buy traffic in the hope that someone buys though your affiliate link then you are going to have to pay for evey single click and not have multiple chances to get a sale. Potentially much better ROI in other words.
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Troy_Phillips

12 years ago

Originally Posted by Joshua Dufrane

I've got a few questions...

How important is a email list? It is the key to online riches!

What's a good number of people on your list to make a decent profit? One if it is the right person!

How long does it take to get to that number? Three minutes .. 10 years?

How do you build a massive list super quick? Do you want a massive list or a responsive list. Not saying a massive responsive list is beyond the realm of possibilities.

Check out the letters in red above.

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Patrick Batty

12 years ago

It wasn't until I started to build a list that I started to earn money.

And frankly, once I stopped focusing on only free methods to build a list, and started with some inexpensive paid services, things really took off.

From that point forward I've not looked back.

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1 reply

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James Clark 12 years ago

What list are you referring to? In my business I have a “priority to do list” and “a did list". I'm assuming that you are referring to a mailing list. Now, most successful marketers have a prospect list. I would call that e-mail marketing. If you want to be successful in this business then the first thing that I would do would be to study how to run a business.

Based on my experience, Internet Marketing is an individual thing. What I mean by that is there are a lot of ways to make money online. If you are looking for a secret I don't think there is one. The best advice that I can give you would be to start out with the correct information to begin with and that in itself is the secret sauce.
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- cody123 12 years ago
  
  Hey Josh:
  
  Think of your list as the foundation for your online business. A storefront owner relies on repeat customers to keep his doors open. If only one-time customers purchased, he would go out of business.
  
  That's why a list is so important.
  
  By capturing your reader's name and email address into your autoresponder, your building that ever-so-vital foundation upon which your business will rely. Yes, there are ways to make money online without a list, but 95% of your income will come from your list.
  
  Important (very important) - When building your list, provide tremendous value for your subscribers - over deliver!!!!! Give them more than they expect - something few IM'ers do.
  
  Also, be yourself and infuse your own unique personality into everything you do. Let them see the person behind the business. Don't just load up your autoresponder emails with offers and regurgitated surface-level stuff. Talk about you - let them know that you're just like them and you can help solve their problems.
  
  That's why they are coming to you after all. They're seeking a solution to the issues - give it to them in the form of value.
  
  Yes, a list is essential for long-term success. Sorry for the long-winded response but I hope this helps.
  
  All the best to you!
  Lori
  
  Thanks
  
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Xtronikz

Banned 12 years ago

Apple and Walmart wouldn't be as big as they are today without a list. So yes, lists are VERY important. Also if you want to talk about an internet marketing standpoint, Frank Kern and Mike Filsaime wouldn't be as big as they are without their list.

Your list is the life of your internet business.

Amazon is huge because they use their buyers list to generate over 40% return customers.

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1 reply

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ryanmilligan

Banned 12 years ago

Originally Posted by Xtronikz

Apple and Walmart wouldn't be as big as they are today without a list. So yes, lists are VERY important. Also if you want to talk about an internet marketing standpoint, Frank Kern and Mike Filsaime wouldn't be as big as they are without their list.

Your list is the life of your internet business.

Amazon is huge because they use their buyers list to generate over 40% return customers.

Exactly, you can't underestimate they value of a return customer.

Why make a one of quick sale, when you can get the customers details and sell to them time and time again.

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GobBluthJD

12 years ago

It depends on the answer to another question......: How important is making money, really?

Your answer to that will be equal to your answer to the first question.

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Vadimarket

12 years ago

Maybe that's just me but a think the list is really overrated. I have hundreds of people signed up to my free newsletter but when I try to send some offers, i barely see anyone sign up.

Same goes with "freebie lovers" who sign up, watch the video, and refuse to pay for offer. I keep following them but with no results at all.

I mean maybe it's very good, but not a holy grail like everyone says. (imho)

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Alexa Smith Banned 12 years ago

Originally Posted by Vadimarket

I have hundreds of people signed up to my free newsletter but when I try to send some offers, i barely see anyone sign up.

Might that be because you haven't set their expectations correctly, or because they think a newsletter's all they're going to get, or because they weren't originally highly targeted enough traffic to be people already looking for exactly what you're selling/promoting, or because the first copy of your newsletter they receive doesn't continue a process which began before they signed up on your site? Just asking! ... http://www.warriorforum.com/main-int...ml#post6123982

Absolutely no criticism intended, needless to say, but sometimes people have unresponsive lists and draw the conclusion that "list building isn't all it's cracked up to be" rather than asking "what aspects of this process could I improve?" The second reaction is typically the one that grows people's businesses and incomes ...
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Troy_Phillips

12 years ago

Originally Posted by Vadimarket

Maybe that's just me but a think the list is really overrated. I have hundreds of people signed up to my free newsletter but when I try to send some offers, i barely see anyone sign up.

Same goes with "freebie lovers" who sign up, watch the video, and refuse to pay for offer. I keep following them but with no results at all.

I mean maybe it's very good, but not a holy grail like everyone says. (imho)

Not to sound like a butt .. but ..

Email marketing works .. the tactic is not flawed. You are either not marketing the product correctly or are not targeting your traffic correctly.

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How important is a list really?

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