Autoresponders: Aweber vs. cronjob?

14 replies
Hey all -

Just curious about this. Those of you who:

1. Have your own "cpanel" type server
--AND--
2. have a drip email system set up...

... are you using a company like Aweber for that or are you using your own mailserver with a script run on a cronjob?

If Aweber (or similar), do you use that because of the ease and convenience or more of a deliverability issue?

I'd think you wouldn't want to be sending thousands and thousands of emails out through your website's mailserver, but say it was only 500-1000 or so per day?

Thanks!

Matt
#autoresponders #aweber #cronjob
  • Profile picture of the author Gama Seva
    I use both actually..
    I use DAP membership plugin and it has built-in mailer/autoresponder and I also use Aweber as my backup just in case my built-in autoresponder doesn't deliver. So, yeah I use commercial autoresponder for deliverability reason.

    Gama
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  • Profile picture of the author Naeem Sikandar
    WIthout any doubt, Aweber is the famous and outstanding email gathering service evar...
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  • Profile picture of the author AndrewStark
    Long term you should be paying for aweber as you don't want to be spending your time worrying about changes to blacklisting IP addresses and all sorts of other technical stuff that will stop your e-mails getting out.

    Also if you want to integrate with a membership script then all developers add support for aweber as this is what many people call the gold standard.

    If you're using it to send out emails and not making the monthly fee then you're not building your list correctly.
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  • Profile picture of the author danysh
    Although I also use aweber, there are other solutions such as icontact, getresponse, mailchimp, infusionsoft (certainly not for newbies) and many others.
    Using a local php mailer can be OK for a small list, but as the list grows, you will start having issues with deliverability and spam complaints - that is when you'll start needing the professional platforms. They make sure that their deliverability rates are high (although I have been reading here in the forum all kinds of complaints about deteriorating rates lately)
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  • Profile picture of the author OutsourceFactor
    We've just gone through an analysis for use with OutsourceFactor.com ... and we should have done this more carefully before launch, but we didn't. We were planning to build our own in-house email service and use official signing servers, route through Amazon SES or equivalent. It's not as feasible as we hoped (for now).

    There are two types of emails you can send.

    1) Transactional - for example someone buys your product and you send them a receipt, or a login link, or whatever. These are NOT marketing emails.

    2) Bulk email - these are promotional in nature, not sparked by an action on the part of the receiver.

    It is these bulk emails that are the most difficult to deal with. You really don't want to run them through your cPanel / cron job. Too risky to get your IP address and domain blocked for spamming (even if you have confirmed optin).

    So, we're using Postmark to send out signup notifications for our site, and then we'll automatically add you to an Aweber list (using confirmed optin). This is the most effective way to leverage Aweber, but not be tied to them for a critical part of our site's functionality (signup).
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  • Profile picture of the author icoachu
    Aweber's white list status makes it the hands down favorite. Also, its template-based system offers a lot of value.
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  • Profile picture of the author RyanLB
    Aweber has always been reliable for me, although I have a MailChimp account for a couple of my lists because how can you turn down a free plan with Up to 2,000 subscribers and the ability to send 12,000 emails per month?
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  • Profile picture of the author sovereignn
    Aweber has never let me down I love everything about it

    and the price is great in my book
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  • Profile picture of the author Jessica Lynn
    I think it's much safer and more effective to use a service like Aweber (or GetResponse, which I use). It's more secure and I'm pretty sure your delivery rates are going to be higher.
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  • Profile picture of the author dwoods
    I agree with what most of the ppl in the thread said... spend a couple bucks and let an ESP deal with spam filtering/black lists etc -- it's a full time job in and of itself.
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    • Profile picture of the author MktgGuy
      Thanks for all the great replies folks!

      All of this kinda confirms what I was thinking, but glad to hear from folks who've "been there, done that"...

      Matt
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  • Profile picture of the author Randall Magwood
    Originally Posted by MktgGuy View Post

    If Aweber (or similar), do you use that because of the ease and convenience or more of a deliverability issue?
    Yes. And the interface is easy to navigate too.
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  • Profile picture of the author dwoods
    If Aweber (or similar), do you use that because of the ease and convenience or more of a deliverability issue?
    > deliverability issue, you don't want to deal with running your own mailing servers.
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  • Profile picture of the author Crazzykylex
    GetResponse! 30 Day absolute FREE! Hurray!!!
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